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Demand Generation Manager
Workato is seeking a talented Demand Generation Manager to drive customer expansion within our Commercial business. This role requires a deep understanding of data-driven marketing and collaboration with cross-functional partners to execute successful demand-generation campaigns.
Skills
- Deep understanding of data-driven marketing
- Experience in integrated campaigns and demand generation
- Strong analytical skills
- Proficiency in marketing automation platforms and CRM systems
- Excellent written and verbal communication skills
- Ability to manage multiple projects in a fast-paced environment
Responsibilities
- Develop and execute comprehensive demand-generation strategies
- Collaborate with sales, product, and customer success teams
- Plan, create, and manage multi-channel marketing campaigns
- Identify and execute marketing programs aimed at expanding product usage
- Track, analyze, and report campaign performance
- Create compelling marketing materials
- Collaborate across teams to maximize impact of demand generation efforts
Education
- Bachelor's degree in Marketing, Business, or related field
Benefits
- Competitive salary starting at $95,000
- Variable compensation, benefits, perks, and equity opportunity
To read the complete job description, please click on the ‘Apply’ button
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By
Workato
Our mission is to help companies integrate and automate at least 10X faster than with traditional tools and at a tenth of the cost of ownership.
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CULTURE VALUES
Customer-Centric
Collaboration over Competition
Fast-Paced
Empathetic
FUNDING
DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
LOCATION
EMPLOYMENT TYPE
Full-time, on-site
DATE POSTED
July 17, 2024
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