Job details

Sr. Manager, Account Based Marketing - Remote - job 2 of 3

Clari’s Revenue platform gives forecasting accuracy and visibility from the sales rep to the board room on revenue performance - helping them spot revenue leak to answer if they will meet, beat, or miss their sales goals. With insights like this, no wonder leading companies worldwide, including Okta, Adobe, Workday, and Zoom use Clari to drive revenue accuracy and precision. We never get tired of our customers singing our praises because it fuels us to help them continue to achieve remarkable. The next generation of revenue excellence is here…are you ready to achieve remarkable with us?

As Clari’s Sr. Manager of Account Based Marketing, you will be responsible for developing, managing and executing account based marketing strategy and tactics that drive and accelerate pipeline and revenue in our most strategic enterprise accounts.

You’ll also act as the conduit between our Enterprise sales leaders and the extended marketing team, ensuring alignment on key strategies and programs and awareness of broader marketing initiatives.

About you:

You are passionate about account-based marketing and understand not just how it works but why it matters
You are curious and obsessed with making things better and making things happen
You are an ardent collaborator, supporting Sales and SDR teams
You are driven by excellence and do not tolerate mediocrity
You are data-driven but not data-dependent

This is a full remote opportunity and can be worked from any location in the United States.

Responsibilities

Develop and deploy multi-channel ABM programs, including crafting strategy, aligning internal teams, and project managing execution to drive pipeline and revenue
Deliver account research and analysis as well as leverage cross-vendor intent data to drive ABM strategies
Build and execute bespoke and highly custom programs for high revenue Targets
Develop compelling and innovative 1:few programs that successfully move Accounts through buyer’s journey
Ensure scalability of ABM over time via 1:many programs
Conduct research and collaborate with Enterprise Sales teams in order to build and execute bespoke and highly custom programs
Provide best practices that can be applied across all other segments of the business
Partner with Product Marketing, Content and Design leads on content strategy, planning and executing high-impact ABM multi-channel programs: emails, webinars, ads, direct mail etc.
Work closely with Field Marketing to strategically leverage in-person events to drive pipeline
Ensure extreme coordination with Sales and SDR outbound prospecting campaigns
Have rigor in measurement and readouts on key account-based metrics, with a process and mindset for data-driven action
Manage ABM campaign budget, driving operational excellence and maximizing resource and budget investments
Connect campaign data, marketing metrics and insights to demonstrate business impact, providing ongoing reporting and updates to senior stakeholders

Qualifications

7+ marketing experience in B2B marketing with 3+ years specifically running account based marketing efforts and supporting enterprise sales teams
Must be able to quickly establish senior sales level relationship and trust
Exceptional analytical skills and ability to draw most relevant insights that accurately describe the campaign performance and impact metrics and take action
Ability to review/edit content with opinion and superb writing skills
Excellent project, analytical and budget management skills
Experience with CRM, marketing automation, and ABM platforms (6sense, Demandbase, Folloze preferred)
SaaS, software, high tech industry experience strongly desired

Perks and Benefits @ Clari

Remote-first with opportunities to work and celebrate in person
Medical, dental, vision, short & long-term disability, Life insurance, and EAP
Mental health support provided by Modern Health
Pre-IPO stock options
Well-being and professional development funds
Retirement 401(k) plan
100% paid parental leave, plus fertility and family planning support provided by Maven
Discretionary paid time off, monthly ‘take a break’ days, and Focus Fridays
Focus on culture: Charitable giving match, plus in-person and virtual events

It is Clari’s intent to pay all Clarians competitive wages and salaries that are motivational, fair, and equitable. The goal of Clari’s compensation program is to be transparent, attract potential employees, meet the needs of all current employees and encourage employees to stay and grow at Clari.

Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to specific work location, skill set, depth of experience, education and certifications.

The salary range for this position is $101,000 to $151,000. The compensation package for this position also includes stock options and company-paid benefits, including well-being and professional development stipends.

#BI-Remote#LI-Remote

You’ll often hear our CEO talk about being remarkable. To Clari, remarkable means many things. We believe in providing interesting and meaningful work in a nurturing and inclusive environment. One that is free from discrimination for everyone without regard to race, color, religion, sex, sexual orientation, national origin, age, disability, gender identity, or veteran status. Efforts have to be recognized. Voices have to be heard. And work-life balance has to be baked into the very fiber of the company. We are honored to be recognized by Inc. Magazine and Bay Area News Group as a best place to work for several years running. We’d love to have you join us on our journey to remarkable!

If you feel you don’t meet 100% of the qualifications outlined above, we want you to apply! Clari believes in hiring people, not just skills. If you are passionate about learning and excited about what we are doing, then we want to hear from you.

Clari focuses on culture add, not culture fit. One of our values is One with Customers, and we know we can serve them better when we involve as many different perspectives as possible. Our team is made stronger by what makes you unique, so we hope you’ll bring your whole self to the job.

Clari Glassdoor Company Review

4.6