Campaign Manager, Central Activation

Publicis Media Exchange (PMX) is the global media platform for Publicis Groupe [Euronext Paris FR0000130577, CAC 40]. PMX is an omnichannel activation powerhouse that drives smart application of investment through leveraging scale, marketplace innovation, deeper partnerships and intelligence. PMX is at the forefront of the converging marketplace executing data-informed, tech-enabled media to help marketers connect with consumers in a measurable way.

Read this first: If you have what it takes for this job, but don't meet all the criteria within the job description, we encourage you to apply. We'd like to connect with you to see what skills and experience you could bring to our team.

DESCRIPTION:

Publicis Media's Central Activation team supports Publicis Agency clients by executing paid social campaigns to meet performance goals across a variety of platforms. This role will focus on supporting Publicis' largest clients.

The Campaign Manager role is accountable for the successful implementation & execution of paid social campaigns for Publicis Media clients that are supported by Publics Media's Central Activation team.

The ideal candidate should be familiar with platforms such as Meta Ads Manager, Tiktok Ads Manager, and Pinterest Ads Manager, have experience in paid social campaign management functions, including campaign builds, performance optimization principles & reporting capabilities.

RESPONSIBILITIES:

• Manage paid social campaigns while troubleshooting campaign delivery and performance issues
• Conduct full analysis of campaign performance, optimizations, issues, etc.
• Work with internal teams to provide clients with recommendations and optimization strategies that align with campaign KPIs
• Traffic all creatives into platform and set up campaigns prior to launch date
• Maintain knowledge of media technology buying platforms and analytic tools
• Analyze campaign performance and make strategic investment and tactical media optimizations
• Develop insights based on campaign performance reporting
• Deliver input on campaign goals, approaches, and methods to help establish success metrics and KPI's

• Bachelor's degree
• 2-3 Years of experience (including Internships) in media industry
• 1-2 Years of experience working in Buying Platforms such as Meta/Tiktok Ads Manager, etc. preferred OR
• 1-2 Years of experience working in platform for real time biddable channels (search, social, programmatic, e-commerce)
• Data-driven mindset
• Proficient-to-Advanced Excel Expertise
• Excellent written and verbal communication skills
• Experience with ad tech platforms, manual bidding platforms, APIs, etc.
• Excellent relationship building, diplomacy, and decision making skills with ability to think creatively
• Proficiency with Microsoft office suite

If you require accommodation or assistance with the application or onboarding process specifically, please contact [email protected].

All your information will be kept confidential according to EEO guidelines.

We know that when the whole person is cared for, they are able to do their best work. That's why we offer benefits that go way beyond comprehensive health, dental, 401K matching, and flexible time. We also offer access to over 16+ Business Resource Groups, mentorship programs and training opportunities, wellness and enrichment programming, extensive benefits for caregivers and new parents, tuition reimbursement, and so much more.

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