Video Editor

As a Video Editor at Proppel, your primary responsibilities include developing and editing video content specifically for paid social platforms. You'll collaborate closely with the Growth Marketing team to create strategic video campaigns aimed at maximizing engagement and conversions. Additionally, optimizing video content through creative testing and adhering to platform-specific best practices will be essential. You’ll also engage in cross-functional creative ideation, providing insights on video trends and storytelling frameworks to drive audience engagement.

To be considered for the Video Editor position at Proppel, you should have a minimum of 2 years of experience in video editing, preferably for paid social media campaigns. You need to be proficient in Adobe Premiere Pro and demonstrate a strong understanding of various social media platforms and their content best practices. Strong communication and collaboration skills, along with the ability to thrive in a dynamic, fast-paced environment, are also crucial for success in this role.

Yes, the Video Editor position at Proppel is 100% remote. This means you will have the flexibility to work from anywhere in Latin America, allowing you to manage your work-life balance while contributing to a team that's passionate about clean beauty and effective marketing.

A strong proficiency in Adobe Premiere Pro is essential for the Video Editor position at Proppel. Additionally, familiarity with other related software and tools that enhance video editing and production workflows will be beneficial. The ability to stay updated on video content trends, especially those that perform well on social media platforms, is also important.

Working as a Video Editor at Proppel, you can expect a vibrant and supportive company culture that values creativity and collaboration. The company prides itself on finding and placing top-tier talent in positions where they can thrive, ensuring that you have the opportunity to develop your skills while contributing to the success of exciting US and UK companies.

When approaching the video editing process for social media content, it’s essential to start with a clear understanding of the campaign's objectives. I first draft a storyboard that aligns with the marketing goals. During editing, I focus on engaging visuals, pacing, and sound design to create a captivating story that resonates with the target audience, all while ensuring that the final product is optimized for the specific platform's requirements.

Absolutely! In a previous role, I collaborated with a team on a campaign that highlighted a new product launch for a beauty brand. We created a series of engaging 15-second videos for Instagram that featured tutorials and user testimonials. The campaign not only increased engagement by 50% but also contributed to a significant uptick in conversions during the product launch period. I believe effective collaboration and creative strategies were key to this success.

To ensure my video content meets performance metrics, I implement regular creative testing before launching a campaign. This involves experimenting with different video lengths, formats, and messaging to see what resonates best with the audience. After launching, I closely monitor engagement rates, view counts, and conversion metrics to gather insights and adjust strategies for future content.

Staying updated on the latest trends in video editing is crucial. I engage with various online communities and follow industry leaders on platforms like YouTube, LinkedIn, and Instagram. Additionally, I attend webinars and workshops whenever possible to learn about emerging techniques and tools. This continuous learning helps me incorporate fresh ideas into my projects and keeps my content relevant.

I am most comfortable using Adobe Premiere Pro because of its comprehensive feature set and user-friendly interface. It allows me to perform a wide variety of editing tasks—from basic cuts to complex transitions and effects—effectively and efficiently. I also appreciate the integration capabilities with Adobe After Effects and Photoshop, which enhances my creative workflow.

A significant challenge I faced during a project was working with poor-quality footage. To overcome this, I spent extra time enhancing the video through color correction and applying stabilization techniques to create a smoother visual. Additionally, I creatively restructured the narrative to compensate for the lack of quality in some clips. This experience taught me that creativity and problem-solving are key in video editing.

I find that short, dynamic videos that tell a story or convey a message quickly tend to perform best in paid social media campaigns. Attention spans are short, so incorporating engaging visuals, clear calls to action, and a compelling narrative in formats like video ads or testimonials often leads to higher engagement and conversion rates.

Collaboration is incredibly important when working on video projects. By working closely with team members, including marketers, designers, and content creators, I ensure that the final product aligns with the overall brand strategy. Collective brainstorming often leads to innovative ideas and solutions that elevate the quality of the content, making collaboration key to a successful outcome.

I welcome feedback and view it as an opportunity for growth. When receiving feedback, I first listen carefully to understand the perspective of my colleagues or clients. I then assess the suggestions and prioritize changes that align with the project goals. Keeping an open line of communication during this process helps me refine my work effectively while maintaining the collaborative spirit.

My process for optimizing video content for social media begins with understanding the platform's best practices, such as optimal video lengths and formats. I also ensure the first few seconds of the video are particularly engaging to capture viewer attention. Additionally, I implement closed captions for accessibility, utilize compelling thumbnails, and incorporate hashtags or keywords relevant to the target audience to enhance discoverability.