Marketing Project Manager – Direct Marketing / Lead Generation (Offline...

Marketing Project Manager (Freelance) – Direct Marketing / Lead Generation Language: Spanish (Required), English (Plus), German (Plus... Company: Isleño Island Homes About Us: Isleño Island Homes buys, renovates, and sells properties to create move-in-ready homes for remote-working entrepreneurs. With a sophisticated system, we find undervalued properties, complete full core renovations within our 5-week process, and create homes in a Boho-Scandinavian style where you can feel at home immediately. Our headquarters is based in Mallorca, Spain, with plans to expand to 20 cities worldwide. Job Description: We acquire properties for our renovation projects from motivated sellers (inheritance, divorce, debt, relocation, etc.). Your task will be to directly reach these motivated sellers through our marketing activities. Since the sellers are often older, the focus is on offline marketing / direct marketing activities. The channels we use include: - Classified ads in newspapers - Flyers to households - Letters to co-owners in multi-family buildings - Strategic collaboration with decluttering services, alarm system providers, and other target group owners - Strategic collaboration and incentivization of real estate agents - Strategic collaboration with banks and funds Main Task: Increase the number and quality of qualified leads from motivated sellers on a daily basis. Your Profile: Experience: Background in marketing, ideally in direct marketing (post mailings, flyers, etc.) and optimizing response rates. Business administration knowledge is a plus. Skills: Excellent project management skills with a focus on structured, reliable, and analytical work. Experience in A/B testing and data analysis. Technical Knowledge: Proficient in using current tools (monday.com, make.com, Google Sheets). Familiarity with these systems is desirable. Communication Skills: Precise and effective written communication, especially when collaborating with external partners and service providers. Certifications: Training in project management (Scrum, Sprints) and direct/offline marketing is advantageous. Work Style: High level of responsibility and ability to work independently. Creation of SOPs for recurring tasks. Language: Spanish is a must; English and German are desirable. We Offer: - Remote Work Flexibility: Embrace the freedom of working remotely from anywhere, allowing you to balance work and personal life while being part of a global team. - Innovative Environment: Be at the forefront of transforming the real estate industry with cutting-edge technology and innovative solutions that push the boundaries of what's possible. - Culture of Continuous Learning and Improvement: Thrive in an environment of continuous learning and improvement, encouraging you to explore new ideas, stay updated and get better 1% every day. - Our commitment to personal and professional growth ensures you have the resources and support needed to enhance your skills and advance your career. - Collaborative Culture: Work within a dynamic and supportive team that values collaboration, open communication, and mutual respect, ensuring a positive and productive work environment. - Impactful Work: Make a real difference by leading the digital transformation of a company, directly contributing to the efficiency and growth of the business and the improvement of our clients' lifestyles. - Global Expansion and Career Advancement: Join a company with ambitious plans for global growth, offering exceptional career opportunities and the chance to lead international projects as we expand to new cities worldwide, driving innovation in remote work and real estate technology. - Cultural and Lifestyle Perks: Enjoy the unique perks of being part of a company based in the vibrant and beautiful Mallorca, Spain, with opportunities to engage in cultural and recreational activities. KPIs: Number of leads Quality of leads (motivated sellers) Budget adherence Application: If you are excited about contributing to our success in Mallorca and worldwide, please send your application