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Senior Manager of Learning and Development

About us:

AdTheorent (Nasdaq: ADTH) uses advanced machine learning technology and privacy-forward solutions to deliver impactful advertising campaigns for marketers. AdTheorent's machine learning-powered Platform A\T powers its predictive targeting, geo-intelligence, audience extension solutions and in-house creative capability, Studio A\T. Leveraging only non-sensitive data and focused on the predictive value of machine learning models, AdTheorent's product suite and flexible transaction models allow advertisers to identify the most qualified potential consumers coupled with the optimal creative experience to deliver superior results, measured by each advertiser's real-world business goals.


AdTheorent is consistently recognized with numerous technology, product, growth and workplace awards. AdTheorent was awarded "Best AI-Based Advertising Solution" (AI Breakthrough Awards) for four consecutive years and "Most Innovative Product" (B.I.G. Innovation Awards) for five consecutive years. Additionally, AdTheorent is the only six-time recipient of Frost & Sullivan's "Digital Advertising Leadership Award." AdTheorent is headquartered in New York, with fourteen offices across the United States and Canada. For more information, visit adtheorent.com.


AdTheorent's culture is inclusive with targeted emphasis on the value and contributions of each employee. We work hard to communicate with each employee about his or her career trajectory and options for professional development, and the state of the business in general. Most important, we are open and honest with employees, which engenders the same in return.


Smart, self-motivated, creative, and ambitious people thrive at AdTheorent because each person has a real opportunity to impact the outcome of our business, every day.


About the role
:

AdTheorent (AT) is currently seeking a highly qualified and experienced Senior Manager of Learning & Development (L&D) to join its team. This individual will lead AT’s efforts to train and educate users on the RTB ecosystem and AT’s proprietary demand-side-platform. They will work closely with the Product, Operations, and Technology teams to produce training curriculum for platform users, tutorials on platform updates, and advanced education classes on programmatic best practices. These deliverables will be used drive adoption of the AT platform and be crucial to scaling AdTheorent’s self-service line of business.

Responsibilities Include:

  • Design and bring to life a comprehensive and scalable L&D program for external users of AdTheorent’s proprietary media buying platform.
  • Create onboarding materials for new clients to drive user adoption, foster efficient platform usage, and build a foundation for ad campaign success.
  • Leverage internal subject-matter-experts to formalize training for advanced concepts relevant to AT’s platform, programmatic markets, and the ad-tech industry.
  • Work with Product team and Technical Writers to design appropriate training materials for features and help drive successful rollout of new solutions.
  • Collaborate with internal Operations/Client Service teams and observe external clients to Identify learning needs as well as “pain points” and design the curriculum to cultivate the knowledge needed to overcome these obstacles.
  • Design a system to capture user feedback as well as metrics to assess progress.
  • Develop a certification program for clients to learn, test, and display knowledge of key AdTheorent and industry topics.
  • Build, grow, and manage an education team for a new business line and work with internal stakeholders to align L&D programs with business objectives.
  • Manage content across various channels, including directly accessible written & visual content, video tutorials, and virtual classroom-style presentations.
  • Identify the most impactful and efficient approaches to evolve the L&D program and remain well-informed on learning concepts.

Requirements

  • Bachelor’s degree in related field, or equivalent combination of education and relevant work experience
  • 7+ years in a similar role, experience in tech/SaaS or Digital Advertising highly preferred, experience in education/training required.
  • Experience building an education program for a technical skill set
  • Demonstrated track record of creating an education & training vision, crafting it into tangible content and actionable next steps, and driving the roll out of a new program
  • Knowledge of current learning technologies and willingness to explore new solutions
  • Commitment to both learning and building a business from the ground up
  • Ability to create structure while also being flexible and adapting to business demands
  • Experience working in a client facing role preferred
  • Excellent communication and interpersonal skills, with the ability to simplify complex topics
  • Ability to balance a longer-term strategic vision with tackling shorter term asks
  • Entrepreneurial spirit with the ability to work in a fast paced, demanding environment
  • A passion for learning and sharing knowledge with others


We are an Equal Opportunity Employer and seek to foster community, inclusion and diversity within the organization. We encourage all qualified candidates, regardless of racial, religious, sexual or gender identity, to apply.

AdTheorent Glassdoor Company Review
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CEO of AdTheorent
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James Lawson
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AdTheorent uses advanced machine learning technology and solutions to deliver impactful advertising campaigns for marketers. AdTheorent’s industry-leading machine learning A\T Platform powers its predictive targeting, geo-intelligence, audience ex...

8 jobs
BENEFITS & PERKS
Dental Insurance
Disability Insurance
Flexible Spending Account (FSA)
Health Savings Account (HSA)
Vision Insurance
Performance Bonus
Paid Holidays
FUNDING
TEAM SIZE
DATE POSTED
August 11, 2022

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