Job details

Director, CRM

Underdog is a rapidly growing sports gaming company seeking a Director of CRM to lead customer retention strategies for their innovative fantasy sports and sportsbook products.

Skills

Customer marketing
Retention marketing
CRM strategy
Data analysis
Team management
Communication skills

Responsibilities

Lead and own the CRM strategy for fantasy sports and sportsbook products through omni-channel messaging.
Lead efforts in segmentation and persona development to create personalized customer experiences.
Develop and execute data-driven retention strategies leveraging CRM tools.
Collaborate with cross-functional teams to deliver high-impact retention initiatives.
Partner with Marketing leadership on strategic initiatives focused on customer retention.
Mentor and manage a high-performing team.

Education

8+ years of experience in relevant fields
3+ years of experience managing teams

Benefits

Unlimited PTO
16 weeks of paid parental leave
$500 home office allowance
401k match
Company paid health, dental, vision plans

To read the complete job description, please click on the ‘Apply’ button

By Underdog Sports

Underdog Fantasy is one of the fastest-growing sports companies on the market. Founded by a team of industry veterans, Underdog is bringing fun, approachable contests and games to the masses. We’re lo...oking to innovate an already exciting space ...

5 jobs

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FUNDING

Growth

DEPARTMENTS

Marketing

SENIORITY LEVEL REQUIREMENT

Senior

TEAM SIZE

501-1000

LOCATION