Sr. Data Scientist

ABOUT THE ROLE AND OUR TEAM:

Our Data Scientists work with stakeholders across all departments within the company. They answer strategic questions and provide insight to internal decision makers ranging from executives and senior management to marketers and team leads. They also work with our marketing team to develop data driven algorithms that optimize our marketing spend or targeted marketing capabilities.

The Knot Worldwide is in search for a full-time Senior Data Scientist - Marketing.

As a Senior Data Scientist - Marketing you will create and deploy predictive models that help attribute and value our customers to optimize our marketing and company decision making.

RESPONSIBILITIES:

• Create solutions to drive marketing decision making and automation, including Revenue Prediction and Multi-touch Attribution Models
• Develop methodologies for measuring marketing performance across different parts of customer journeys and make recommendations for next best marketing actions at the user- or segment-level to drive Lifetime Value
• Answer strategic marketing questions by analyzing behavioral data
• Partner with business stakeholders to drive experimentation in practice
• Communicate, collaborate, and present results to marketing stakeholders within The Knot Worldwide
• Explore novel ways to look at our data

SUCCESSFUL DATA SCIENTIST CANDIDATES HAVE:

• Master's Degree or Ph.D. preferred
• 3+ years of experience
• Proficiency in key statistical and machine learning techniques (predictive modeling, classification, clustering, text analytics, recommender systems, data mining methods, forecasting, and other advanced techniques)
• Proficiency with R or Python
• Familiarity with common Linux command line tasks and version control software like git or svn preferable
• Ability to communicate effectively and influence others
• Ability to work in a fast paced environment and shift gears quickly