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Public Relations Account Executive - job 2 of 2

About Us

We imagine the new. Inspire the next. And use the power of our creativity to help build up those around us.

 

At Allison, we provide a limitless environment where you can build, create, and grow. Our openly collaborative and highly supportive culture is free from bureaucracy and red tape. With over 1,000 innovators from diverse backgrounds, we break new ground for world-class clients across 50 global markets and dozens of industries. We believe in creating a space where everyone can freely express their opinions, share their ideas and dreams for the future, and be themselves.

 

We foster an inclusive culture that attracts builders from all backgrounds who can envision new solutions and create outcomes that move our clients' businesses forward, while helping everyone on the team learn and grow together. Our shared ideal of the builder's mindset is limitless and available to everyone, and we push the boundaries to create new and innovative solutions for our clients and ourselves.

 

We create lasting impact and relationships, and our culture fosters meaningful connections and friendships that last beyond the workplace. If you're ready to join a team that pushes you to be your best, supports you every step of the way, and celebrates your successes, welcome to Allison.

Overview

We are seeking a Public Relations Account Executive to join our agency. This is a junior level position where you’ll work collaboratively with team members on key account projects and help organize the team around upcoming assignments. You will work as the right hand to mid-levels on the team contributing to the overall strategic direction of an account.

 

You will be responsible for pitching media and securing coverage opportunities as well as maintaining team operations with agendas, action items and reports. You will also be expected to actively network with media and influencers to develop relationships.

 

You will support in developing highly curated media lists to provide your teams with accurate journalist information to successfully secure coverage for your clients. This role will entail conducting industry monitoring to flag any trends, issues and media coverage for clients.

Responsibilities

  • Develop initial earned media strategies with guidance from SAE/AM; conduct proactive and reactive media relations outreach ongoing.
  • Maintain regular and clear communication with team and client, own account projects from start to finish and proactively flag opportunities for clients.  
  • Build media relationships on behalf of the client and the agency.
  • Draft press materials, speaker submissions, blog and social media content and bylines for review by a senior team member. 
  • Oversee junior team members and provide direction, edits, and support on assignments. 
  • Serve as a day-to-day client contact on smaller account teams, building strong relationships with client contacts. 
  • Demonstrate working knowledge of the industry and competitors for every client to provide recommendations on strategies to internal colleagues and clients, as appropriate.  
  • Participate in new business pitch development and presentations, as appropriate.
  • Promote and uphold Allison’s core values; participates in agency-wide training and professional development programs. 

Qualifications

  • Prior experience as a junior employee in public relations, marketing, or a related field. Account Executives at Allison typically have a minimum of 2+ years of experience.
  • Self-motivated, eager to learn and enthusiastic about the work. 
  • Strong writing skills.
  • Critical thinking to help shape programs, advise junior team members, and make recommendations to clients.
  • Comfortable working in Microsoft Outlook, Word, PowerPoint and Excel alongside Zoom and Microsoft Teams.
  • Proficient with media monitoring and data analytics tools including Muckrack, Cision, Critical Mention, etc. 

Benefits

  • Hybrid work environment with home and office schedule (2+ days in office per week) and work from anywhere weeks
  • Comprehensive health benefits (healthcare, vision, dental, pet, home, and auto insurance)
  • Generous time off policies (unlimited paid time off, wellness days, national holidays, summer Fridays)
  • Four-week sabbatical every five years of employment
  • Exceptional parental leave benefits
  • Global mentorship and networking programs
  • Monthly cell phone reimbursement
  • 401k savings and employee stock purchase plan
  • Volunteer hours (20 hours annually) for designated non-profit partner and personal choice
  • Globally driven DEI initiatives (Employee Advocacy Groups, DEI committee)
  • Career growth opportunities, such as Allison University (multi-day customized trainings for each level)

Equal Opportunities

At Allison, We’re different by design.

 

Our founding vision was to create a positive and entrepreneurial environment where talented people thrive – and creativity – killing bureaucracy… doesn’t.

 

We celebrate diversity and are committed to providing an inclusive environment for our employees. We do not tolerate discrimination or harassment of any kind and are committed to building an agency where everyone is welcome, and every voice is heard. We are proud to be an equal opportunity and affirmative action employer. 

 

In order to comply with equal pay and salary transparency laws in various locations, we believe the target range of base compensation in all locations within the United States for this role is $55k-$73k. Actual compensation is influenced by a wide array of factors including but not limited to skill set, level of experience, and location. 

 

In addition to medical, dental and vision coverage, we offer a generous unlimited PTO plan, 401k program and comprehensive benefits plan. Additional perks and benefits include a month-long sabbatical, active employee advocacy groups, globally driven DEI initiatives, wellness days, summer Fridays and learning and development programs for our employees. 

