Senior Director of Brand Partnerships

Townsquare Media Group – Sr. Director of Brand Partnerships  

Townsquare Media is looking for an experienced and energetic ad sales director to develop brand partnerships with agencies and clients for some of the biggest and most influential media outlets in music.

The position will be filled by a passionate music fan who can convey the reach and influence of the powerful brands in the Townsquare portfolio, which together reach over 75 Million people across Townsquare’s websites, mobile apps, social channels, YouTube channels, radio shows, and print magazine.

The role will be responsible for driving advertising revenue across Townsquare brands including:

• XXL
• Taste of Country
• Loudwire
• Ultimate Classic Rock
• PopCrush
• ScreenCrush
• 325+ radio stations and their respective digital platforms

Our Senior Director will represent Townsquare franchises and tentpoles such as XXL Freshman Class, Taste of Country Risers, PopCrush Nights, XXL Awards, Cypher Lab; and will conceive and sell marketing campaigns utilizing branded content, talent alignment, video, social and radio.

The ideal candidate needs to be savvy and strategic seller, with a network of client and agency contacts, as well as the ability to generate new relationships from scratch.  Experience setting up PMP & Programmatic Guaranteed deals with agency trade desks is a plus.

Reporting to the Head of Sales for Townsquare Media, the Sr. Director of Brand Partnerships will ideally be based in New York City, Chicago, or Los Angeles, but other locations may be considered.

Responsibilities: 

• Deliver and exceed revenue goals set by the company 
• Cover assigned territories and accounts 
• Identify and close brand advertisers
• Entertain and manage agency and client contacts
• Negotiate with accounts on all details of campaigns 
• Set up weekly meetings with clients and agencies  
• Work closely with account managers to oversee all aspects of booked advertising campaigns thru completion 
• Travel as necessary throughout territory or for other required business trips 
• Maintain weekly pending reports for accurate accounting of all business 
• Work with sales development team on presentation materials and proposals

Qualifications 

• 6-8+ years in online ad sales with demonstrated success with national brand campaigns and sponsorships 
• Thorough understanding of online media business including platforms, ad products, general pricing strategy, online ad inventory 
• Music industry relationships – labels, promoters, streaming services, etc 
• Strong relationships at agencies and/or clients across various categories including of entertainment, cellular, apparel, QSR, auto, liquor, beverages, banking and insurance. 
• Proven ability to be self-motivating and work independently, as well as operate in fast-paced, entrepreneurial environment 
• Sold digital media both direct and programmatic, sponsorships, branded content, editorial, pre-roll and social across a publisher platform.
• Proven ability to prospect, create new client relationships, and close new accounts 
• Demonstrated ability to create and present promotional concepts & branded entertainment opportunities that enhance clients marketing efforts

Benefits

• Competitive compensation package with uncapped earning potential
• A 4-week long sales training program 
• 3 weeks of PTO + 9 paid holidays
• Medical, Dental, and Vision Insurance
• 401(K) Retirement Plan
• Casual, high-energy work environment at our Multi-Media Facility
• Company provided laptop
• Unlimited growth opportunities! 

About Us

Townsquare is a community-focused digital media, digital marketing solutions, and radio company focused outside the Top 50 markets in the U.S. Our assets include Townsquare Interactive, a digital marketing services subscription business providing websites, search engine optimization, social platforms, and online reputation management for approximately 21,900 SMBs; Townsquare IGNITE, a proprietary digital programmatic advertising technology with an in-house demand and data management platform; and Townsquare Media, our portfolio of 322 local terrestrial radio stations in 67 cities with corresponding local news and entertainment websites and apps including legendary brands such as WYRK.com, WJON.com, and NJ101.5.com, along with a network of national music brands including XXLmag.com, TasteofCountry.com, UltimateClassicRock.com, and Loudwire.com.

TOWNSQUARE MEDIA BROADCASTING, LLC MAINTAINS A DRUG-FREE WORKPLACE AND IS AN EQUAL EMPLOYMENT OPPORTUNITY EMPLOYER. APPLICANTS MUST BE ELIGIBLE TO WORK IN THE U.S.

Townsquare Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Townsquare Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Townsquare Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Townsquare Media’s employees to perform their job duties may result in discipline up to and including discharge.