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Senior Marketing Operations Manager

Company Description

Resultant is a modern consulting firm with a radically different approach to solving problems.  

We don’t solve problems for our clients. We solve problems with them. 

Through outcomes driven by data analytics, technology solutions, digital transformation, and beyond, our team works with clients in both the public and private sectors to solve their most complex challenges. We start by learning as much as we can about who they are, how they work, and what they’re striving for so we can feel their problems as our own. Partnering with our clients means their desired outcomes are always top of mind, their challenges and strengths guiding our efforts. We build client-focused relationships before we build unique solutions that blaze past expectations. 

Originally founded in Indianapolis as KSM Consulting in 2008, Resultant now employs more than 350 team members who operate from offices around the United States including Indianapolis, Fort Wayne and Odon, Indiana; Columbus, Ohio; Lansing, Michigan; Denver, Colorado; Dallas, Texas and Atlanta, Georgia. 

We’re Resultant. Clients partner with us to see a difference. People join us to make one. 

Job Description

Join the Resultant Brand and Marketing team as a Senior Manager of Marketing Operations. Reporting directly to the VP of Brand and Marketing, you will collaborate closely with the Brand and Marketing team to ensure a seamless request-to-execution process. You will oversee requests from various verticals, sales leads, and the growth marketing team, ensuring the full utilization of marketing technologies. Your role will be pivotal in planning projects and supporting the team as the go-to leader for daily issues, while also playing a key role in ongoing and ad-hoc reporting. 

  • Manage processes, tools, metrics, and initiatives to achieve marketing goals and plans 
  • Design, document, and implement optimized business processes; foster effective communication and change management throughout the organization 
  • Provide training resources to boost adoption of new processes and tools and increase productivity across the Brand and Marketing team 
  • Assess, design, evolve, and govern workflows across the Brand and Marketing team 
  • Lead team in creation of and adherence to standard operating procedures (SOPs) to ensure consistency and efficiency 
  • Establish and monitor KPIs to gauge progress, measure success, and identify areas for improvement  
  • Project manage the Brand and Marketing team’s ongoing content creation to ensure team resources are properly allocated and projects are delivered on time 
  • Manage Brand and Marketing team’s budget; ensuring accurate forecasting, maintaining transparency across the team and various vertical leads, and implementing cost-effective strategies that maximize impact while keeping expenditures within approved limits 
  • Support the Growth Marketing team in technical execution of marketing funnel set up and segmentation 
  • Support CRM team in HubSpot maintenance; including but not limited to newsletters, landing pages, and forms, as well as understanding sales operations, workflows, integrations, reporting, and data quality 
  • Assist with managing Resultant’s agency partners and marketing vendors 
  • Oversee the MarTech stack; promote best practices and a culture of data-driven decision-making 
  • Enable business units to leverage marketing and sales technology independently, aligning with company objectives 
  • Collaborate with CRM, Finance, IT, Sales, and Growth Marketing teams to implement marketing technology and automate processes 
  • Manage projects that affect brand and marketing during mergers and acquisitions (M&A); website, CRM, social media, MarTech stack, etc. 
  • Lead the Marketing Operations team, encompassing high-level management of social media, event sponsorships, podcast production, website ownership, and CRM admin 
  • Foster creativity, collaboration, and professional development across both the Marketing Operations team and the broader Brand and Marketing team 
  • Support new Brand and Marketing team members throughout their onboarding 

Qualifications

Some of the qualifications and skills we are expecting include the following: 

  • Minimum of 6 years of proven experience in digital operations and marketing technology, with at least 5 years in a leadership role managing diverse teams and setting strategic direction 
  • Technical expertise in marketing automation, HubSpot CRM system, and digital analytics tools 
  • Strong leadership skills with a track record of building and developing high-performing teams 
  • Experience in leading change management processes related to digital transformation initiatives, and effective communication with stakeholders at various organizational levels 
  • Deep understanding of SEO, digital advertising, social media platforms, and content management systems 
  • Strategic thinker with analytical capabilities to drive data-driven decisions and optimize performance 

Additional Information

What you should know about Resultant:  

  • Rezzers are humble, hungry, and smart. We solve big problems, serve lots of clients, and are entirely committed to delivering transformative outcomes.  
  • Rezzers are team players, deeply dedicated to the mission of the organization and to helping everyone around us be successful.  
  • Resultant compensates well, rewarding performance that delivers positive outcomes for our clients and ensuring incentives are aligned to achieve our goals.  
  • Resultant leaders work hard, serving as a shining example of what it means to be a great Rezzer. They are servant leaders, helping their team to be successful in all possible ways.  
  • We have a great benefits package including unlimited vacation, significant 401k contributions, and several opportunities to develop yourself.  
  • We pride ourselves in having the best talent in the industry and hope that you’re up for the challenge!  

What our team members say about us… 

  •  “I love our true empathy and concern for our clients, it's very rare and appreciated. It is a pleasure to be a part of an organization like Resultant.” 
  •  “I learn something new every single day, and I feel like I'm a part of building an organization that has legs. I appreciate that I'm consistently humbled by the talent and caliber of our team.” 
  •   “The culture of the company is amazing, and the climate of my team is great. The benefits that employees are offered are better than competitors, and the one-on-one presence that my team lead gives is extremely beneficial to me.” 

All qualified applicants will receive consideration for employment without regard to age, color, sex, disability, national origin, race, religion, or veteran status. 

Equal Opportunity Employer 

Resultant Glassdoor Company Review
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Resultant DE&I Review
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CEO of Resultant
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Gregory Layok
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Our mission is to help clients, coworkers, and communities thrive.

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Full-time, on-site
DATE POSTED
October 1, 2024

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