Business Development Representative

The real economy employs 3 billion people in frontline jobs, yet frontline teams are still left to choose between paper and Excel or decade-old workforce management solutions to take care of the most important part of their businesses - their people.

Enter Sona, the Frontline Operating System; an end-to-end platform to manage a shift-based workforce and empower its teams. Sona upgrades the functionality you expect from any workforce management software - including scheduling, time & attendance, HR, and Payroll - with industry-specific plugins, dedicated features to empower staff, and a consumer-grade experience that simplifies frontline work for everyone.  

In just three years, we’ve already made a deep impact on the lives of tens of thousands of frontline workers and the operation of their organisations, grown the team to 100+, and following our recent $27.5M Series A fundraise, have secured the backing of notable VC’s including Felicis, Northzone, Gradient Ventures (Google), SpeedInvest, Antler, and Notion Capital plus notable angels like Tom Blomfield (Monzo).

It’s a hugely exciting time to be joining the team, as we’re still small enough that you’ll have a significant impact on the company, growth trajectory and culture, yet large enough that we have a great structure, experienced leaders and world-class benefits in place (such as being fully remote and flexible and working 4.5 days a week). More on working at Sona here.

About the Role

As a Business Development Representative, you will be responsible for outbound marketing and automation strategy to reach and engage prospects with the right message at the right time. You'll work closely with the marketing, sales and product teams and be solely responsible for programmes aimed at growing engagement with our target audiences.

This is an excellent role for someone seeking to develop a career in a commercial role and someone who is interested in driving demand generation and nurturing activities to support Sona’s ambitious growth targets.

Responsibilities 

Day to day, you will: 

• Design, create, execute and manage outbound workflows & processes (research, outbound calls, email sequences, gifting, social outreach etc.)

• Responsible for outbound calls to strategic contacts (Directors / C-Suite)

• Run discovery calls

• Refine audiences and feed back learnings to other teams

• Optimise email cadences to achieve the best conversion rates

• Determine the right messaging and content for prospective customers across all funnel stages

• Report on performance and progress of outbound workflows

• Arrange initial sales conversations

• Attend relevant events and trade shows

Requirements

We don’t have strict requirements but hopefully lots of the following apply to you: 

• Experience in marketing, sales or a customer-facing team in a B2B technology organisation

• You're comfortable picking up the phone to senior people (C-Suite, Directors etc)

• Experience with marketing automation software, ideally Hubspot

• Analytical skills to report back to senior stakeholders

• Obsessed with finding new ways of delivering growth, motivated by hitting targets and capable of self-directing

• Interested in sales psychology and communication, always pushing boundaries to figure out what messaging converts a prospect into a meeting

• You're able to travel to London on a regular basis for trade shows, events and team meet ups

Benefits: 

• Salary: £30-35k + 20% bonus

• Share options

• Remote first and flexible working

• 4.5 day work week (on a best efforts basis)

• 35 days annual leave (25 days standard plus 10 flexible public holiday days)

• Pension contributions matched up to 5%

• Comprehensive Health Insurance via Bupa

• Enhanced parental leave & pay

• Co-working space stipend

• Quarterly all expenses paid team retreats

• The latest Macbook and equipment for your home office

• Professional development budget

• Unlimited free books