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Digital Marketing Specialist (AU Healthcare Industry, Hybrid)

Salary: P60,000 to P80,000 (Monthly Package)

Schedule: Monday – Friday (7:00 AM - 4:00 PM PHT)

What are we looking for?

Skills Required:

  • 3 years + Experience in Digital Marketing or relevant.
  • Strong technical and marketing skillset, with experience in website management, CRM systems (HubSpot), and digital advertising.
  • Comfortable using AI tools to enhance efficiency and improve digital workflows.
  • Excellent written and verbal communication skills for content creation and campaign messaging.
  • Knowledge of SEO, email marketing, and social media strategies to drive engagement.
  • Ability to work independently and proactively identify opportunities for improvement.
  • Experience in healthcare recruitment or medical industry marketing.

Nice to Have:

  • Experience in healthcare recruitment or medical industry marketing is an advantage but not essential.

What will you do?

The Digital Marketing Coordinator will be responsible for managing our website, HubSpot CRM, and digital marketing efforts to enhance brand awareness, candidate attraction, and client engagement. This role requires a balance of technical and marketing expertise, as well as proficiency in AI tools to streamline operations and improve efficiency.

The key focus areas include:

  • Managing and maintaining our website (updates, new pages, job postings, blogs, and SEO improvements).
  • Overseeing and optimising our HubSpot CRM (intermediate skills required).
  • Designing and implementing digital campaigns to increase engagement with candidates and clients.
  • Leveraging AI-driven tools to enhance marketing and operational processes.
  • Contributing to the growth of the company by enhancing our online presence and maintaining a strong brand identity in Australia and international markets.

Website & CRM Management

  • Regularly updating and improving website content, including new job postings, blogs, and landing pages.
  • Implementing SEO strategies in collaboration with our external provider and identifying opportunities for organic growth.
  • Managing and optimising HubSpot CRM, ensuring effective use of automation, segmentation, and data management.
  • Handling routine website administration tasks, such as updating outdated content, fixing broken links, and ensuring all job postings are accurate and up to date.

Marketing & Campaign Development

  • Creating and executing email marketing campaigns targeting candidates and clients.
  • Developing strategies for candidate attraction and engagement through digital channels.
  • Writing and publishing content for our blog and website to enhance our industry presence.
  • Designing and managing paid and organic social media campaigns to promote job opportunities and our brand.
  • Supporting team members with candidate and client database management to improve communication and outreach.
  • Ensuring compliance with occupational health and safety, harassment, ethical standards, and organisational policies.
  • Identifying and reporting risks that could impact the business, candidates, or clients.
  • Contributing to business strategy discussions, goal-setting, and performance improvements.
  • Providing input into new digital tools, AI-driven processes, and automation opportunities to enhance efficiency.

Supporting Responsibilities (These are important but not the primary focus of the role.)

  • Overseeing organic social media management to maintain visibility in key markets.
  • Developing and implementing targeted paid social media campaigns for specific recruitment needs.
  • Carrying out ad-hoc tasks as required by the Director or other leadership team members.

Join the awesome team and enjoy these benefits & perks:

  • Hybrid
  • Medical, Dental Coverage and Life insurance from day 1 of employment
  • Paid Vacation and Sick Leave (with Quarterly Sick Leave Conversion)
  • Competitive salary package and annual appraisal
  • Financial Assistance Program
  • Mandatory Government Benefits and 13th Month Pay
  • Complimentary Sleeping Quarters, Coffee at no cost
  • Complimentary Office Fitness and Wellness Facilities at no cost
  • Regular Company Events, Work Life Balance, and Career growth opportunities
  • Accessible location at the heart of Metro Manila --- the Mega Tower, EDSA

JOIN CONNECTOS NOW!

ConnectOS is certified as a Great Place to Work and is a top-rated Philippines employer of choice.

Our client founded in 2010 offers specialized recruitment and consulting services in primary healthcare throughout Australia. Their consulting efforts cover various aspects of primary care, including feasibility studies for medical centers, program evaluations, funding assessments, and support in the management and staffing of urgent care facilities.

#ConnectOSCareers #JoinConnectOS

Equal Employment Statement

Employment decisions at ConnectOS will be conducted without consideration of factors such as age’, race, color, religion, gender, disability status, sexual orientation, gender identity or expression, genetic information, and marital status. ConnectOS ensures the full confidentiality of the data it processes

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Average salary estimate

$840000 / YEARLY (est.)
min
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$720000K
$960000K

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What You Should Know About Digital Marketing Specialist (AU Healthcare Industry, Hybrid), ConnectOS

Are you ready to take your digital marketing skills to the next level? ConnectOS is looking for a talented Digital Marketing Specialist to join our awesome team! With responsibilities ranging from managing our website to utilizing HubSpot CRM and developing engaging digital campaigns, you’ll have the opportunity to enhance our brand awareness and engage with candidates as well as clients in the AU healthcare industry. We’re a hybrid workplace, providing the flexibility and support you need to thrive. You’ll be crafting compelling marketing content, utilizing AI tools, and implementing innovative SEO strategies to drive traffic and engagement. If you have over three years of experience in digital marketing or relevant fields, coupled with strong communication skills and a proactive approach to identifying opportunities for improvement, we want to hear from you! Whether it’s overseeing social media campaigns or optimizing our CRM, your contributions will help shape the future of healthcare recruitment. Join ConnectOS and be part of a certified Great Place to Work with a competitive salary package, health benefits from day one, and a focus on career growth. If you’re passionate about making an impact in the healthcare sector through targeted marketing, this role is for you. Let’s create captivating digital experiences together at ConnectOS!

