Company
Federal Reserve Bank of Boston
As an employee of the Boston Fed, you will work to promote sound growth and financial stability in New England and the nation. You will contribute to communities, the region, and the nation by conducting economic research, participating in monetary policy-making, supervising certain financial institutions, providing financial services and payments, playing a leadership role in the payments industry, and supporting economic well-being in communities through a variety of efforts. The Boston Fed is one of 12 Reserve Banks and we serve all or parts of Connecticut, Maine, Massachusetts, New Hampshire, Rhode Island, and Vermont. Our mission is accomplished through our Bank's values: diversity, equity and inclusion, innovation, integrity, and leadership.
This job is eligible for a hybrid schedule with some on-site work expected.
The Social Media Coordinator supports the Boston Fed's activities in public relations, organizational communications, media relations, and government relations by coordinating and developing content for the Bank’s social media channels.
The person in this critical position on the public affairs team is expected to bring creativity, attention to detail, and a passion for using social media to make complex topics related to financial services, community development, economics, and financial matters more engaging and accessible. This position plays a key role in continuing to evolve the Bank’s content and engagement strategy.
Principal Accountabilities
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Monitor, manage, and curate content and engagement for the Bank’s social media channels (notably Twitter, Facebook, and LinkedIn)
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Manage the social media publishing schedule via the department’s editorial calendar, leveraging native platforms and social media management tools
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Develop relationships with subject matter experts from around the Boston Fed in order to proactively identify and share the organization’s compelling stories via social channels
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Draft relevant posts for social channels in collaboration with communications colleagues and subject matter experts, using an appropriate tone and style for an online, mobile audience
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Work closely with communications colleagues to ensure all social campaigns a) are on message; b) incorporate engaging, creative, and easily understood visuals; and c) are analyzed, reviewed, and reported on in an effort to maximize results and reach
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Keep the public affairs team and leadership group abreast of social media trends and best practices
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Advise and provide tactical social media guidance to Bank staff and leadership
Perform other duties as assigned.
This position is not required to directly supervise others.
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Bachelor's degree, ideally with a major in communications/marketing, journalism, public relations, or political science. Seeking an individual with 1-2 years of relevant experience.
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Excellent knowledge of social platforms (Facebook, Twitter, LinkedIn, Instagram, YouTube, etc.) and their respective participants, and how each platform can be deployed in different scenarios
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Experience developing and implementing a social media strategy – taking into consideration brand awareness, impressions, audience and persona research, engagement, etc.
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Experience analyzing key metrics to inform strategy
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Excellent organizational, communication (both oral and written) and interpersonal skills
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Excellent multitasking and time-management skills
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Excellent critical thinking and problem-solving skills
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Excellent attention to detail
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Experience working as a team player
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Experience with Microsoft Office applications and social media management tools
The Federal Reserve Bank of Boston is committed to a diverse and inclusive workplace and to provide equal employment opportunities to all persons without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, age, genetic information, disability, or military service.
All employees assigned to this position will be subject to FBI fingerprint/ criminal background and Patriot Act/ Office of Foreign Assets Control (OFAC) watch list checks at least once every five years.
The above statements are intended to describe the general nature and level of work required of this position. They are not intended to be an exhaustive list of all duties, responsibilities or skills associated with this position or the personnel so classified. While this job description is intended to be an accurate reflection of this position, management reserves the right to revise this or any job description at its discretion at any time.
Full Time / Part Time
Full time
Regular / Temporary
Regular
Job Exempt (Yes / No)
No
Job Category
Work Shift
First (United States of America)
The Federal Reserve Banks believe that diversity and inclusion among our employees is critical to our success as an organization, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool. The Federal Reserve Banks are committed to equal employment opportunity for employees and job applicants in compliance with applicable law and to an environment where employees are valued for their differences.