Digital Media Planner (Malmö)

Publicis Groupe is one of the largest communications groups in the world. We are building the agency model of the future and take a holistic approach to our clients’ challenges. By fusing together our media, creative, data and technology expertise, we are able to provide clients with integrated solutions, transformative ideas and compelling consumer experiences. We call it the Power of One.

We are proud winner of many awards and nominations, both in Sweden and internationally. But nothing makes us prouder than to work with clients and brands such as Disney, Mondelez, Volvo, VISA, Lantmännen, Spotify, Nomad Foods, Lactalis, Midsona, Renault and many more.

At Publicis, we put our people first. We are proud to be certified by Great Place to Work (2022, 2023, 2024), and have been recognized with a Magnet Award for our engaging culture (2023). Our goal is to become the leading workplace in our industry. We are based in a fantastic office at Brogatan in Malmö, but also offer a flexible work policy.

Main Responsibilities: As a Digital Planner, you play a key role in shaping successful digital campaigns. Here’s what you’ll be doing: 

 Planning and Recommendations: 

• Recommend and plan paid media activations across all digital channels. 
• Develop data-driven plans for media purchases throughout the customer journey. 
• Collaborate closely with channel specialists to maximize effectiveness in tactical campaigns

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Client Advisory and Project Management: 

• Act as a digital advisor and planner for dedicated clients. 
• Maintain day-to-day contact with clients and internal teams. 
• Handle multiple clients and projects, demonstrating good project and self-management skills. 

Campaign Implementation and Analysis: 

• Design, plan, and purchase digital campaigns spanning various channels. 
• Continuously analyze and evaluate campaign results. 
• Provide actionable recommendations to support clients. 

Operational Excellence: 

• Manage operational aspects of campaigns. 
• Handle various administrative tasks related to campaign and customer work. 

• 1-3 years of work experience in digital marketing. 
•  Knowledge and interest in digital marketing, measurement, and measurement frameworks. 
• Experience in social media and/or programmatic buying is a plus. 
• Academic or relevant post-high school education. 

We believe you could excel in this role if...

• You are curious, meticulous, and ambitious with excellent analytical abilities. 
• You have a keen interest in technology, digital platforms, and commerce. 
• You are data-driven, detail-oriented, and well-organized. 
• You're a quick learner when it comes to working with and understanding different systems and platforms. 
• You are comfortable working independently and adhering to set timeframes. 
• You are communicative and open to collaboration. 
• You are solution-oriented and open to new methods for achieving goals.
• You are skilled at balancing detailed tactical thinking and long-term objectives. 
• You can work fluently in both Swedish and English

If you’re ready to make an impact in the digital landscape, apply now at Publicis Groupe Media Planner, Digital. Join us in shaping the future of digital marketing! 

In addition to a welcoming culture and inclusive environment with passionate colleagues we offer you:

Career Opportunities

Local and Global opportunities through the Power Of One.

Personal and Professional Learning

Global AI learning platform where you can participate in +30 000 classes and connect with colleagues from all over the world.

Flexible Ways of Working

We want to be an employer where work life balance is cherished. We love to spend time with our colleagues at the office but also believe in the output of your work not where the work is being done.

Work Your World

For six weeks a year, the world is yours.  Every employee can work anywhere on the planet where there's a Publicis office. A new city, a favorite locale, or even a different country - Go. Grow. Explore. 

Mental Health

The happiness and health of our people is paramount to us. We work continuously on maintaining a healthy and safe working environment through initiatives that facilitate the well-being of our employees. 

Benefits
Generous benefit package.