Trauma Sales Representative (Asheville, NC) - job 2 of 2

As a Trauma Sales Representative at Smith+Nephew, your primary responsibilities include engaging with surgeons and healthcare professionals, providing support during surgeries, and showcasing our innovative trauma orthopedic products. You'll be responsible for making sales calls, conducting product training for medical staff, and collaborating closely with various hospital departments to ensure the products are used effectively, thereby improving patient outcomes.

To succeed as a Trauma Sales Representative at Smith+Nephew, you typically need a bachelor’s degree or equivalent experience, along with a minimum of four years in sales within the medical device sector. A proven track record in sales, especially in orthopedic products, is highly preferred. Additional qualifications include strong relationship-building skills and the ability to develop business plans that directly contribute to revenue generation.

When you join Smith+Nephew as a Trauma Sales Representative, you will undergo a comprehensive training process that includes hands-on mentorship, product education, and exposure to real-world scenarios. This training is designed to ensure you become proficient in our Trauma Orthopedics portfolio, equipping you with the necessary tools to confidently support surgeons and hospital staff.

At Smith+Nephew, Trauma Sales Representatives thrive in a collaborative team environment. You'll work closely with other sales professionals across divisions, share insights on market trends, and strategize together to drive sales. Our culture emphasizes teamwork, inclusivity, and leveraging individual strengths to achieve shared goals, ensuring that every representative feels supported in their efforts.

As a Trauma Sales Representative at Smith+Nephew, your role will involve travel within your designated sales territory, which may include 2-4 overnight stays per month. Additionally, there may be infrequent national travel for events and conferences. This flexibility allows you to build strong relationships with clients while effectively managing your territory.

In answering this question, emphasize the importance of building trust and providing value. Discuss strategies like regular follow-ups, offering clinical support during surgeries, and tailoring presentations to meet specific surgeon needs. Highlight your ability to listen actively and be responsive to feedback, which fosters lasting professional relationships.

Focus on using the STAR (Situation, Task, Action, Result) method to outline your experience. Describe the specific challenges you faced, the steps you took to overcome them, and the successful outcome achieved. Be sure to highlight your commitment to achieving goals and how you leveraged your understanding of the product and market to succeed.

Discuss the various ways you keep yourself informed about trends, such as subscribing to industry publications, attending webinars and conferences, and engaging with colleagues. Emphasize your commitment to continuous learning and adaptation to provide the best solutions for your clients.

To handle this situation, express the importance of empathy and responsiveness. Outline a step-by-step approach such as listening to the surgeon’s concerns, investigating the issue thoroughly, proposing solutions, and following up to ensure satisfaction. This demonstrates your commitment to excellent customer service and product integrity.

In your response, outline metrics such as achieving or exceeding sales quotas, establishing positive relationships with surgeons, and enhancing patient outcomes. Also mention the importance of being a supportive team player and contributing to the overall growth and success of the region.

Bring forth an illustration that describes your mentorship experience using the STAR method. Discuss how you helped them navigate challenges, share best practices, and improve their sales techniques. This showcases your leadership qualities and the value you place on teamwork.

Emphasize the importance of thorough market research, defining target accounts, setting realistic goals, and identifying strategies for achieving those goals. Discuss the collaborative process with input from the team and adapting the plan as needed based on feedback and market changes.

Highlight qualities such as strong communication skills, resilience, empathy, technical expertise, and a solution-oriented mindset. Discuss how these traits contribute to forming solid relationships and ensuring customer satisfaction, directly impacting sales performance.

Describe an organized approach where you assess the potential of each account based on several factors, such as previous sales history, relationships, and urgency of needs. Emphasize the importance of balancing time between high-potential accounts and nurturing existing relationships, along with flexibility to adjust priorities as necessary.

Tailor your response to align your values with Smith+Nephew’s mission and culture. Share your passion for impacting patient lives positively through innovative products and express your admiration for the company’s commitment to inclusion and diversity. This shows that you are not only looking for a job, but a fulfilling career.