Marketing Analyst (Early Careers Programme 2025)

Two Circles is a global sports agency, connecting fans with sport properties using data. We work with some of the world’s biggest sports organisations – including The Premier League, World Rugby, UEFA, Wimbledon, the ECB – and have four times been named Sport Industry Agency of the Year. We have a team of just over 700 Two Circlers working from three regions around the world (EMEA, North America, APAC).

Our Marketing and Consulting expertise help sports rights holders, build relationships with their audiences, partners and sponsors to drive business growth. We do it by using data to help our clients better understand their fans. We then create and implement data-led digital marketing and technology solutions that improve fan experience, grow revenues and build commercial efficiency. By knowing fans best, we break down the traditional barriers between sports organisations and their customers. 

The role of a sports marketing analyst is dynamic; a good analyst not only understands a client's data but also has the ability to use a range of marketing tools and strategies to help the client engage effectively with their audience.

Responsibilities may include:

Research and Audience Growth

• Designing surveys to gain deeper insights into a client's fanbase, such as understanding their interests, hobbies, or databases' demographics. 
• Surveys can also be used and distributed after events or match days to gauge customer satisfaction, with specific focus on areas like facilities, food, and drink.

Campaign Planning and Management

• Developing and managing campaigns for clients
• Generate insights reports.
• Highlighting areas for improvement in the client’s marketing strategy.

Data Management and Data Analytics

• Diving deep into an event/match for key insights, such as: ticket sales, demographics and purchaser data
• Uncovering trends in data to tell stories

Client Relationship Development

• build and own strong, supportive relationships with relevant stakeholders and develop an understanding of how to help them excel

If the above sounds exciting, but something you've never done before, you are in the right place! All of these tasks can be learned on the job. There is no set-profile for an analyst, however, if you have these attributes, you'd likely make a great Two Circler:

• Growth mindset, seeking out feedback and always being willing to learn
• Diligent, client-centric, attention to detail
• Strong work ethic evidenced in both academic and extracurricular activity
• Problem-solving and an ability to think differently
• Great self-starting attitude - able to undertake a task on your own initiative
• Passion for identifying trends and stories in data, and explaining what they might mean
• Being values led, and a respectful and approachable team player

Please be aware, we encourage individuals to apply early, we will be reviewing applications on a rolling basis, and may close the application process once we have received a sufficient number of candidates. However, please note that applications will be closed no later than midnight on Sunday, 24th November.

***We encourage applicants to only apply for their preferred position, please check the early careers page - https://twocircles.com/gb/early-careers/ for the breakdown of the roles on offer***

How do we work?

In short: we’re flexible!  

We operate on a ‘work where you work best’ mandate: fancy coming into the office? We’ll look after you (daily breakfasts, free lunch on a Wednesday, morning fruit-drop and WeWork privileges). Fancy working from home? No judgement from us, we’ll see you on Teams!  

What can we offer you? 

We offer a benefits package to suit you and your lifestyle! Out of a core monthly budget, you can choose your own comprehensive benefit package 

• Renowned Team Days often throughout the year  
• Summer Away Days  
• 23 standard days of holiday (+1 Birthday, +1 for a ‘Big Life Event’, +1 Well-being Day +1 Admin Day), closure of office over Christmas (plus Bank Holidays) 
• Discretionary Bonus based on company performance  
• Performance Reviews every 6 months with discretionary salary increases  
• Private healthcare (Vitality) and/or Health Care Plan (Medicash)
• Mobile phone contribution  
• Sport Challenge contribution 
• Gym membership contribution 
• 2x annual kit drops  

Our recruitment process will be honest & thorough, and so will our roles. In return, we can offer honesty, integrity, and the chance to progress in the organisation as quickly as you develop within it. 

Two Circles is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.