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Senior Market Research Analyst

Company Description

Emerald Research Group is a modern research consultancy that helps companies solve their stickiest problems with creative, custom, and consultative approaches. We aren’t your average researchers—with an eye for innovation, we’re always pushing the boundaries of the possible, blending the newest methods with practical knowledge of how things get done to make a big impact.

Job Description

Emerald Research Group is looking for a Senior Market Research Analyst with a client-oriented mindset who will execute high-impact projects for a variety of tech clients, blending qualitative, quantitative, and behavioral data to create compelling narratives and deliver impactful insights. 

At Emerald, our Senior Market Research Analysts work in project teams to help us project manage and execute high-quality work across all aspects of our custom market research projects including questionnaire design, fieldwork, data synthesis, and report creation. 
 

WHAT YOU’LL DO:

Market Research Methods

  • Produce surveys, screeners, discussion guides, and other work products that aligns with research design objectives
  • Understand and apply best practices and client-specific standards across various types of research methods
  • Understand how to frame research questions, developing an approach that addresses both explicit and implicit business questions
  • Oversee programming of surveys with limited supervision and monitor fieldwork under direction from a more senior colleague
  • Understand the proposal creation process, contributing where needed

Data Analysis & Quality Control

  • Create crosstabs in Decipher and Q that are properly formatted for review by senior colleagues, tapping in support for more complex data cuts as needed
  • Look across inputs to draw insights and conclusions
  • Identify data errors, inconsistencies, and misrepresentations and propose potential solutions or adjustments to correct them
  • Screen for quality control in participant recruitment 

Storytelling

  • Deliver insights and reports that are actionable, prescriptive, relevant, and tailored to the client’s unique business problem
  • Create visuals that convey learnings accurately to communicate to a diverse set of people, audiences, and skill levels
  • Participate in client-facing presentations with the help of more senior colleagues

Leadership

  • Actively contribute to discussions and demonstrate a desire to engage with clients and teams, camera on or in-person
  • Demonstrate a willingness to take on new challenges
  • Bring a solutions-oriented mindset, developing ideas and recommendations to address challenges
  • Listen and adapt to feedback, applying these learnings across your projects
  • Demonstrate team-centered attributes, working with individuals above and below level to ensure everyone succeeds

Qualifications

Education & Work Experience

  • A 4-year Bachelor’s degree from an accredited university
  • A minimum of 2 years of market research, marketing, or consulting experience

Tools

  • Experience with statistical software and research tools (e.g. Q, Decipher, SPSS Data Collection, Qualtrics)
  • Excellent Word, PowerPoint, Excel, and written / verbal communication skills
  • Demonstrate advanced competency with the key tools you use daily in order to improve your productivity and efficiency (i.e., shortcuts and macros)

WHO YOU ARE:

You demonstrate a client-oriented mindset in your day-to-day behaviors. This means that you:

  • have a keen understanding of the client’s business priorities and research goals when working on projects
  • follow up with clients during and after delivery to ensure their needs have been fully met
  • keep clients up to date on the progress of their projects and changes that affect them
  • address client issues in order of priority

You are engaged and resilient. This means that you:

  • Build strong interpersonal relationships with internal and external points of contact
  • Consistently complete high-quality work on time
  • Ensure project timelines stay on track
  • Escalate when needed to ensure assigned work is completed on time
  • Adapt quickly to feedback and requests for changes
  • Are able to proactively identify work to take on during slower times

You have strong personal accountability. This means that you:

  • Show strong ownership of project delivery and know what is required to meet deadlines and commitments
  • Know when to escalate if delivery is at risk
  • Demonstrate a commitment to improving your own skills and expertise

Additional Information

Details Of Position:

  • Full-time position reporting to our VP
  • Salary pay range: $70,000 - $80,000  
  • Remote position (We welcome all applicants; however, we will prioritize those residing in the Pacific and Central time zones.): Open to supporting your team and clients during Pacific Time hours (8:00 a.m. – 6:00 p.m. ideally)
  • We offer competitive group health and insurance plans, 401K (with a company match), and flexible time-off policies to provide you with opportunities to rest and recharge in between projects

Just as we invest in our clients, we also invest in our people. Though we have the energy and feel of a startup, we offer full benefits as part of the Stagwell Group, the largest independent data-driven digital marketing services firm in the U.S.

**Candidates must be authorized to work in the USA without visa sponsorship to be considered for this position.**

Average salary estimate

$75000 / YEARLY (est.)
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$70000K
$80000K

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What You Should Know About Senior Market Research Analyst, Emerald Research Group

Are you ready to take the next step in your career as a Senior Market Research Analyst with Emerald Research Group? Based in the vibrant city of Bellevue, WA, we’re a forward-thinking research consultancy eager to tackle challenging problems using creative and consultative methods. In this role, you will blend qualitative, quantitative, and behavioral data to tell compelling stories that drive impactful insights for our tech clients. Your responsibilities will encompass everything from designing surveys to synthesizing data and creating reports. You’ll be part of project teams, collaborating closely with colleagues to deliver exceptional quality across all aspects of market research. You’ll also get to engage directly with clients, showcasing your exceptional interpersonal skills. Your analytical mind will shine as you create crosstabs, identify inconsistencies, and propose solutions while maintaining quality control throughout the research process. We seek an individual who thrives in discussions, is open to new challenges, and possesses a client-centric focus to ensure all project needs are met timely. If you have a bachelor’s degree, at least two years of relevant experience, and expertise with tools like Q and Decipher, then Emerald Research Group is the right place for you! Join us as we drive innovation in the market research world and provide valuable insights to help navigate complex business challenges. With competitive pay, a flexible remote work environment, and supportive team culture, we truly believe in investing not just in our clients, but in our exceptional team members too.

