Event Marketing Specialist

Bhblasted is a cutting-edge benefit corporation in the tech and digital sector, based in Caserta. A strong commitment to innovation and solid environmental, social, and civic responsibility are the values that guide every choice and activity of our group. Our business units and companies specialize in media management and performance advertising, research and development of advanced e-commerce solutions, and just-in-time and made-to-order clothing production.

Bhblasted x Adtucon! Our company family is growing, and Bhblasted is committed to expanding the team of its business unit: Adtucon. To continue driving our mission forward, we are looking for an Event Marketing Specialist to join our team.

WHAT WE WOULD LIKE YOU TO TAKE CARE OF

• Support our marketing strategy through the design, organization, and execution of corporate events, conferences, and branding activities that support the growth of our business, generate qualified leads, and have a measurable impact on revenue.

• Independently manage high-profile events, such as international conferences, trade shows, summits, and one-on-one meetings with strategic partners. Handle budget, logistics, and supplier selection, including venues, advanced technologies for digital events, and personalized services.

• Collaborate with the marketing, sales, and communications teams to ensure that events align with the brand's vision.

• Coordinate the support team during events, overseeing the management of the program, guests, and speakers, and supervising the creation of promotional materials for the events.

• Work closely with the communications team to promote events through digital and traditional channels, such as social media, email marketing, and public relations.

• Manage the assigned budget for each event, ensuring expenses are monitored and comply with company financial guidelines.

• Manage and develop relationships with strategic partners, agencies, and other key stakeholders in the industry, maximizing the impact of events.

• Develop a continuous engagement strategy, utilizing personalized follow-ups, webinars, post-event workshops, and other exclusive content to maintain participants' interest over time.

WHAT WE WISH YOU’D BRING WITH

• At least 5-7 years of experience in event marketing, with experience in managing complex and international events.

• Strong experience in using platforms for digital/hybrid events and managing advanced technologies. In-depth knowledge of CRM tools, marketing automation, data analytics, and social media marketing.

• In-depth knowledge of key marketing and sales metrics, with experience in applying advanced funnel analysis techniques and conversion optimization.

• Analytical skills: ability to use data to analyze and optimize platform performance, with a strong focus on achieving high-quality results.

• Communication and leadership: excellent communication skills in both Italian and English (C1) and the ability to collaborate with different teams (technical, marketing, operations), as well as external stakeholders. Ability to manage priorities and motivate the team toward common goals.

• Results-oriented mindset: practical and results-driven approach with the ability to make quick decisions to improve the platform continuously.

WHAT WE WOULD LIKE TO OFFER YOU

• Join an innovative team during an exciting phase of growth: be part of a true Made in Italy success story;

• Opportunity for rapid growth within your role and beyond, through a career progression & internal rotation program;

• Independence and full autonomy to shape your work as you prefer and suggest changes that truly make an impact.

• Contract & Compensation: in line with the candidate’s experience

• Portfolio of Benefits - pick what you like!

• You'll be working in a hybrid setup

• State-of-the-art hardware and software to make the magic happen!

D,E&I STATEMENT

At Bhblasted, we celebrate diversity and view it as an opportunity for growth and enrichment. In our organisation, we promote uniqueness and individuality, and we do not discriminate on the basis of disability, neurodiversity, gender identity, biological sex, sexual orientation, marital status, parental status (including pregnancy), age, ethnicity, origin, religion, political ideology, or other characteristics. Our selection processes are based on professional experience, attitude, and the talent of each candidate.

ESG  STATEMENT

We are committed to minimising our environmental impact and promoting positive social change. Through the use of recycled, recyclable, and compostable packaging, and monitoring our emissions, waste, and energy consumption, we strive to minimise our footprint. At the same time, we partner with local, national, and international social organisations to create events, collaborations, and charitable initiatives that truly make a difference in our communities and beyond.

Find out more on our career page.

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