#LI-KG

Average salary estimate

$64000 / YEARLY (est.)
min
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$55000K
$73000K

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What You Should Know About Public Relations Account Executive, UNAVAILABLE

Are you ready to dive into the exciting world of public relations? At Allison, we’re searching for a passionate Public Relations Account Executive to join our vibrant New York team. In this junior-level role, you’ll collaborate closely with seasoned professionals, working on key account projects that drive strategies forward. Your main responsibility will be pitching media and securing coverage opportunities while keeping everything organized with agendas and reports. Say goodbye to monotony! You’ll have the chance to build meaningful relationships with media and influencers, helping to craft targeted media lists that ensure accurate outreach. Your keen eye for industry trends will be invaluable as you monitor coverage for our clients. Here at Allison, we believe in an open and supportive culture where creativity thrives, and everyone’s ideas are heard. We encourage you to bring your unique perspective, helping us to build innovative solutions for our world-class clients. If you’re self-motivated, eager to learn, and have a knack for strong writing, this could be your perfect opportunity. Let’s create lasting impacts together!

Frequently Asked Questions (FAQs) for Public Relations Account Executive Role at UNAVAILABLE
What are the responsibilities of a Public Relations Account Executive at Allison?

As a Public Relations Account Executive at Allison, you’ll engage in developing earned media strategies, maintaining communication with clients, building media relationships, and overseeing junior team members. You’ll draft press materials and participate in new business pitches, while consistently flagging opportunities and trends for your clients.

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What qualifications do I need for the Public Relations Account Executive position at Allison?

Candidates for the Public Relations Account Executive role at Allison typically have over 2 years of experience in public relations or marketing. Strong writing skills, critical thinking, and proficiency in media monitoring tools are essential. A self-motivated and enthusiastic attitude is a must!

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How does Allison support its Public Relations Account Executives in professional development?

At Allison, we are committed to your growth! As a Public Relations Account Executive, you will benefit from our comprehensive professional development programs, including specially tailored training sessions through Allison University, mentoring opportunities, and participation in agency-wide learning sessions.

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What is the work environment like for a Public Relations Account Executive at Allison?

Allison promotes a hybrid work environment for its Public Relations Account Executives. You can enjoy flexibility by working from home or in the office, with a requirement of at least 2 days in the office each week, allowing for a balance between collaboration and independent work.

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What benefits does Allison offer to its Public Relations Account Executives?

Allison offers a comprehensive benefits package for its Public Relations Account Executives, including unlimited paid time off, comprehensive health coverage, a generous sabbatical every five years, parental leave benefits, and monthly cell phone reimbursement. We believe in taking care of our team!

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Common Interview Questions for Public Relations Account Executive
How do you approach building media relationships as a Public Relations Account Executive?

When building media relationships, I prioritize understanding the media landscape and identifying key contacts for my clients. Tailoring outreach messages to align with their interests and consistently following up can establish strong connections.

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Can you describe your experience using media monitoring tools?

I have hands-on experience with various media monitoring tools, such as Cision and Muckrack. I use them to track media coverage, analyze trends, and compile reports that guide our public relations strategy.

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What steps do you take to develop a successful PR strategy?

Developing a successful PR strategy begins with understanding the client's goals and audience. Next, I conduct thorough research and competitor analysis to identify opportunities, and then I draft a strategic plan that includes proactive media outreach and engagement tactics.

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How do you handle tight deadlines in public relations?

Handling tight deadlines requires excellent time management and prioritization. I break projects into smaller tasks and establish clear action items, allowing me to stay organized and focused while meeting client deliverables.

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Describe how you stay updated on industry trends.

To stay updated on industry trends, I follow key publications and influencers, participate in webinars, and engage in discussions within professional networks. This ongoing education informs my strategic recommendations.

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What role do you see social media playing in PR today?

Social media plays a crucial role in today's PR landscape by offering direct channels to engage with audiences. It enhances media relations, allows for timely updates, and provides opportunities for real-time interaction with stakeholders.

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Give an example of a time you successfully pitched a story.

In a previous role, I successfully pitched a story about an innovative product launch. By crafting a compelling narrative and aligning it with the media's interests, I secured coverage in multiple outlets that significantly boosted the client’s visibility.

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How would you handle a difficult client interaction?

In handling difficult client interactions, I focus on active listening and understanding their concerns. I ensure transparent communication, provide clear updates, and work towards solutions that align with both the client's expectations and our agency's capabilities.

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Why is teamwork important in public relations?

Teamwork is vital in public relations as it fosters collaboration and brings diverse perspectives to strategies. Effective communication within the team ensures that everyone is aligned on client goals and contributes to creative problem-solving.

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What do you consider the most important skill for a Public Relations Account Executive?

I consider strong writing skills the most important asset for a Public Relations Account Executive. Clear and engaging writing lays the groundwork for effective press materials, pitches, and communications that resonate with diverse audiences.

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Inclusive & Diverse
Empathetic
Collaboration over Competition
Growth & Learning
Transparent & Candid
Medical Insurance
Dental Insurance
Mental Health Resources
Life insurance
Disability Insurance
Child Care stipend
Employee Resource Groups
Learning & Development
MATCH
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SENIORITY LEVEL REQUIREMENT
TEAM SIZE
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HQ LOCATION
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EMPLOYMENT TYPE
Full-time, hybrid
DATE POSTED
April 19, 2025

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