Job details

Senior Insight Director (FTC 12 Months)

About the Role

As a Senior Insight Director, you will play a pivotal role in helping Wavemaker deliver effective communications planning solutions to our clients. You will work closely with our strategy, client leadership and growth teams, deploying and utilising a variety of research methodologies to create insight-driven recommendations.

Key Responsibilities:

Insight project management:

Managing the delivery of high-quality client-facing insight projects, you will be experienced in:

interrogating client briefs to understand what the ask is and how we can use our research and insight products to deliver high quality responses.

managing the delivery of concurrent multiple projects to tight deadlines, using communication skills to manage client and internal stakeholder expectations.
delegating project tasks to more junior members of the team to ensure effective delivery to scope.

Insight delivery:

An experienced research practitioner, you will be adept at analysing multiple data sets to create rounded insights which produce actionable planning recommendations. Key client-facing insight delivery responsibilities include:

Utilising your experience of different research approaches (quant, qual, social & search analytics) to provide effective responses to briefs ;
Being an expert user of a range of our planning toolkits, third-party research platforms (GWI, Similarweb, Netbase Quid etc) and WPP research and data products;

Using your advanced excel skills to analyse diverse data sets to uncover insights and recommendations.

Relationship building:

Build good relationships with key internal stakeholders, media owner partners and research and data product stakeholders in GroupM and WPP;
Stay up-to-date with industry trends and emerging technologies to ensure that our research and insight capabilities remain cutting-edge;
Manage client relationships, spotting opportunities for deepening and furthering our scope.

Qualifications and Experience:

Proven experience in data analysis and visualization, with a strong understanding of statistical methods and data modelling techniques.
Advanced Excel/PowerPoint.
Experience working with large and diverse datasets.
Natural ability to effectively collaborate with cross-functional teams.
Strong communication and interpersonal skills, willing to present to senior clients and stakeholders
A passion for data-driven problem-solving and a commitment to delivering exceptional results.

Preferred Qualifications:

Previous experience working in a media / advertising data role
Knowledge of media planning and buying processes.
Experience with media data tools such as GWI, Similarweb, Netbase Quid.

By Wavemaker

Our organizational capabilities and specialisms, and the talents of our 8,500 people are all applied to accelerate purchase journeys for our clients. This simultaneously creates organizational focus for our people and simplicity for our clients.

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FUNDING

Private

DEPARTMENTS

Marketing

SENIORITY LEVEL REQUIREMENT

Senior

INDUSTRY

Advertising & Public Relations

TEAM SIZE