Product Marketing Director - Data Governance & CyberSecurity - job 2 of 2

Type of Employment: Full-Time

Druva enables cyber, data and operational resilience for every organization with the Data Resiliency Cloud, the industry's first and only at scale SaaS solution. Customers can radically simplify data protection, streamline data governance, and gain data visibility and insights as they accelerate cloud adoption.

Druva pioneered a SaaS-based approach to eliminate complex infrastructure and related management costs, and deliver data resilience via a single platform spanning multiple geographies and clouds. Druva is trusted by thousands of enterprises, including 60 of Fortune 500, to make data more resilient and accelerate their journey to the cloud. Visit druva.com and follow us on LinkedIn, Twitter and Facebook.

The Role & The Team:

We are looking for cloud-savvy self-starter to deliver innovative solutions that address real customer use cases and challenges as we help companies build their cloud backup solution. You will drive our solutions to the next level, developing compelling messaging and positioning that speak to cloud architects and heads of IT. Create and deliver sales content presentations, videos, eBooks, blogs, web pages and more to drive our customer and partner engagement. Measure what works, what doesn't and improve the latter. You can build killer content and not only enjoy writing and speaking, but you do it well.

What You Will Be Doing:

• Product messaging and positioning: Understand buyer persona and customer needs and behavior. Develop differentiated product positioning and messaging docs aligned to market trends, customer needs, competitive landscape and product capabilities
• Product launches and announcements: Developing and executing cross-functionally in conjunction with product management, marketing and sales - launch plan, PR message, bill of material and executing on content, demos and field training
• Expertise in the creation of all forms of digital assets including but not limited to datasheets, solution briefs, web pages slides, white papers, videos, blogs, analyst and customer presentations and more
• Understanding customer challenges, business drivers, ideal solution and developing powerful, succinct and impactful presentations
• Support demand generation activities like webinars and content across the marketing funnel to drive pipeline for our data governance and cyber resilience solutions
• Support Channel, technology alliances and customer marketing team in renewals, net retention activities with relevant content and play books

What We Are Looking For:

• 8+ years of experience in a product/solutions marketing role, with SaaS focus
• Experience with differentiated product messaging, positioning and market leadership supporting Analyst, media and Press releases
• Expertise around data governance, compliance and cybersecurity is a plus like eDiscovery, LegalHold, Ransomware
• Strong understanding and experience in messaging and positioning SaaS value prop to IT buyer personas of mid to large enterprises
• Experience with successful cross functional product launches
• Strong aptitude for distilling complex technical differentiators into simple, sticky stories
• Self-starter and a problem solver who works well within a team (both local and distributed)
• Positive attitude, work hard, have a sense of humor and are constantly looking to improve and learn
• Someone who can get things done, matching up with our fast, exciting and energetic pace, great team player and cross-functional collaborator

Company Perks:

• New office space
• Tons of free parking
• Free weekday lunches with great options
• Variety of coffees & teas and coffee-making machines
• Multiple kitchens stocked with healthy snacks and a variety of beverages
• Game Room (game console, ping pong table, foosball table)
• Restaurants nearby
• Gym & Shower