Frequently Asked Questions (FAQs) for Digital Marketing Specialist (AU Healthcare Industry, Hybrid) Role at ConnectOS
What are the main responsibilities of a Digital Marketing Specialist at ConnectOS?

As a Digital Marketing Specialist at ConnectOS, you will oversee the management of our website and HubSpot CRM, design and implement digital marketing campaigns to drive engagement, and enhance our online presence in the AU healthcare sector. You'll work on SEO improvements, create email marketing campaigns, and produce relevant content for our blog while leveraging AI tools for efficiency.

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What qualifications do I need to apply for the Digital Marketing Specialist position at ConnectOS?

To qualify for the Digital Marketing Specialist role at ConnectOS, you should have at least three years of experience in digital marketing or related fields. Strong skills in website management, CRM systems like HubSpot, and digital advertising are important. Proficiency in AI tools, excellent communication skills, and knowledge of SEO strategies are also required, with experience in healthcare being a plus.

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What experience is preferred for the Digital Marketing Specialist at ConnectOS?

While experience in healthcare recruitment or medical industry marketing is considered advantageous, it is not essential to apply for the Digital Marketing Specialist position at ConnectOS. However, a strong technical and marketing skillset along with at least three years of relevant experience will be required.

Join Rise to see the full answer
What tools do Digital Marketing Specialists use at ConnectOS?

Digital Marketing Specialists at ConnectOS utilize a variety of tools including HubSpot CRM for managing campaigns and databases, AI tools for enhancing digital workflows, and web management tools for optimizing our website content and SEO strategies. These resources help streamline operations and drive engagement effectively.

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What benefits and perks can I expect as a Digital Marketing Specialist at ConnectOS?

As a Digital Marketing Specialist at ConnectOS, you can enjoy a competitive salary package, medical and dental coverage from day one, paid vacation and sick leave, and access to fitness and wellness facilities. Additionally, you’ll have career growth opportunities and participate in regular company events which foster a work-life balance.

Join Rise to see the full answer
Common Interview Questions for Digital Marketing Specialist (AU Healthcare Industry, Hybrid)
Can you describe your experience with HubSpot CRM as a Digital Marketing Specialist?

When answering this question, highlight specific experiences you have had with HubSpot, including managing contacts, creating campaigns, or analyzing data to measure campaign success. Emphasize how you used HubSpot to drive engagement or improve workflow efficiency.

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What digital marketing campaigns have you successfully executed in the past?

Share specific examples of digital marketing campaigns you've developed or participated in. Discuss your strategies, target audience, the platforms used, and the results achieved. This demonstrates your hands-on experience and effectiveness in managing campaigns.

Join Rise to see the full answer
How do you stay updated with the latest digital marketing trends?

Discuss various methods you use to stay informed, such as following industry blogs, participating in webinars, joining marketing groups, or attending conferences. Mention how you implement new strategies based on these trends to enhance your marketing efforts.

Join Rise to see the full answer
What techniques do you use for optimizing SEO and web content?

Explain the techniques you use for SEO optimization, such as keyword research, content creation, backlink strategies, and using analytics to monitor performance. Providing a specific example of past success in improving web traffic would be a great way to strengthen your answer.

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How would you approach building a successful email marketing campaign?

Outline the steps you would take, starting from understanding the target audience to crafting engaging email content, designing the layout, segmenting lists, and utilizing A/B testing. Talk about how you would measure success and optimize future campaigns based on performance metrics.

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Can you describe your experience with social media management?

Detail your past experiences with various social media platforms, including content creation, scheduling, audience engagement, and analyzing insights. Share a specific campaign or strategy that you developed that resulted in increased engagement or reach.

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How do you measure the success of your digital marketing initiatives?

Discuss specific metrics you track, such as conversion rates, traffic analytics, and engagement rates. Explain your process for reviewing and analyzing this data to inform future marketing strategies and decisions.

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What role does collaboration play in your digital marketing efforts?

Highlight the importance of teamwork in digital marketing by discussing how you collaborate with designers, content writers, and other team members. Provide an example of a project where collaboration enhanced the outcome.

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What strategies would you employ to improve candidate engagement?

Describe various strategies you could implement, including personalized communication, targeted digital tactics, and utilizing AI-driven tools for personalized marketing. Giving examples of how you've successfully engaged candidates in previous roles will add strength to your answer.

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Why are you interested in working at ConnectOS as a Digital Marketing Specialist?

Express your enthusiasm for connecting healthcare professionals with opportunities and the value you place on innovation and teamwork at ConnectOS. Make sure to tie your skills and ambitions to the company's objectives and culture to demonstrate alignment.

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ConnectOS is a leading provider of offshore talent for organisations in Australia, New Zealand, the US, Canada and the UK. For over a decade, we’ve been supporting our global clients with premium resourcing and productivity solutions. ConnectOS...

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Full-time, hybrid
DATE POSTED
April 1, 2025

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