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Marketing Operations Manager

About the Role:
As a Marketing Operations Analyst/Manager  at CloudZero, you will play a critical role within the Revenue Operations (RevOps) team, serving as the backbone of our marketing team's effectiveness and scalability. You will own the systems, processes, and analytics that drive marketing efficiency and revenue impact. Positioned at the intersection of marketing, data, and technology, this role empowers our team to deliver measurable results while ensuring alignment with broader RevOps strategies.

You Will:

  • Marketing Technology & Integration: Manage and optimize the marketing tech stack (HubSpot, 6sense, Salesforce) to support demand generation and customer engagement. Ensure seamless integration with CRM and other business systems.

  • Campaign Execution & Automation: Set up and manage end-to-end marketing campaigns, including email marketing, webinars, paid media, and automated workflows. Optimize lead scoring and routing for sales alignment.

  • Data Governance & Compliance: Maintain data accuracy, hygiene, and compliance with privacy regulations (GDPR, CCPA). Conduct system audits and resolve data inconsistencies.

  • Analytics & Reporting: Create dashboards and reports to track key marketing KPIs, pipeline influence, and ROI. Provide actionable insights and recommendations based on campaign performance analysis.

  • Cross-Functional Collaboration: Align marketing efforts with sales, finance, and product teams. Troubleshoot marketing technology issues and provide training to team members on tools and best practices.

Requirements:

  • Education & Experience: Bachelor’s degree in Marketing, Business, Information Systems, or a related field. 2–4 years of experience in marketing operations, preferably in the SaaS industry.

  • Marketing Technology Proficiency: Hands-on experience with marketing automation platforms (e.g., HubSpot, 6sense, Outreach) and CRM systems (e.g., Salesforce).

  • Analytical & Data Skills: Strong ability to interpret data, identify trends, and provide actionable insights. Expertise in Excel and Google Sheets for data analysis.

  • Lead & Workflow Management: Familiarity with lead management, segmentation, and workflow automation.

  • Compliance Knowledge: Understanding of data privacy regulations such as GDPR and CCPA.

  • Project & Stakeholder Management: Strong project management skills with the ability to handle multiple initiatives and work cross-functionally.

Bonus Points:

  • Experience with SWL or other data querying languages

  • Knowledge of the cloud or FinOps software market

  • Certification in marketing automation tools or Salesforce.

About CloudZero:
Cloud cost management is one of the biggest challenges organizations face today. As cloud adoption continues to accelerate, so do the complexities and costs associated with it — and macroeconomic conditions only increase pressure to prove cloud efficiency. That’s why we built CloudZero: a SaaS platform at the intersection of next-generation cloud cost management and FinOps. CloudZero ingests billing and usage data from all cloud, SaaS, and PaaS providers, organizes it in real time according to our customers’ business structures, lets customers view it at any level of time or resource granularity, and ultimately empowers them to make more informed business decisions.

Since our founding in 2016, our mission has been to make efficient innovation a reality for every cloud-driven organization. At CloudZero, we believe every engineering decision is a buying decision, yet the cost conversation often bypasses the engineers who drive those determinations. To solve this, we’ve built a dynamic, single-page application that answers the complex, data-heavy questions every cloud-based organization needs to ask if they want to grow their company profitably.

To date, we’ve raised over $52 million from leading venture capital firms across the country. We’re solving problems of massive scale, business importance, and complexity in a space that needs it more than ever. We’re growing rapidly and would love for you to be a part of it!

Equal Opportunity Employer
CloudZero is an equal opportunity employer and values diversity. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status or disability status. All job offers are contingent upon the candidate passing background and reference checks.

Applicants must be authorized to work for ANY employer in the United States. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

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Average salary estimate

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What You Should Know About Marketing Operations Manager, CloudZero

As a Marketing Operations Manager at CloudZero in vibrant Boston, you will be instrumental in supercharging our marketing efforts and supporting the overall effectiveness of the Revenue Operations (RevOps) team. This exciting role positions you at the front line of marketing, data, and technology, allowing you to create measurable impacts that resonate across the organization. You will have the opportunity to manage and optimize our suite of marketing technologies, including HubSpot, 6sense, and Salesforce, ensuring they integrate smoothly with CRM systems for efficient demand generation and customer engagement. Your expertise will shine as you orchestrate end-to-end marketing campaigns—running webinars, email marketing, and more—while honing processes for lead scoring and sales alignment. As a go-to person for data governance and compliance, you'll ensure our data is accurate and adheres to regulations like GDPR and CCPA. In this collaborative role, you'll create insightful dashboards and reports, translating data into clear recommendations for future marketing strategies. Best of all, you’ll work with dynamic teams across marketing, sales, and product, bridging gaps and ensuring everyone is aligned towards common goals. We're looking for someone with a solid foundation in marketing operations, a knack for analytical thinking, and great project management skills. If you’re ready to take your career to the next level while making a significant impact at CloudZero, we can't wait to meet you!

Frequently Asked Questions (FAQs) for Marketing Operations Manager Role at CloudZero
What are the responsibilities of a Marketing Operations Manager at CloudZero?

