PROCEPT BioRobotics is a surgical robotics company enabling better patient care by developing transformative solutions in urology. With an initial focus on BPH, the company’s AquaBeam® Robotic System delivering Aquablation therapy, is the first FDA-cleared, automated surgical robot for the treatment of lower urinary tract symptoms (LUTS) due to benign prostatic hyperplasia (BPH). Aquablation therapy combines real-time, multi-dimensional imaging, automated robotics and heat-free waterjet ablation for targeted, controlled, and immediate removal of prostate tissue. Aquablation therapy offers predictable and reproducible outcomes, independent of prostate anatomy, prostate size or surgeon experience.
SUMMARY
This position is responsible for selling the Aquabeam Robotic System to greenfield and existing hospitals in the defined territory and establishing Aquablation as the treatment of choice for men suffering from BPH. This is a business-critical role and as such requires a highly motivated individual focused on executing activities and exceeding sales targets. The individual will need to demonstrate the ability to build a team of advocates within each hospital, strong solution selling skills, and enough tenacity to ensure sales objectives are met on a consistent basis. They will need to balance between tactical implementation of programs, strategic decision making and work effectively with all external stakeholders including clinicians and administration as well as PROCEPT’s internal functional area.
CORE RESPONSIBILITIES
Meet or exceed quarterly sales quota for the defined area
Work with the sales manager to develop a plan that outlines sales objectives tailored to the local market
Manage the complex sales process of the Aquabeam System into new and existing hospitals
Build clinical and administrative support through technical presentations, executive meetings, and marketing events
Build support from surgeons and administration for Aquablation therapy
Identify key institutions, generate market awareness, and drive sales of the Aquabeam System within an assigned sales territory
Effectively manage transition of initial sale and installation to the Aquablation sales team to drive procedural volume and growth
Develop initial contact with CEO and senior hospital administrators
Provide monthly forecasts for defined area
Effectively communicate AquaBeam’s value proposition to customers
Build and maintain relationships with key customers and KOLs within region
Partner closely with Sales Management and the Marketing team to identify and prioritize customers for higher-level corporate relationships
Partner with the Customer Service team to meet and exceed customer expectations
Ensure all required sales reporting forms are completed and submitted on time
Maintain records in the PROCEPT CRM system on contacts and facilities
Provide support in the resolution of product complaints and/or safety issues
Proactively support organizational goals and objectives, policies and procedures, and FDA regulations including strict compliance with AquaBeam’s Customer Relationship and the Sunshine Act policies
Maintain a professional and credible image with customers and teammates
Establish and maintain credentials to enter and work in hospitals and other medical facilities as required by facility requirements
Manage travel and expenses per approved budget
Maintain trained status for, and comply with, all relevant aspects of the PROCEPT BioRobotics Quality Management System to ensure product and support regulatory compliance
Understand and adhere to the PROCEPT BioRobotics Quality and EHS policies
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Bachelor’s degree from accredited reputable institution
A minimum of five years of experience in medical and capital sales within the Operating Room
Start-up company experience selling disruptive surgical technology
Strong local relationships within the healthcare community in specified geographic area
Leadership skills as demonstrated through past professional performance, involvement in sports, professional clubs, or associations
Ability to travel upwards to 75%
COVID-I9 Vaccine Requirement: As of August 19, 2021, all PROCEPT BioRobotics employees must be vaccinated against the COVID-19 virus. The company will follow an accommodation process for medical or religious exemptions.
Revolutionize BPH treatment globally in partnership with urologists by delivering best in class robotic solutions that positively impact patients and drive value.