Content Manager

You know all about our high street roots and bricks and mortar stores. Now, we're looking to the future. Since 2021, we've embraced some changes. Debenhams hasn’t made a comeback—we’ve been here since 1778, evolving and adapting to the times. This is Debenhams today - Britain’s Leading Online Department Store.

We are more than a department store—we are an institution. From creating the blueprint for designer collaborations with Designers at Debenhams, to launching countless brands and inventing the beauty counter, we’ve consistently shaped the retail landscape.

We don’t underestimate the power of our brand or the place we hold in people’s hearts. This is only the beginning of the next chapter for Debenhams.

Britain needs Debenhams.....Debenhams needs you!

Your Role

We’re on the hunt for a creative powerhouse – an experienced and passionate Ecommerce Content Manager to join our dynamic Ecommerce Team at Debenhams.

In this exciting role, you’ll be at the heart of our growing, Ecommerce team, helping shape and evolve the user experience across all client digital touchpoints — including debenhams.com, our mobile apps, and partner sites like Burton, Oasis, Wallis, Coast, and Dorothy Perkins. Think big impact, across iconic brands.

We’re looking for a Content Manager with infectious energy with experience and/or knowledge of writing content strategy. With this ability, they must be able to deep dive into customer needs, behaviors & emotions allowing such insights to lead them to make informed content decisions. The Content Manager must also be able to motivate and coach team members being a successful people manager with a keen attitude to nurture the team.

Your team

Each of our teams is the voice of their own brand, so we utilise creative campaigns, social media and influencer outreach, PR & Comms, and events. On the e-commerce side of things, we drive traffic to our online stores and generate sales through affiliate marketing, paid media, CRM and SEO. Everything goes towards achieving our mission to be a global fashion e-commerce leader.

What you'll be doing

• Manage a diverse team that delivers on multiple projects. Coaching team members to increase their impact and develop their strengths and grow their careers.
• Influence and contribute to the shaping of the content strategy, research plans, and end-to-end customer journeys.
• Through data insights, be able to identify and act on opportunities where content can deliver greater customer value.
• Lead conversations, workshops, and relevant activities with stakeholders to drive effective content decisions.
• Actively build and maintain relationships with cross-functional teams and stakeholders.
• Collaborate closely with a diverse set of specialists, including UX designers, researchers, visual designers, product managers, product analysts, engineers, and business stakeholders to build great user experiences which deliver business results.

More about you

• Experience within a similar role, including people management experience.
• End-to-end problem-solving skills; avoiding working in silo at all costs.
• Some skill in UX thinking and content writing, with deep understanding of research, UX strategy, experimentation and accessibility.
• Excellent understanding of user experience design for the web, mobile, or touch devices - Resilient with a growth mindset - Strong conflict resolution and negotiation skills.
• Experience applying a universal brand voice with various tones for different audiences/segments.
• Excellent verbal communication and presentational skills.
• Excellent knowledge of grammar, proofreading and editing.
• Possess knowledge of SEO, content categorisation and structure, content development, distribution and measurement.
• Past experience producing content for the web & app specifically, as well as some (but less desired) channel-specific knowledge (Blog, Social, CRM, Affiliates, Paid etc.)

Working with us

To succeed here, you have to love working at pace. It’s relentless, but we love it. Change is a certainty – you need to adapt and be agile. We want you to challenge the status quo, innovate and be open to trying new things. We’re always pushing boundaries. We empower our people, giving them freedom and autonomy to learn and grow in their roles. We’re passionate, agile, creative and one team.

Why join us

We’ve set our sights on dominating the global e-commerce fashion market, and because we’re 13 brands (and counting), there are plenty of opportunities to grow your career. Our mission is to create a workplace where everyone is respected, their individual differences are valued, and they can be themselves at work without exception.

• You’ll get the opportunity to take part in our various share schemes
• Core hours enable you to flex your working times around your needs on an ad hoc basis
• Benefits that support your health and wellbeing
• There’s up to 40% discount off our all of our brands
• Our social calendar? Next level
• With HQs in Manchester and London and offices across the globe (some are dog friendly!), we offer a buzzing atmosphere and the boohoo family culture wherever you work

https://careers.boohoogroup.com/

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