Growth Marketing Manager

Our Journey

ShopBack was born one night in 2014 when co-founders Henry and Joel were toying around (with entrepreneurial ideas) in Henry's car, sparking the concept of earning Cashback while shopping online. The ShopBack Group has now grown to become the leading shopping, rewards, and payments platform in Asia-Pacific, with 45 million shoppers across 12 markets and more than half a million transactions powered for 20,000 partners daily. Fresh off its debut in the European market, ShopBack is seeking thrill-seekers to join the journey of building The World's Most Rewarding Way to Shop. Get ready for the ride of a lifetime: a blend of startup spirit woven into a solid business foundation.

• Work directly with the Head of Marketing to grow the brand and drive user acquisition
• Deep understanding of business KPIs. Responsible for developing, planning, and executing growth marketing strategy and initiatives to drive user acquisition and other related marketing KPIs with efficiency
• Measure and report the performance of all marketing campaigns, and assess against goals (ROI and KPIs)
• Cross-functional collaboration: effectively collaborate with teams across the business, local & regional, and functions including e.g., commercial, creative design, and customer service 
• Constantly be abreast of and review the digital & social landscape to sharpen the marketing strategies and plans in place 
• Manage relationships with marketing agencies, KOL, media, and publishers. Explore new collaboration/partnership opportunities with external partners and maintain the relationship with current partners
• Creative management. To implement and maximize our content strategy on digital and traditional marketing material

• 5+ years of relevant experience in Growth Marketing responsible for executing and optimizing marketing campaigns, preferably in a reputable retail/ eCommerce/ food delivery/ health & beauty/ loyalty program/ fintech business
• Bachelor’s degree in Business / Marketing or related discipline
• Strong growth track record, with samples and results of past campaigns 
• Hands-on experience in handling KOL (YouTuber, Instagram, TikTok, etc), SEO/SEM, social media, video advertising, and performance marketing. Experience in PR field is a plus 
• Self-starter, outgoing, and able to work independently under pressure and tight timelines.
• Creative mindset with problem-solving and data-driven thinking.
• Experienced in working with agencies to drive quality deliverables and comfortable working in a fast-paced environment
• Sociable character and positive attitude toward new challenges
• Fluent in Chinese and English to communicate effectively with stakeholders in the local and regional markets; excellent in verbal and written communication and presentation skills
• Strong analytical skills. Experience with SQL is a plus

ShopBackers' DNA

Grit - We tackle all challenges head-on, working together to solve problems and achieve success.

Hunger - We value hard work, and having relentless drive.

Speed - We move fast and have a bias for action, all to deliver maximum impact.

Impact - We focus on results, always aiming for the best possible outcomes and timelines.

Growth - We embrace a growth mindset, constantly striving to learn, improve, and excel in our roles.

What's in it for ShopBackers

Career progression paths and opportunities to take on greater challenges that help you realise your ambitions.

Be part of a winning team on a journey to global scale.

Competitive compensation based on your performance.

Work-From-Anywhere benefit to enable you to thrive personally and professionally.

Candid, open, and collaborative culture where feedback is valued, for everyone to grow and improve every day.