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Sr Analyst, Customer Lifecycle Marketing Strategy and Analytics

Remote US


ABOUT OPORTUN


Oportun (Nasdaq: OPRT) is a digital banking platform that puts its 1.9 million members' financial goals within reach. With intelligent borrowing, savings, budgeting, and spending capabilities, Oportun empowers members with the confidence to build a better financial future. Since inception, Oportun has provided more than $15.5 billion in responsible and affordable credit, saved its members more than $2.3 billion in interest and fees, and helped our members save an average of more than $1,800 annually. For more information, visit Oportun.com.

 

WORKING AT OPORTUN


Working at Oportun means enjoying a differentiated experience of being part of a team that fosters a diverse, equitable and inclusive culture where we all feel a sense of belonging and are encouraged to share our perspectives. This inclusive culture is directly connected to our organization's performance and ability to fulfill our mission of delivering affordable credit to those left out of the financial mainstream. We celebrate and nurture our inclusive culture through our employee resource groups.


POSITION OVERVIEW


We are currently looking for a highly data-driven, growth minded Sr. Analyst to join our Customer Lifecycle Marketing Strategy and Analytics team in

order to help us develop new methods and strategies to enhance the relationship we have with our members. This person will be responsible for supporting the development of lifecycle marketing strategies, building personalized propensity models, as well as communicating performance and recommendations to C-suite audiences. This is a high visibility/high impact role which will be supporting the Marketing department’s direction, along with company level goals & metrics.


RESPONSIBILITIES


  • Support the design of the lending strategy to increase engagement and loyalty of our Members, including multi-product adoption, payments, and multi-channel communications.
  • Build credibility and rapport via strong analytical conclusions with cross-functional partners to help drive Member-focused change across all touchpoints
  • Create and socialize impactful business recommendations by combining analytical problem solving and strategic storytelling skills
  • Strong time management skills, to ensure timely completion of project milestones while keeping stakeholders informed.
  • Help design, launch, and analyze omni-channel communication (email, SMS, DM, push notifications, telesales) experiments and support scaling them into mature campaigns.
  • Support ongoing analysis of business and marketing performance required to inform company level decisions on a regular basis
  • Support the development, and maintain the reporting, dashboards, analysis and models to hit KPIs
  • Leverage strong analytical capabilities to solve non-routine problems.


REQUIREMENTS


  • Bachelor’s degree in Marketing, Engineering, Finance, or Economics.
  • 2+ years of professional experience in relevant field of work (like analytics, business strategy, or performance marketing). Minimum; 4+ years of professional experience preferred.
  • Experience in Financial Services or FinTech preferred.
  • Strong verbal and written communication with ability to work collaboratively with key stakeholders as well as communicate to a C-suite audience.
  • Experience using database languages (any SQL variant) required; Python/R/Matlab experience preferred.
  • High level of independence with a growth-oriented execution mindset
  • Enough grit to be able to find that needle in the haystack


"The US base salary range for this full-time position is $80,000 - $124,000.


Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects a national minimum and maximum range for new hire salaries for this position. Within this range, individual pay is determined by work location and additional factors, such as job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range that meets your criteria during the hiring process.


Please note that the compensation range listed in this posting reflects only the base salary for this position and does not include other compensation elements or benefits.”

 

We are proud to be an Equal Opportunity Employer and consider all qualified applicants for employment opportunities without regard to race, age, color, religion, gender, national origin, disability, sexual orientation, veteran status or any other category protected by the laws or regulations in the locations where we operate.

 

California applicants can find a copy of Oportun's CCPA Notice here:  https://oportun.com/privacy/california-privacy-notice/.

 

We will never request personal identifiable information (bank, credit card, etc.) before you are hired. We do not charge you for pre-employment fees such as background checks, training, or equipment. If you think you have been a victim of fraud by someone posing as us, please report your experience to the FBI’s Internet Crime Complaint Center (IC3).


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CEO of Oportun
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Raul Vazquez
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Oportun is a leading digital banking platform in the US that offers personal loans and financial services to people with limited credit history.

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CULTURE VALUES
Inclusive & Diverse
Mission Driven
Passion for Exploration
Collaboration over Competition
Growth & Learning
Transparent & Candid
Diversity of Opinions
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DATE POSTED
October 13, 2023

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