Spotify is a leading global music streaming platform that provides over half a billion users with access to an extensive library of songs, podcasts, and audio content. We are looking for a new team member to join our advertising band! As a Marketing Research and Intelligence (MR&I) Associate Manager, you will play a key role in developing our advertising business through the creation of audience insights and application of measurement studies for leading brands and agencies.
What you'll do- Shape, drive and implement research and measurement strategies across key clients and verticals based on research needs/business questions.
- Build and deliver research roadmaps that align with key vertical, agency, and market initiatives.
- Build compelling, multi-source, advertising research accounts that educate our sellers, marketers and clients.
- Extract insights from large and diversified data sets (1st party and custom research) to provide hypotheses while using insights to answer sales, marketing, and business development questions.
- Partner closely with Sales and Account Management teams to build scalable solutions tailored to specific vertical needs.
- Provide strong recommendations that feed into future client strategies while developing new and innovative ways to position and present data analytics.
- Influence collaborators and change behaviour to improve business outcomes.
- Apply sophisticated advertiser insight stories to answer requests that include brand/competitor/industry benchmarks across various metrics/media platforms with minimal oversight.
- Enlighten internal and external partners on media performance trends and standard processes to encourage business decisions across our business.
- Bring fresh ideas to Spotify’s point of view regarding new and/or current solutions to research and measurement while educating our Sales and Marketing teams.
- Have a strong POV on validity of data sources and ensure that all insights are consistent and methodologically sound.
- Present custom thought leadership research and insights at client, agency, and industry events as needed.
- Partner cross-functionally to identify and outline top performing campaigns to publish as success stories.
- Partner with internal collaborators and clients regarding training and research consultation.
- Collaborate with leadership partners on Sales and/or Marketing initiatives.
Who you are- 6+ years of experience in digital advertising research at a research vendor, media owner, advertiser or agency partner.
- Excellent presentation skills and ability to lead while significantly contributing to our external meetings with clients.
- In depth understanding and extensive experience in driving incremental advertising revenue to research and measurement.
- Proven track record in associating with Top 100 global advertisers and driving measurement strategy in a given expertise area.
- Operates in a visible fashion to collaborators and peers, and viewed as approachable regarding ambitious talks.
- Strong background in quantitative advertising research, with demonstrated proficiencies in crafting and analyzing sophisticated research studies.
- High expertise in running multiple-forms of advertising measurement - Cross Media, Digital Measurement.
- In depth knowledge of understanding the digital marketing ecosystem, measurement capability landscape, and how it all works from a technical perspective.
- Proven expertise in data analysis and storytelling, going beyond the “what” to tell the “why” within research results.
- Previous usage of SQL desired.
- Experience with custom survey programming and data analysis software desired.
- Self-starter who digs into projects without needing much direction.
- Positive and collaborative teammate who values building positive relationships with colleagues and partners.
Where you'll be- We offer you the flexibility to work where you work best! For this role, you can be within the Eastern time zone as long as we have a work location.
The United States base range for this position is $107,766 - $153,951 plus equity. The benefits available for this position include health insurance, six month paid parental leave, 401(k) retirement plan, monthly meal allowance, 23 paid days off, 13 paid flexible holidays, paid sick leave. These ranges may be modified in the future.
Spotify is an equal opportunity employer. You are welcome at Spotify for who you are, no matter where you come from, what you look like, or what’s playing in your headphones. Our platform is for everyone, and so is our workplace. The more voices we have represented and amplified in our business, the more we will all thrive, contribute, and be forward-thinking! So bring us your personal experience, your perspectives, and your background. It’s in our differences that we will find the power to keep revolutionizing the way the world listens.
Spotify transformed music listening forever when we launched in 2008. Our mission is to unlock the potential of human creativity by giving a million creative artists the opportunity to live off their art and billions of fans the chance to enjoy and be passionate about these creators. Everything we do is driven by our love for music and podcasting. Today, we are the world’s most popular audio streaming subscription service.