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Staff Product Manager, Ads Formats

About Pinterest:

Millions of people around the world come to our platform to find creative ideas, dream about new possibilities and plan for memories that will last a lifetime. At Pinterest, we’re on a mission to bring everyone the inspiration to create a life they love, and that starts with the people behind the product.

Discover a career where you ignite innovation for millions, transform passion into growth opportunities, celebrate each other’s unique experiences and embrace the flexibility to do your best work. Creating a career you love? It’s Possible.

On Pinterest we believe the ads experience can *enhance* the experience. We think about how we can make the experience *better*, and how we can connect businesses of all sizes and complexity across the globe to Pinners with all varieties of intent, and complete the journey from Inspiration to Realization. It is through Ad Formats that we create the products, piping and apply critical thinking end-to-end to innovate using Pinterest’s unique visual understanding, Pinner intent, and world-class team of cross-functional partners. In this role you’ll lead (and create!) several ad formats as part of a mighty team at the center of the innovation!

 

What you’ll do:

  • Lead product vision, strategy, development, and execution of high impact, innovative Ad Format products that help Pinners take action and advertisers tell compelling stories to reach their business goals.
  • Evolve current ad formats and iterate to drive Inspiration to taking action.
  • Work cross functionally with a wide range of partner disciplines, eg. engineering, design, data science, marketing, legal, and sales.
  • Act like an owner, where you drive the business outcomes and success for their product portfolio.
  • Balance and influence different business needs and make appropriate trade offs across different Pinterest stakeholders.

 

What we’re looking for:

  • 6+ years of experience as a product manager with at least 2 years of experience in Ads.
  • Excellent communication skills and ability to drive alignment among multiple stakeholders.
  • Strong analytical skills and proficiency with data and different pricing models
  • Ability to lead and operate in ambiguous environments and execute with urgency.
  • Previous experience or exposure to yield management, pricing, and consumer products.
  • Bachelor’s degree in a relevant field such as Computer Science, or equivalent experience.

 

In-Office Requirement Statement:

  • We let the type of work you do guide the collaboration style. That means we're not always working in an office, but we continue to gather for key moments of collaboration and connection.
  • This role will need to be in the office for in-person collaboration 1-2 times/quarter and therefore can be situated anywhere in the country.

 

Relocation Statement:

  • This position is not eligible for relocation assistance. Visit our PinFlex page to learn more about our working model.

 

#LI-REMOTE

#LI-REX

At Pinterest we believe the workplace should be equitable, inclusive, and inspiring for every employee. In an effort to provide greater transparency, we are sharing the base salary range for this position. The position is also eligible for equity. Final salary is based on a number of factors including location, travel, relevant prior experience, or particular skills and expertise.

Information regarding the culture at Pinterest and benefits available for this position can be found here.

US based applicants only
$163,064$335,720 USD

Our Commitment to Inclusion:

Pinterest is an equal opportunity employer and makes employment decisions on the basis of merit. We want to have the best qualified people in every job. All qualified applicants will receive consideration for employment without regard to race, color, ancestry, national origin, religion or religious creed, sex (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender, gender identity, gender expression, age, marital status, status as a protected veteran, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member) or any other consideration made unlawful by applicable federal, state or local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you require a medical or religious accommodation during the job application process, please complete this form for support.
 

Average salary estimate

$249392 / YEARLY (est.)
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$163064K
$335720K

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What You Should Know About Staff Product Manager, Ads Formats, Pinterest

At Pinterest, we are searching for a passionate Staff Product Manager for Ads Formats to join our dynamic team in San Francisco, CA, or remotely across the US. Imagine playing a pivotal role in enhancing a platform that serves as inspiration for millions worldwide! In this position, you'll lead the vision, strategy, development, and execution of innovative ad formats that not only empower Pinners to take action but also help advertisers tell compelling stories. With the goal of transforming the ads experience, you’ll need to collaborate with a variety of cross-functional teams, including engineering, data science, design, and marketing, to propel our mission forward. Working at Pinterest means being an owner; you’ll drive business outcomes and success within your product portfolio. We value strong analytical skills and the ability to navigate ambiguous environments while executing with urgency. If you have 6+ years of product management experience, including at least 2 years in the Ads domain, we’d love to hear from you! A relevant Bachelor’s degree is essential, along with excellent communication skills and a knack for influencing diverse business needs. If you’re ready to innovate and create ad formats that truly matter, Pinterest is the place for you. We believe in fostering an inclusive and inspiring workplace culture where creativity thrives. Join us in bringing innovations to life and making a real difference in the way our users engage with ads on our platform!