The Marketing Operations Manager at CloudZero is tasked with a variety of responsibilities including managing and optimizing the marketing tech stack such as HubSpot and Salesforce, executing and automating marketing campaigns, ensuring data governance and compliance, and generating analytics and reports. Additionally, the role involves cross-functional collaboration across different departments like sales and finance, helping to refine marketing efforts and maximize impact. A critical component of the position is to ensure that marketing strategies align with the overall RevOps objectives.

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What qualifications are required for the Marketing Operations Manager role at CloudZero?

To qualify for the Marketing Operations Manager role at CloudZero, candidates should possess a Bachelor’s degree in Marketing, Business, Information Systems, or a related discipline. Additionally, 2 to 4 years of hands-on experience in marketing operations, especially within the SaaS sector, is essential. Proficiency in marketing tech tools (HubSpot, Salesforce) and analytical data skills are crucial, alongside familiarity with compliance regulations like GDPR and CCPA.

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How does CloudZero define success for the Marketing Operations Manager position?

CloudZero defines success for the Marketing Operations Manager through the effective management of campaigns that result in high customer engagement and increased revenue. This includes clear reporting of marketing KPIs, maintaining data accuracy, and smooth integration of marketing and sales efforts. Being proactive in identifying issues and providing solutions while fostering cross-departmental collaboration is also seen as key to success in this role.

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What tools will a Marketing Operations Manager use at CloudZero?

A Marketing Operations Manager at CloudZero will work extensively with several marketing technology tools including HubSpot for automation, 6sense for customer engagement, and Salesforce as the core CRM. They will also utilize analytics tools to create dashboards and reports that track campaign success, leverage data for informed decision-making, and handle lead management workflows efficiently.

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What is the company culture like at CloudZero for the Marketing Operations Manager?

The company culture at CloudZero is inclusive, innovative, and growth-oriented, emphasizing collaboration across teams. As a Marketing Operations Manager, you will thrive in an environment that values diversity and creativity, where every contribution is recognized, and opportunities for professional development are abundant. CloudZero is committed to ensuring that every team member feels empowered to make impactful decisions in the rapidly evolving landscape of cloud cost management.

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Common Interview Questions for Marketing Operations Manager
Can you describe your experience with marketing automation platforms?

In interviews, you should focus on specific instances where you've implemented or optimized marketing automation platforms like HubSpot or 6sense. Discuss the outcomes of your efforts, such as increased lead conversion rates or improved campaign efficiency. Highlight any data-driven decisions you made and how they benefited the overall marketing strategy.

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How do you ensure data compliance in your marketing operations?

To answer this question, you should explain your familiarity with data privacy regulations such as GDPR and CCPA, and provide examples of how you've maintained data hygiene in past roles. Mention any audits or processes you’ve set up to ensure compliance, and discuss the importance of data accuracy in driving marketing effectiveness.

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What strategies do you use to analyze marketing campaign performance?

When addressing this question, discuss the specific metrics and KPIs that you consider important in measuring success. Talk about the tools you utilize for analysis, such as Google Analytics or specific CRM reporting features, and how you turn that data into actionable insights to inform future campaigns.

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Can you provide an example of a successful marketing campaign you managed?

Share a specific campaign, outlining the goals you set, the strategies you implemented, and how you measured its success. Discuss the challenges you faced along the way and how you overcame them. This showcases your hands-on experience and project management skills.

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How do you approach cross-functional collaboration in your role?

Discuss your communication style and how you engage with other departments, such as sales and product teams. Provide examples of how you’ve fostered collaboration in past roles by sharing information, aligning goals, and ensuring everyone is on the same page for campaign execution.

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What marketing technologies are you familiar with that would benefit CloudZero?

Highlight your experience with relevant marketing technologies, emphasizing how they can be advantageous for CloudZero. Discuss how you can optimize these tools to enhance customer engagement, streamline processes, and drive efficiency in marketing operations.

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How do you prioritize tasks when managing multiple marketing initiatives?

Outline your project management approach. Discuss specific tools or methodologies you use (like Trello, Asana, etc.) for tracking progress, prioritizing tasks, and maintaining effective timelines. Share examples of how you've successfully managed competing priorities in previous roles.

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What challenges do you expect to face in this Marketing Operations Manager position?

Show that you’ve done your homework by anticipating challenges related to scaling marketing efforts, maintaining data integrity, or integrating new technologies. Highlight your proactive strategies for overcoming these challenges and your adaptability in a fast-paced environment.

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How do you stay updated on marketing trends and technologies?

Discuss your commitment to continuous learning in marketing. Mention specific blogs, webinars, or industry events you follow and how you incorporate new insights into your work. Express your enthusiasm for leveraging the latest trends and innovations to benefit CloudZero.

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Why do you want to work for CloudZero as a Marketing Operations Manager?

This is a chance to align your personal values with CloudZero's mission. Talk about your passion for cloud technology, your excitement about working with cutting-edge solutions, and how you believe your skills can contribute to making efficient innovation a reality for cloud-driven organizations.

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Full-time, on-site
DATE POSTED
March 29, 2025

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