Creative Director, Marketing and Communications

University of Michigan Creative Director, Marketing and Communications - Ann Arbor, Michigan Summary... The University of Michigan is seeking a Creative Director for Marketing and Communications. This role involves aligning Ross's website, creative projects, and media plans with the integrated marketing strategy and brand identity. The Creative Director will foster a positive, inclusive community, develop impactful experiences, and take ownership of outcomes. Reporting to the Chief Marketing Officer (CMO) and managing 8 direct reports, this position plays a critical role in shaping Ross's marketing direction. Responsibilities • Collaborate with the CMO to develop a creative strategy aligned with strategic goals. • Lead the execution of creative strategy and programs for marketing and advertising materials across various channels. • Manage the creative team and external ad agency to enhance the school's reputation. • Partner with brand and content teams to understand goals and target audiences. • Stay current on industry trends and best practices in design and storytelling. • Provide positive leadership, coaching, and development opportunities for the team. • Support budget development and maintenance. Required Qualifications • Bachelor's degree in art, graphic design, advertising, marketing, or related field. • 8+ years of experience in advertising, marketing, or professional design. • 3+ years of experience in a creative leadership position. • Expertise in advertising across various platforms. #J-18808-Ljbffr