Frequently Asked Questions (FAQs) for Staff Product Manager, Ads Formats Role at Pinterest
What are the main responsibilities of a Staff Product Manager, Ads Formats at Pinterest?

As a Staff Product Manager, Ads Formats at Pinterest, your primary responsibilities will revolve around leading the product vision and strategy for innovative ad formats. You'll work to develop and execute high-impact products that enhance the user experience for Pinners while helping advertisers achieve their business goals. Additionally, you'll collaborate cross-functionally with engineering, design, data science, and marketing teams to drive these initiatives forward.

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What qualifications do I need to apply for the Staff Product Manager, Ads Formats position at Pinterest?

To qualify for the Staff Product Manager, Ads Formats position at Pinterest, you should have a minimum of 6 years of experience in product management, with at least 2 years specifically in the Ads sector. Strong communication skills, analytical proficiency, and the capability to lead in ambiguous environments are essential. A relevant Bachelor’s degree, such as Computer Science, or equivalent experience is required to be considered for this role.

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What is Pinterest's working model for the Staff Product Manager, Ads Formats role?

Pinterest embraces a flexible working model for the Staff Product Manager, Ads Formats role. While you can work remotely from anywhere in the US, you will need to be in the office for in-person collaboration approximately 1-2 times per quarter. This flexibility allows you to balance your personal and professional life while remaining connected with your team and driving innovation.

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How does Pinterest define success for the Staff Product Manager, Ads Formats?

Success for the Staff Product Manager, Ads Formats at Pinterest is defined by your ability to drive business outcomes and innovate ad formats that resonate with users. This includes continuously evolving and iterating on current ad formats to lead Pinners from inspiration to action while maintaining strong alignment across diverse business stakeholders to maximize impact.

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Can I expect career growth and development as a Staff Product Manager at Pinterest?

Absolutely! At Pinterest, the Staff Product Manager, Ads Formats position not only encourages but supports your career growth and development. Engaging with cross-functional teams, leading high-impact projects, and contributing to an innovative culture are key components of your role, all of which pave the way for future advancement and professional growth within the company.

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Common Interview Questions for Staff Product Manager, Ads Formats
Can you describe your experience with ad product development?

Highlight specific projects where you successfully developed and launched ad products. Discuss the challenges you faced and how you overcame them, emphasizing your ability to drive innovation and align with business goals.

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How do you prioritize features for an ad product?

Explain your process for feature prioritization, including stakeholder feedback, market research, and data analysis. Provide an example of a time you had to make tough choices and how you communicated your decisions.

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What metrics do you use to measure the success of an ad format?

Discuss key performance indicators relevant to ad formats, such as click-through rates, conversion rates, and user engagement. Highlight how you use these metrics to iterate on product features and improve overall effectiveness.

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Describe a time when you had to influence cross-functional stakeholders.

Share an example where you effectively gathered input and drove alignment among diverse teams. Highlight the communication strategies you used to ensure all parties were on board with the product vision.

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How do you handle conflicting priorities in product management?

Discuss your approach to conflict resolution, such as open communication, aligning on shared goals, and making data-driven decisions. Provide a relevant example that demonstrates your problem-solving skills.

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Can you provide an example of a product you helped evolve based on user feedback?

Share a specific instance where user feedback significantly impacted product development. Describe the feedback process and how you integrated insights to enhance product offerings.

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What strategies do you use to stay updated on ad industry trends?

Explain how you stay informed about industry trends through market research, networking, and attending relevant conferences. Highlight how this knowledge has benefited your previous roles.

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How do you balance user needs with business objectives?

Discuss your method for finding the alignment between user needs and business goals, utilizing data and user research. Provide examples of how you have successfully balanced the two in past projects.

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What tools and technologies do you use in product management?

Mention specific tools you’ve used, such as JIRA, Trello, or A/B testing software. Explain how these tools have helped you manage product workflows effectively.

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Why do you want to work at Pinterest as a Staff Product Manager?

Express your passion for Pinterest's mission to inspire users and how your product management experience aligns with their goals. Share what excites you about contributing to ad formats and innovation at the company.

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Our mission is to bring everyone the inspiration to create a life they love.

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Full-time, hybrid
DATE POSTED
April 15, 2025

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