Frequently Asked Questions (FAQs) for Senior Market Research Analyst Role at Emerald Research Group
What are the main responsibilities of a Senior Market Research Analyst at Emerald Research Group?

As a Senior Market Research Analyst at Emerald Research Group, your key responsibilities include designing surveys, overseeing programming, and synthesizing data to create actionable insights for our tech clients. You will collaborate with project teams to execute qualitative and quantitative research, ensuring high-quality deliverables that address client-specific objectives. Additionally, you'll engage in client-facing presentations to share findings and recommend solutions tailored to their business needs.

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What qualifications are needed to become a Senior Market Research Analyst at Emerald Research Group?

To qualify for the Senior Market Research Analyst position at Emerald Research Group, candidates should possess a four-year bachelor's degree from an accredited institution and have a minimum of two years of market research, marketing, or consulting experience. Familiarity with statistical software such as Q, Decipher, and SPSS is crucial, and candidates should demonstrate strong communication skills both written and verbal.

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What tools does a Senior Market Research Analyst use at Emerald Research Group?

At Emerald Research Group, Senior Market Research Analysts utilize various tools, including statistical software like Q, Decipher, and SPSS Data Collection. Proficiency in Microsoft Word, PowerPoint, and Excel is essential for report creation and data analysis. Understanding how to leverage these tools efficiently enhances productivity and supports high-quality outcomes in market research tasks.

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How does Emerald Research Group support its Senior Market Research Analysts?

Emerald Research Group offers a supportive work environment that prioritizes the growth and development of its Senior Market Research Analysts. This includes access to competitive group health insurance plans, a 401K with company matching, and flexible time-off policies that allow employees to recharge. Additionally, as part of the Stagwell Group, analysts benefit from being part of a larger network of resources and expertise.

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What is the salary range for the Senior Market Research Analyst position at Emerald Research Group?

The salary range for the Senior Market Research Analyst position at Emerald Research Group is between $70,000 and $80,000 per year. This competitive pay reflects our commitment to attracting talented professionals who can contribute to our innovative market research solutions.

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Common Interview Questions for Senior Market Research Analyst
Can you describe your experience with market research methodologies?

In your response, emphasize specific methodologies you've used, such as qualitative and quantitative approaches, and how you’ve applied them in various projects. Highlight any relevant tools or software you are proficient in, and provide examples of how your analysis led to actionable insights for clients.

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How do you ensure quality control in your research projects?

Discuss specific steps you take to maintain quality control, such as screening participants, checking for inconsistencies in data collection, and reviewing final reports carefully. Bring up any methods or checklists you use to ensure that every aspect of your research meets the high standards set by Emerald Research Group.

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What strategies do you use to communicate insights to clients?

Explain how you tailor your communication style to different audiences, whether they are technical stakeholders or non-specialists. Describe how you generate visuals to convey data effectively and your approach to client-facing presentations, ensuring that insights are both actionable and aligned with the client’s objectives.

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Can you give an example of a challenging project you've worked on?

Provide a brief example of a project that posed significant challenges, detailing the specific obstacles encountered while working on it. Discuss how you approached those challenges, the solutions you implemented, and what the outcome was, focusing on the positive impact it had on the client.

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How do you prioritize tasks in a demanding project environment?

Share your system for prioritizing tasks, such as using project management tools or setting deadlines. Explain how you communicate with your team when timelines are tight and how you adapt to new information or changes in project scope, ensuring that client needs are met with efficiency.

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What experience do you have with data analysis tools?

Highlight your proficiency with various data analysis tools such as Q and Decipher. Discuss specific experiences you've had using these tools to analyze data sets, draw insights, and make recommendations based on the findings, showcasing your analytical skills relevant to the role.

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Why are you interested in working at Emerald Research Group?

Research the company culture, mission, and values of Emerald Research Group and relate them to your professional goals. Discuss how the company’s client-oriented approach and innovative methods attract you, and express your enthusiasm for contributing to its mission of delivering impactful market research.

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Describe a situation where you had to adapt based on client feedback.

Offer an example of a time when client feedback significantly altered your project. Explain how you approached making those adjustments while maintaining the project’s integrity and timelines, highlighting your flexibility and commitment to meeting client expectations.

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What makes you a good leader in a project team setting?

Discuss your leadership style, focusing on your ability to facilitate collaboration, adapt to team dynamics, and inspire others. Mention any specific techniques you use to motivate team members and foster an environment where everyone’s contributions are valued and recognized.

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What trends do you see shaping the market research industry?

Demonstrate your industry knowledge by mentioning key trends such as the increasing use of AI in data analysis or the shift towards more agile research methodologies. Discuss how these trends might impact your role as a Senior Market Research Analyst and how you stay updated with industry developments.

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Full-time, remote
DATE POSTED
March 20, 2025

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