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Product Marketing Manager

The Role:

We are looking for an experienced and energetic Product Marketing Manager to join our winning team to launch new products to market, create customer stories and case studies, and make a difference. A successful candidate will have experience collaborating with product management teams to understand roadmap plans to create related GTM plans. A successful candidate will also have experience communicating and working directly with sales teams, as well as customer champions and advocates to understand their environments and their SnapLogic implementations to create customer stories and case studies. The role requires the product marketing manager to collaborate with corporate communication teams and lead the pursuit of referenceable customer/advocate quotes and endorsements that would be used to support new product launches and company press release activities.

What You'll Do:

As an individual contributor, reporting to the vice president of product marketing, you will own launch planning and execution for new SnapLogic integration platform features, and socialize those plans across the marketing organization and with sales teams.
You will also own the creation of compelling customer stories and case studies that communicate how SnapLogic solved customer pains and delivered business benefits, to impact and influence business technologists and IT decision makers and create a preference for SnapLogic.
Collaborate closely with product management team on pricing and positioning tactics related to new product launches and tie the voice of the customer to the launches.
Lead and influence cross-functional teams (product marketing, marketing, community, corporate communications, website, demand gen., creative design, etc.) to create customer marketing/advocacy programs that motivate and encourage customer participation in such programs.
Apply new and fresh ideas for creating and maintaining and sharing a customer reference database.
Serve as the product marketing, and overall marketing organization, voice-of-the-customer subject matter expert when necessary, with industry media and analysts relations.

What We're Looking For:

3-5+ years of experience in developing and executing successful outbound, customer-focused product delivery, messaging, and marketing programs.
A demonstrated combination of customer-oriented, creative, and analytical thinking.
A self-starter with strong product marketing and project management skills and initiative that ensure timely execution of assignments and commitments.
A commitment to creating high-quality content that is easily digestible, easy to understand, and technically accurate for sales teams and SnapLogic customers alike.
Professional, team player with strong business- and technical-level writing, speaking, presentation, and interpersonal communication skills.
Positive teamwork skills with enthusiasm and a get it done attitude.
Enterprise B2B marketing experience.

Why Join Now:

There's never been a better time to join SnapLogic. Here are a few reasons why:

Hot Market Opportunity: Leading organizations are embracing the cloud, data, and AI to rethink and rewire their businesses. They understand that integrating disparate systems and automating core processes are critical to accelerating business growth and success. Enterprise automation makes possible what every organization wants: a single source of truth for data-rich decisions; agile innovation that delivers products and services to market faster; exceptional experiences for customers, partners, and employees; and amazing business results. According to industry analysts, the integration market alone is growing four times faster than the overall software market, approaching more than $5 billion in revenue.

Innovative Product: SnapLogic is the only company to provide a single, unified platform for all of a company’s integration and automation needs: application integration, data integration, API management, B2B integration, and data engineering. We offer a simple, intuitive, self-service interface together with a powerful, scalable, enterprise-grade platform. We provide industry-leading AI capabilities to accelerate productivity and time to value. And we deliver automation capabilities that streamline end-to-end business processes — such as hire-to-retire and order-to-cash — eliminating manual, repetitive activities, and freeing up teams to focus on strategic projects.

World Class Customers: Hundreds of customers around the globe trust SnapLogic to handle their enterprise integration and automation needs. Adobe enables 800+ citizen integrators and saves millions per year. AstraZeneca enables 600+ self-service users globally on a single platform. Box connected 24+ apps in months with only 1.5 developers. Our customers come first, and we’re proud of SnapLogic's industry-leading customer retention rate of over 95%.

Company Momentum: SnapLogic is hiring! Driven by the industry's best and brightest employees in offices across North America, EMEA, Australia, and India, plus a solid network of industry partners, SnapLogic continues to grow, helping more and more customers around the world solve their toughest integration and automation challenges. Industry experts have consistently recognized our company, products, customers, and employees as best-in-class, from our year-over-year Leadership in Gartner’s iPaaS Magic Quadrant, to our 2020 CODiE Award win, to our recognition as a 2020 Bay Area Top Workplace.

SnapLogic is headquartered in San Mateo, CA with offices in New York, NY; London, UK; and Hyderabad, India.

To all recruitment agencies: SnapLogic does not accept unsolicited agency resumes. Please do not forward resumes to SnapLogic employees or to any other company location. SnapLogic is not responsible for any fees related to unsolicited resumes and will not pay fees to any third-party agency or company that does not have a signed agreement with the company. SnapLogic provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws. SnapLogic complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including, but not limited to, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. SnapLogic expressly prohibits any form of unlawful employee harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of SnapLogic employees to perform their expected job duties is absolutely not tolerated.

SnapLogic Glassdoor Company Review

4.1

SnapLogic DE&I Review

3.6

CEO of SnapLogic

Gaurav Dhillon

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By SnapLogic

Quite simply, we are a team of passionate people who enjoy working together to accomplish our shared goals and keep our company values - Innovation, Intensity and Integrity - at the core of everything we do. In fact, we have been recognized in bo...

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FUNDING

Private

INDUSTRY

Computer Hardware Development

TEAM SIZE

51-200

LOCATION

Hybrid, based in San Mateo, CA

DATE POSTED