Landing Page Designer (Fractional - Remote)

Location

Remote

Type

Contract

Department

Growth

As the Landing Page Designer (Fractional) at TLDR, you will own the creation and optimization of landing pages for advertising campaigns, with a focus on driving conversions and delivering high-performing results. You will collaborate with the Marketing and Ad Ops teams to design, iterate, and launch compelling landing pages using Unbounce, ensuring they are optimized for performance, responsiveness, and user experience.

Who We Are

TLDR is the free daily newsletter with the most interesting stories in startups, tech, and programming. We recently hit more than 5 million subscribers. We are bootstrapped, profitable, and growing rapidly.

TLDR's Mission

Build the paper of record for the tech industry, as the trusted source that people who work in tech rely on to inform them about important trends and developments.

About the Role

Creating landing pages for our own website (advertise.tldr.tech).
Designing and building landing pages for our advertisers who want to capture leads.
Running A/B tests to optimize landing page performance.
Developing wireframes, mockups, and prototypes to communicate design ideas effectively.
Analyzing landing page data to iterate and improve designs based on performance.

About You

Demonstrated experience designing and optimizing landing pages for advertising or marketing campaigns, ideally in tech or media for B2B companies
Proficiency in Unbounce and a strong portfolio of high-performing landing pages.
Experience conducting A/B tests and implementing data-driven design improvements.
Strong understanding of UX/UI principles and design best practices.
Ability to operate in a highly ambiguous, fast-paced environment with tight deadlines.
Basic knowledge of HTML and CSS to make small adjustments to landing pages.
Big plus if you have experience with conversion rate optimization (CRO) in eCommerce or B2B SaaS.

Why You'll Love It

This is a part-time contract role for 5-10 hours a week.
100% Remote with flexible work hours. We'll bolt you onto our Slack and Notion.
Autonomy to own projects and contribute directly to the growth of TLDR w/ clear deliverables.
Opportunity to collaborate with a fast-growing media company reaching millions of subscribers. Fun fact: TLDR is the 5th largest newsletter in the world.
Exposure to cutting-edge marketing and advertising tools. We're on the bleeding edge of technology and innovation in the world of advertising.