Social Media Intern (Lark) - 2023 Off-cycle (Bachelor's)

Founded in 2012, ByteDance's mission is to inspire creativity and enrich life. With a suite of more than a dozen products, including TikTok, Helo, and Resso, as well as platforms specific to the China market, including Toutiao, Douyin, and Xigua, ByteDance has made it easier and more fun for people to connect with, consume, and create content.

Why Join Us
At ByteDance, our people are humble, intelligent, compassionate and creative. We create to inspire - for you, for us, and for millions of users across all of our products. We lead with curiosity and aim for the highest, never shying away from taking calculated risks and embracing ambiguity as it comes. Here, the opportunities are limitless for those who dare to pursue bold ideas that exist just beyond the boundary of possibility. Join us and make impact happen with a career at ByteDance.

Lark is an online communication and collaboration platform that helps businesses effectively streamline processes and get more done faster. Lark combines a multitude of essential tools in a single platform including Base, Messenger, Docs, Calendar, Video Conferencing, and Workplace, which integrates third-party applications for teams to easily manage tasks and stay in sync.

We are looking for talented individuals to join us for an internship in 2023. Internships at TikTok aim to offer students industry exposure and hands-on experience. Turn your ambitions into reality as your inspiration brings infinite opportunities at TikTok.

Candidates can apply to a maximum of two positions and will be considered for jobs in the order you apply. The application limit is applicable to TikTok and its affiliates' jobs globally. Applications will be reviewed on a rolling basis - we encourage you to apply early.

Responsibilities:
We are looking for talented individuals to join us in 2023 as our summer intern to support the global go-to-market of Lark by establishing our social media presence across platforms, especially on TikTok. In this job, you will be able to gain a broad spectrum of experience in planning, executing, and analyzing social media marketing campaigns, including but not limited to:

1. Formulate content strategies that articulate Lark's value to its target audiences and launch Lark's English TikTok channel in line with brand strategy
2. Own TikTok / Instagram content creation, including but not limited to video, copy, and image
3. Support existing social media channel's strategy (Twitter, Instagram), including content planning, scheduling, publishing, and performance analysis across channels
4. Support user community planning and operation and actively participate in user engagement initiatives
We are looking for undergraduate or graduate students who are currently pursuing a degree in communication, marketing, public relations, advertising, or other related majors. We hope you are:

1. Currently enrolled in undergrad/graduate school.
2. Able to commit to working for 12 weeks during the summer/fall of 2023.
3. Must obtain work authorization in country of employment at the time of hire, and maintain ongoing work authorization during employment.
4. Graduating December 2023 onwards with intent to return to degree-program after the completion of the internship.
5. Experienced in either running a TikTok account on behalf of a brand or running a TikTok account for yourself as an influencer
6. Experienced in social media content creation, including both copies and visual assets such as images, videos, GIFs, etc.
7. Good understanding of social media and content marketing landscapes, while being attuned to trends and possess curiosity
8. Interested in campaign promotion and marketing strategy planning
9. A team player with the ability to collaborate with teams from different functions. Basic project management skills are a huge plus.

ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and enrich life. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

ByteDance Inc. is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at ec.accomodations@bytedance.com.

By submitting an application for this role, you accept and agree to our global applicant privacy policy, which may be accessed here: https://careers.tiktok.com/legal/privacy.