National Sales Manager

As a National Sales Manager at Avery Dennison, you will develop and implement strategic sales initiatives, coordinate business development activities with marketing, lead a team, and ensure continuous growth by achieving sales objectives. You'll collaborate with other departments to deliver solutions that meet customer needs while identifying new pricing strategies and market opportunities.

To qualify for the National Sales Manager position at Avery Dennison, candidates should possess a Bachelor’s Degree, at least 5 years of practical sales experience, particularly with quota responsibility, and strong critical thinking skills. Experience in the apparel industry, supply chain solutions, and successful negotiation of complex transactions are highly preferred.

In the role of National Sales Manager at Avery Dennison, you'll positively lead and influence your team, coordinating efforts to achieve both individual and business goals. By fostering a collaborative environment and strategically managing team operations, you'll create pathways for success and ensure that team objectives align with the broader company vision.

A National Sales Manager at Avery Dennison could advance to higher sales leadership positions within the organization, given the role's strategic importance. With proven success in managing and developing accounts, you'd have the opportunity to take on broader responsibilities, perhaps overseeing larger regions or more complex client portfolios.

The work culture at Avery Dennison is inclusive, innovative, and team-oriented. As a National Sales Manager, you'll find an environment that values sustainability and customer connections, where your contributions are recognized and where you’re encouraged to bring forward new ideas that enhance our sales strategies and client experiences.

When discussing sales strategies in an interview, focus on specific examples where you developed and executed strategies aligned with company goals, detailing the results achieved and any updates made based on market feedback.

Explain a situation where you successfully resolved client objections by actively listening to their concerns and providing tailored solutions, showcasing your negotiation skills and ability to build trust.

Detail your previous experience in managing sales teams, emphasize your leadership style, how you motivated your team, and the effective strategies you employed to ensure they met their targets.

Discuss relevant market trends such as technological advancements in sales and supply chain innovations. Explain how you track these trends and how they inform your sales tactics and customer engagement strategies.

Talk about your approach to account analysis, criteria for prioritization based on potential revenue, and how you align your sales strategies with the needs of those key accounts to maximize profitability.

Provide examples of how you’ve partnered with marketing teams to develop campaigns and promotions that drive sales, highlighting communication methods and how these collaborations benefited overall sales performance.

Discuss relationship-building techniques such as regular check-ins, personalized service offerings, understanding client needs, and providing exceptional after-sale support to foster long-term partnerships.

Outline the metrics and KPIs you utilize to gauge the success of your sales programs, such as sales growth, customer retention rates, and feedback from clients, demonstrating your data-driven approach.

Share specific challenges, such as economic downturns or shifts in industry dynamics, and discuss the strategies you employed to navigate through these difficulties effectively.

Explain your systematic approach to setting realistic yet challenging sales targets by analyzing historical data, market conditions, and aligning them with company goals to drive team motivation.