SEM Specialist - job 2 of 2

Job DescriptionAbout the role:We are on the search for enthusiastic SEM Manager to join our team, delivering excellent service to our clients and capable of defining the future of paid search at Performics. Understanding how consumers think, feel and behave in relation to products/services. Ensuring that we are a market leader, and how best to organise for success.How you’d spend your day:• Creation and monitoring of Search, Shopping, Gmail Ads, Apps and Youtube campaigns.• Management and optimization of audiences of DMPs, Analytics, etc.• Knowledge of Search Engine Marketing (SEM) and advertising on the Google, Bing and Amazon platforms.• Proposals for optimization of lead generation.• Implementation and use of search tools such as Search Ads 360 or Marin.• Strategy, reporting and campaign optimization.• Establishment of SEM plans and proposals. Development, activation and optimization of the tactical descent.• Communication with clients and with the teams of the different Publicis Media agencies.• Analysis of keywords, creation of copys and the structure of campaigns based on objectives.• Monthly billing and budget management.QualificationsWhat we’re looking for:• Bachelor’s Degree related with Advertising, Marketing, Economics or a minimum of one year of experience in Search Engine Marketing (SEM)• Good communication skills, dynamic, flexible, and proactive• High level in MS Excel, PowerPoint and Word• Experience in web analytics with tools such as Google Analytics will be an asset.• Knowledge of PPC programs and data optimization through paid media systems.We think you’re awesome if you:• Are proficient in English (B2 or more)• Passion for SEM and in general for all digital performance marketing.• Analytical and organized vision of a project• Ability to think analytically and identify and solve problems.• Attention to detail and ability to work on a "deadline" model.Additional requirements:• Acknowledge and commit to comply with our internal procedures intending to prevent bribery and corruption• Show special awareness and embrace our compliance culture, especially in matters related to anti-bribery and anti-corruption• Be a role model and lead by example complying with the Business Unit internal procedures, including those regarding the Bribery and Corruption Management Framework