Senior Content Marketing Strategist

If you are a Senior Content Marketing professional looking for a chance to grow, Emerson has an exciting, hybrid opportunity for you! Based in Minneapolis MN , or Boulder CO , you will lead the content development and implementation strategy. You will work closely with our product and industry marketing teams to create compelling content that drives awareness and engagement. You will direct external writers and agencies to create various content types, including articles, blog posts, newsletters, eBooks, and more. The ideal candidate will have marketing campaign experience creating and implementing content marketing strategies across multiple channels and content types.

As A Senior Content Marketing Strategist, You Will:

• Collaborate with key SMEs to develop compelling content that addresses customer pains and positively influences brand/product perception.
• Institute a project briefing and guidance process to facilitate effective and efficient resource management and maximize channel engagement.
• Employ a data-driven approach to determine optimal formats, approaches, and assets for content delivery.
• Lead global marketing teams in the development of Marketing Automation Nurturing Campaigns.
• Review, edit, and improve content written by others to ensure brand and message consistency.

Who You Are:

You break down objectives into appropriate initiatives and actions. You orchestrate multiple activities simultaneously to accomplish a goal. You apply systems and technology to stay on track. You provide timely and helpful information to individuals across the organization. You focus efforts on continuous improvement and have an interest in identifying and seizing opportunities for alignment and integration.

Required Education, Experience & Skills:

• Bachelor’s Degree in marketing, Communications, or related degree.
• 6-8 years of experience in a content marketing or writing-focused role and a proven track record of creating content that drives marketing outcomes.
• Excellent at building relationships with internal and external partners.
• Organized self-starter with the ability to manage multiple concurrent projects and prioritize for maximum impact.

Preferred Education, Experience & Skills:

• Excellent written and verbal communication skills.
• Experience measuring content performance and using data to inform your recommendations.
• Experience working in an international environment.
• Strong interpersonal and leadership skills.
• Skilled in project management.
• Can drive content initiatives from start to finish.

Flexible Work Schedule – Hybrid Work Option

This role has the flexibility of a remote work option up to three days a week after training is complete. Our teams work together to ensure our chosen work schedules enable our creativity and productivity as we serve the needs of our customers.

Our compensation philosophy is simple: we pay a competitive base salary, within the local market in which we operate, and reward performance during our annual merit review process. In accordance with Colorado EPEWA, the salary/pay range for this role is $113,000-$131,800, commensurate with the skills, talent, capabilities, and experience each candidate brings to a role.

#LI-Hybrid
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WHY EMERSON

Our Commitment to Our People

Across the globe, we are united by a singular Purpose: We drive innovation that makes the world healthier, safer, smarter, and more sustainable.

We invest in our employees to ensure they have the marketplace knowledge, skills, and competencies to bring this Purpose to life while competing and leading in a global economy.

Our training programs focus on end-to-end development, from onboarding through senior leadership.

Our success is measured by the positive impact we make on people, our communities, and the world through our unwavering focus on environmental, social, and regulatory progress. Learn more about us!

Flexible and competitive benefits plans offer you the right options to meet your individual/family needs: medical insurance plans, dental and vision coverage, 401(k), tuition reimbursement and more. We also provide you flexible time-off plans, including paid parental leave, vacation, and holiday leave.

Our Commitment to Diversity, Equity & Inclusion

At Emerson, we are committed to fostering a culture where every employee is valued and respected for their experiences and perspectives – and that reflects the world around us. We believe a diverse, equitable and inclusive work environment contributes to the rich exchange of ideas that inspires innovation and brings the best solutions to our customers.

This philosophy is fundamental to living our company’s values and our responsibility to leave the world in a better place. Learn more about our Culture & Values and Diversity, Equity & Inclusion at Emerson .

Work Authorization

Emerson will only employ those who are legally authorized to work in the United States. This is not a position for which sponsorship will be provided. Individuals with temporary visas such as E, F-1, H-1, H-2, L, B, J or TN, or who need sponsorship for work authorization now or in the future, are not eligible for hire.

Equal Opportunity Employer

Emerson is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, race, color, religion, national origin, age, marital status, political affiliation, sexual orientation, gender identity, genetic information, disability or protected veteran status. We are committed to providing a workplace free of any discrimination or harassment.

If you have a disability and are having difficulty accessing or using this website to apply for a position, please contact: idisability.administrator@emerson.com .

ABOUT EMERSON

Emerson is a leading global technology, software and engineering company providing innovative solutions for customers in industrial, commercial, and residential markets.

Our Automation Solutions business helps process, hybrid and discrete manufacturers maximize production, protect personnel and the environment while optimizing their energy and operating costs.

Our Commercial & Residential Solutions business helps ensure human comfort and health, protect food quality and safety, advance energy efficiency and create sustainable infrastructure.

We help customers in the world’s most essential industries solve the biggest challenges of modern life.

Every day, our global workforce fulfills our unified Purpose and lives out the Values we hold close as an organization: Integrity, Safety & Quality, Support Our People, Customer Focus, Continuous Improvement, Collaboration, and Innovation.

Our Causes – Planet, Humanity, Champion, Inclusion and Future – shape, define and fuel Emerson’s culture while inspiring our innovative spirit and driving our focus.

Whether you’re an established professional looking for a career change, an undergraduate student exploring possibilities, or recently received your master’s degree, you’ll find opportunities with us. Join our team and start your journey today!

No calls or agencies please.