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Sr. Manager, Product Marketing - Ad Demand & Growth Partnerships

About Pinterest:  

Millions of people across the world come to Pinterest to find new ideas every day. It’s where they get inspiration, dream about new possibilities and plan for what matters most. Our mission is to help those people find their inspiration and create a life they love. In your role, you’ll be challenged to take on work that upholds this mission and pushes Pinterest forward. You’ll grow as a person and leader in your field, all the while helping Pinners make their lives better in the positive corner of the internet.

Creating a life you love also means finding a career that celebrates the unique perspectives and experiences that you bring. As you read through the expectations of the position, consider how your skills and experiences may complement the responsibilities of the role. We encourage you to think through your relevant and transferable skills from prior experiences.

Our new progressive work model is called PinFlex, a term that’s uniquely Pinterest to describe our flexible approach to living and working. Visit our PinFlex landing page to learn more. 

Pinterest is on a mission to improve the comprehensiveness and shoppability of ads on our platform. We’re accomplishing this by expanding our advertising demand sources through partnerships with third-party ad platforms and working closely with agencies and media companies who manage performance marketing budgets.

As a Senior Manager, Product Marketing - Ad Demand and Growth Partnerships, you will play a pivotal role in driving the success of our third-party ad demand program through strategic planning, market analysis, and effective go-to-market strategies. You will partner closely with product leadership to set the vision, strategy, and roadmap for programmatic ads solutions and ensure future investment in solutions are positioned effectively and successfully in the market. 

 

What you'll do:

  • Lead a team of talented product marketing managers who are responsible for:
    • Shaping our product direction through market analysis, research and close collaboration with Product, Engineering, and Design teams
    • Defining positioning, go-to-market messaging and launch plans for new advertising solutions that unlock meaningful value for our advertisers and contribute to key growth goals
    • Assessing the capabilities and value proposition of our advertising solutions through strategic, qualitative, and quantitative analysis
    • Developing market expertise to inform business requirements for new products
    • Serving as an advocate for our customers; demonstrating broad expertise and empathy for customer pain points
    • Driving cross-functional alignment throughout the go-to-market process, tracking success metrics accordingly
    • Using data and insights to drive alignment on strategic priorities and influence our overall monetization strategy
    • Educating and inspiring internal and external teams on Pinterest’s solutions for advertisers and partners alike 
    • Building close XFN partnerships across Product, Engineering, Business Development, as well as Sales, Marketing, Communications, PR and Legal
  • Grow revenue by opening new channels of advertising demand via partnerships with a wide variety of ecosystem players (e.g. 3P ad platforms, performance marketing agencies, etc)
  • Develop and execute programs that deliver revenue and product adoption growth through third-party partnerships (including customer data platforms, ecommerce platforms, content management systems, integration partners, etc)

What we’re looking for:

  • 10+ years of experience in digital advertising at a fast growing ad tech company, agency or digital platform
  • Deep expertise in online advertising and the broader ad tech landscape, including the various commercial models at play across the ecosystem
  • Experience working with a variety of ecosystem players, including: demand side platforms (DSPs), ad exchanges, retail media networks (RMNs), media agencies, ecommerce platforms, customer data platforms, etc
  • Familiarity with advertising APIs and feed-based advertising products
  • Experience distilling down market opportunities and insights for the purpose of defining both commercial and go-to-market strategies
  • Sharp eye for detail and proven project management and operational skills
  • Keen ability to translate complexity into simple, clear communication and approach
  • A passion for Pinterest!

 

This position is not eligible for relocation assistance.

 

#LI-REMOTE
#LI-REX

At Pinterest we believe the workplace should be equitable, inclusive, and inspiring for every employee. In an effort to provide greater transparency, we are sharing the base salary range for this position. The position is also eligible for equity. Final salary is based on a number of factors including location, travel, relevant prior experience, or particular skills and expertise.

Information regarding the culture at Pinterest and benefits available for this position can be found here.

US based applicants only
$158,950$327,000 USD

Our Commitment to Diversity:

Pinterest is an equal opportunity employer and makes employment decisions on the basis of merit. We want to have the best qualified people in every job. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic under federal, state, or local law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you require an accommodation during the job application process, please notify accessibility@pinterest.com for support.

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38 jobs
DEPARTMENTS
Marketing
SENIORITY LEVEL REQUIREMENT
Senior
SECTOR
Internet & Web Services
TEAM SIZE
1001-5000
LOCATION
Hybrid
DATE POSTED
April 13, 2024

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