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Sales Lead

Hi! 👋 I’m Val Bartlett, VP of Sales at TLDR.

We’re looking for a Sales Lead to join TLDR and take on a dual-role, balancing sales leadership responsibilities with direct revenue generation. In this player/coach role, you’ll mentor team members, conduct 1:1s, and refine processes while owning a personal quota and driving growth through key accounts. You’ll be working directly with me as we shape how TLDR partners with the biggest names in tech and media.

Who We Are

TLDR is a collective of technical newsletters on startups, software engineering, AI, cybersecurity, marketing, product management, and more, with over 5 million subscribers.

Our mission is to build the paper of record for the tech industry, the trusted source that people who work in tech rely on to inform them about important trends and developments.

About the Role

  • Carry a personal quota while managing a portfolio of target accounts and developing plans to win and expand business with enterprise companies and marketing agencies

  • Mentor and support a team of Account Executives through 1:1s, coaching sessions, and ongoing guidance to improve their individual performance, analyze and optimize deal flow, and improve conversion rates in the funnel

  • Lead complex negotiations with enterprise companies and agencies, closing six-figure deals and delivering against sales targets

  • Co-selling and deal coaching with AEs through retrospectives and post mortems.

  • Develop and refine prospecting and outbound strategies to support the team’s pipeline development and growth objectives

  • Own a target account list and develop account plans for winning and expanding business with enterprise companies and marketing agencies

  • Develop prospecting and outbound strategies to create and nurture opportunities

  • Lead and contribute to team projects to develop and refine our sales process

  • Work directly with Valerie Bartlett, VP of Sales

About You

  • 5+ years of B2B sales experience in a quota-carrying closer role with a track record of top performance in the media industry

  • Experience in managing and closing six-figure deals with enterprise clients and marketing agencies.

  • Previous experience mentoring or coaching team members is highly preferred.

  • Exceptional verbal and written communication skills.

  • Ability to thrive in a fast-paced, collaborative, and asynchronous environment.

  • Existing relationships with marketers within enterprises and B2B marketing agencies are a plus

Why You'll Love It

  • Competitive base salary plus additional performance-based compensation via our sales incentive plan.

  • 100% Remote Company that shares a common goal.

  • Annual team offsite. We got together in Denver Summer '24. Where we should go next?

  • Unlimited PTO - most team members will enjoy 2-3 weeks off per year + holidays

  • 401(k) plan

  • Comprehensive medical, dental and vision benefits with 100% paid option

  • Paid parental leave

  • Hardware stipend - we're on Macbook Pro M3s, get a new monitor, headset, chair on us

  • Learning & Development stipend - we are a curious group that believes in learning

  • Contemporary tech stack and tools

  • Autonomy and agency to contribute to the growth of one of the largest newsletters in the world.

What We Value

  • Urgency and Bias to Action

  • Iterative improvement

  • Clear communication

  • Integrity

  • Resourcefulness

📥 If this sounds like you, I’d love to talk about how you can make a big impact at TLDR. Let’s drive growth together!

You're not a good fit for this role if you:

  • Have only worked in B2B SaaS and have no media sales experience. This is business critical.

  • Rely solely on BDRs to build pipeline. You will have to outline how you prospect.

  • Enjoy large teams and that "in-person group feeling" at work. We are a remote company.

  • Are not a top performer in a lean sales team. We will ask you where you're ranked.

  • Don't have much knowledge or experience of the tech ecosystem. We will ask.

Please let us know if you need any accommodation during any part of the interview process.

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What You Should Know About Sales Lead, TLDR

Hey there! I’m Val Bartlett, the VP of Sales at TLDR, and we’re on the lookout for a talented Sales Lead to join our dynamic team. This is a dual-role where you’ll not only spearhead sales leadership but also drive direct revenue generation. As a player/coach, you’ll be mentoring our wonderful team, conducting one-on-ones, and fine-tuning our processes while owning a personal quota and nurturing growth through our key accounts. Here at TLDR, we’re a collective of technical newsletters that have amassed over 5 million subscribers by providing crucial insights about startups, software engineering, AI, cybersecurity, and more. Together, we’re on a mission to become the go-to resource in tech, helping industry professionals stay ahead of trends and developments. In this role, you'll carry a personal quota while managing a fantastic portfolio of target accounts, developing strategies to win and expand business with leading enterprise companies and innovative marketing agencies. You’ll also conduct negotiations, coach your team, and contribute to refining our sales processes. If you have a background in B2B sales, a track record of success in the media industry, and are looking to make a significant impact while working with me directly, we’d love to hear from you. With a fully remote setup, competitive salary, unlimited PTO, and fantastic health benefits, we’re committed to building a workplace that promotes learning and growth. Join us at TLDR, where we believe in urgency, clarity, and collaboration. Let’s shape the future of tech insights together!

