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Product Manager

As the industry pioneer behind Content Performance Marketing, BrightEdge has thoroughly redefined the concept of search engine optimization (SEO) by developing an award-winning platform that precisely measures and optimizes marketing content across online channels. Our cloud-based platform is powered by big data analysis that allows our customers to plan, optimize, and measure campaigns based on real-time content performance. BrightEdge has emerged as the leading international provider of cloud-based SEO Enterprise solutions due to its dynamic and results oriented entrepreneurial culture.

At BrightEdge, we are fundamentally revolutionizing the SEO industry by automating many of the core duties of SEO. We are always looking for innovative ways to make our platform more streamlined, effective, and intuitive for the success of our customers.

BrightEdge is looking for a Product Manager to join our R&D team to drive growth through optimizing product workflows. The ideal candidate will have deep empathy toward end user experience and strong experience in product lifecycle management.

Core Responsibilities

    • Work on optimizing product roadmap with the goal of conveying value proposition in a simplified way
    • Analyze customer data and follow market trends for insights to drive optimizations for feature development process
    • Conduct detailed user research and accurately measure how new features are being adopted by customers in order to prioritize initiatives
    • Enable and manage the internal team to define use cases and user stories
    • Recognize the needs, requirements, and pain points of both internal and external users of BrightEdge to guarantee optimized product experiences
    • Function as product owner for a fast-paced Agile Scrum development process (weekly pushes)
    • Conduct CRM process adjustment change management, roll-out, adoption and communication
    • Own inter-department collaboration for smooth customer success life-cycle delivery
    • Launch externally to customers (in-person, webinar)

What it Takes to Be Successful

    • 2-3+years of product management experienceof a web-based software company (SaaS)
    • Experience in building from scratch and launching products - selling to novice or generalist users
    • Ability to simplify complex solutions and convey value proposition
    • Experience driving customer sessions to gather use cases, test new features, and build a product launch
    • High aptitude for user-centric design, user journey, and efficiency optimization
    • High level of personal and project organization
    • Ability to re-prioritize regularly and keep larger goal and objectives in mind
    • Data-driven approach to products (Google Analytics, Excel, PPT, Salesforce CRM)
    • Align teams with effective presentation skills (PPT)
    • Experience working at a high growth start-up is a plus

Benefits & Perks

    • Competitive salary
    • PTO
    • Medical PPO or HMO, Dental, and Vision Insurance
About BrightEdge

BrightEdge is widely recognized as a global leader in SEO and Digital marketing. The most innovative customers across more than 80 countries trust BrightEdge to modernize their Digital Marketing stack for today’s digital world. We are helping thousands of organizations, including many of the world’s largest companies, transform their businesses and drive more revenue.
The continuous innovation of our product is supported by what we believe to be our most valuable assets: our people. Our employees are industry experts at the forefront of digital transformation. Come join us and help us share the future of SEO.

BrightEdge transforms online content into tangible business results, such as traffic, revenue and engagement. BrightEdge's award-winning S3 platform is powered by a sophisticated big data analysis engine and is the only company capable of web-wide...

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DATE POSTED
July 24, 2023

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