Branded Content Marketing Manager: The Muse x Fairygodboss (Remote, US)

Who we are: 

The Muse helps hundreds of the world’s most admired companies attract, hire, and grow exceptional talent with its candidate-first talent attraction platform and expertise in diverse and hard-to-attract candidates. In the new world we now live in, companies engage passive and active candidates through their digital footprint - yet few take the time to deeply explain their business, culture, and roles in an engaging and scalable way.  The Muse unifies talent acquisition, employer branding and recruitment marketing to help you amplify your talent brand and attract right-fit candidates. Job seekers rely on The Muse for original career advice from prominent experts, access to the best coaches, and a behind-the-scenes look at job opportunities. 75 of the Fortune 500 trust The Muse as their platform for managing recruitment.

In 2022, The Muse acquired Fairygodboss.

Fairygodboss is the largest career platform for women. Our social mission is to help women achieve their career goals while supporting companies who want to improve their diversity and inclusion. If you're interested in learning the ins and outs of a digital startup and supporting our social mission, this job is for you.*Fairygodboss is an inclusive community and welcomes women, nonbinary people, and allies.

What we’re looking for: 

While qualifications matter (see below), here are some of the things about your personality that we care about:

-You are scrappy and resourceful.

-You are responsible and have integrity. This isn’t typically a resume line item, but it’s important and we will want to speak to your former colleagues.

-We want you to believe and aspire to shape what our company does.

-You don’t mind doing everything. And anything. Building a startup looks glamorous. Until it doesn’t. We need someone who doesn’t think twice about rolling up their sleeves and getting messy.

About the role: 

In this role, you will oversee a portfolio of branded content products and play a pivotal role in expanding their reach and impact. Your responsibilities will include:

60% Branded Articles Management: Oversee the writing, editing, and content strategy for all branded content elements, such as round-up articles and custom articles. Manage content calendars efficiently, maintain brand guidelines, ensure timely publication, and continuously refine processes for optimal results and program efficiency.

10% Partnership Management: Cultivate strong relationships with external client partners and collaborate closely to develop compelling content aligned with their brand objectives.

10% Email Marketing Oversight: Oversee multiple email marketing program elements such as tech newsletters and newsletter ad campaigns. 

10% Data Analysis and Reporting: Utilize data analytics tools to track and analyze the performance of branded content initiatives. Generate actionable insights and prepare reports to inform strategic decision-making.

10% Campaign Management: Execute organic and paid campaigns to enhance content visibility and engagement among our target audience. Leverage strategic insights to refine campaign strategies and maximize impact.

Your qualifications: 

-Bachelor’s degree.

-Minimum of 5 years of related writing/content marketing experience.

-2+ years of related email marketing experience.

-2+ years of ad campaign management. 

* The requirements above are our best efforts at describing who would be successful in this position. We’re probably wrong about some things. If you’re interested in what we’re doing and think you’d be a good fit, please apply even if you don’t meet all the requirements above.