Frequently Asked Questions (FAQs) for Sales Lead Role at TLDR
What are the responsibilities of a Sales Lead at TLDR?

As a Sales Lead at TLDR, responsibilities include managing a personal quota, mentoring Account Executives, leading negotiations with enterprise clients, and developing strategic plans for account growth. This role combines leadership with direct sales efforts to expand our influence in the tech industry.

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What qualifications are needed for the Sales Lead position at TLDR?

To qualify for the Sales Lead position at TLDR, candidates should have over 5 years of B2B sales experience in a quota-carrying role, particularly in the media industry. Experience in mentoring teams and a proven record of closing significant deals with enterprise clients are also key.

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What can I expect from the company culture at TLDR as a Sales Lead?

At TLDR, the company culture emphasizes autonomy, collaboration, and continuous improvement. As a remote company, we promote clear communication and strive for a positive, driven environment where you can make a considerable impact without the traditional office constraints.

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How does the Sales Lead role at TLDR support professional development?

The Sales Lead role at TLDR provides continuous professional development opportunities through mentorship, access to a learning and development stipend, and the chance to shape sales processes collaboratively. We value curiosity and encourage team members to grow their skills within the tech industry.

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What tools and technology does TLDR use for sales?

TLDR utilizes a contemporary tech stack tailored to enhance productivity and efficiency for sales. As a Sales Lead, you’ll have access to top-notch tools that facilitate outreach, collaboration, and data analysis to achieve our sales goals effectively.

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What is the work-life balance like for a Sales Lead at TLDR?

TLDR promotes a healthy work-life balance with unlimited PTO and flexible hours as part of our remote setup. As a Sales Lead, you have the agency to manage your time effectively while driving results without sacrificing personal well-being.

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How important is media sales experience for the Sales Lead position at TLDR?

Media sales experience is crucial for the Sales Lead position at TLDR. Candidates must demonstrate familiarity with the media industry dynamics and the ability to handle complex negotiations with enterprise clients, which are essential for achieving our sales targets and driving growth.

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Common Interview Questions for Sales Lead
What experience do you have in managing sales teams as a Sales Lead?

When answering this question, focus on specific examples of how you've mentored team members, led by example, and successfully driven team performance through coaching and strategic guidance.

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Can you describe your process for closing high-value deals?

Share your structured approach to closing deals, including how you pre-qualify leads, build relationships, and navigate negotiations, emphasizing any specific metrics you've achieved.

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How do you handle underperforming team members?

Discuss your commitment to coaching and supporting team members. Provide an example of how you've addressed performance issues through constructive feedback and tailored development plans.

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What strategies do you utilize to expand business with existing accounts?

Detail your strategic approach to account management, including relationship-building, regular check-ins, and identifying upsell opportunities, plus any data-driven methods you employ for success.

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How do you ensure your sales team's success?

Mention the importance of setting clear goals, providing ongoing support, and facilitating open communication within the team. Highlight any past initiatives that successfully improved team performance.

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What metrics do you consider most important in sales?

Discuss key performance indicators like conversion rates, sales cycle length, and quota attainment. Explain how these metrics help evaluate team effectiveness and drive strategic decision-making.

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How do you adapt your sales strategies in a changing market?

Provide insights into how you stay current on market trends and competitor analysis. Explain how you adjust your tactics proactively to meet the evolving needs of clients and the industry.

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Can you provide an example of a successful negotiation with an enterprise client?

Share a specific success story detailing your negotiation tactics, how you navigated objections, and the end results, emphasizing both relationship-building and value demonstration.

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How do you motivate your sales team?

Explain your approach to motivation, including recognition of achievements, aligning personal goals with team success, and creating a supportive environment that encourages high performance.

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What is your experience with collaborating across departments within an organization?

Detail your understanding of cross-departmental collaboration, highlighting specific instances where you worked closely with marketing or product teams to align goals and drive better outcomes.

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Full-time, remote
DATE POSTED
November 26, 2024

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