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Marketing Manager

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Job Description

Berman Auto Group is seeking an experienced Marketing Manager to oversee marketing across our Auto Group. The Marketing Manager will be responsible for developing and implementing strategic marketing plans to drive brand awareness, enhance the customer experience, and grow our e-commerce presence.

Job Title: Marketing Manager
Company: Berman Auto Group
Schedule: Monday–Friday; Hybrid (4 days on-site in Chicago, 1 day remote)
Pay: $80,000 annually + year-end bonus

Benefits:

Competitive PTO Policy - Earn 2 weeks within your first year of employment!
Multiple Low-Cost Medical Insurance Options!! As low as $43/week + FREE TelaHealth
Low-Cost Dental, Vision & Life Insurance Options
Short Term & Long Term Disability
401K
Automotive Service & Sales Discounts, VPP

Responsibilities:

Implement marketing campaigns and promotions to drive sales and brand awareness
Monitor market trends, competitor activities, and customer preferences to guide strategic decisions
Ensure consistent brand voice and messaging across all marketing communications
Manage digital marketing efforts, including SEO/SEM, email marketing, social media, and online advertising
Analyze and optimize digital campaigns to maximize ROI and customer engagement
Implement strategies to drive online sales, improve conversion rates, and enhance customer satisfaction
Manage online inventory, pricing, and promotions
Utilize CRM tools to analyze customer data and improve marketing and e-commerce performance

Qualifications

Bachelor’s degree in Marketing, E-commerce, or related field preferred
Must have experience in SEO marketing within the automotive industry, either in-house or through an agency working directly with dealership clients
Proficient in digital marketing and e-commerce tools and techniques
Exceptional communication and interpersonal skills
Knowledge of e-commerce platforms and web analytics tools (Google Analytics)

Additional Information

All your information will be kept confidential according to EEO guidelines.

We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

Average salary estimate

$80000 / YEARLY (est.)

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$80000K

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What You Should Know About Marketing Manager, Berman Auto Group

At Berman Auto Group, we're on the hunt for a passionate and skilled Marketing Manager to lead our innovative marketing initiatives. If you're someone who thrives in a dynamic, fast-paced environment, this is the position for you! You'll be crafting and implementing strategic marketing plans that not only enhance brand awareness but also boost our e-commerce presence significantly. With your keen understanding of market trends and customer preferences, you’ll steer campaigns that truly resonate with our audience. Enjoy the flexibility of a hybrid work schedule, combining four days on-site in Chicago with one day remote. We're offering a competitive salary of $80,000 annually, plus performance bonuses, alongside robust benefits, including low-cost medical, dental, and vision insurance. Your role will focus on managing a variety of digital marketing efforts, such as SEO, social media, and online advertising, ensuring a consistent brand voice across all communications. If you have a degree in Marketing or E-commerce and a solid background in the automotive industry’s digital marketing landscape, we’d love to hear from you. Join us at Berman Auto Group and collaborate with a talented team that values creativity and innovation. Your future begins here!

Frequently Asked Questions (FAQs) for Marketing Manager Role at Berman Auto Group

What are the primary responsibilities of a Marketing Manager at Berman Auto Group?

The Marketing Manager at Berman Auto Group is responsible for developing and executing marketing campaigns that drive brand awareness and online sales. Key duties include monitoring market trends, managing digital marketing strategies like SEO and social media, analyzing campaign performance, and ensuring consistent brand messaging across all channels.