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Director, CX Strategy

Company Description

EVERSANA INTOUCH® is a leading full-service, global healthcare agency serving the life sciences and pharmaceutical industries. We provide next-generation creative and media services, enterprise solutions and data analytics services for clients. 

We combine the power of world-class creative and digital teams with deep market access, payer, and healthcare communications expertise to provide innovative solutions to life science companies that want to connect with consumers, healthcare professionals, and payers. 

We get fired up when people talk about getting—and staying—healthy. That’s where we find our inspiration: in the very human experiences of patients, doctors, and even each other. Then, we collaborate on ways to make caring for one’s health more achievable, connecting patients and physicians with the information and tools they need. 

And as a part of EVERSANA, a pioneer in next-generation commercial services, we connect dots that other agencies can’t, helping drive commercialization success. 

Our eight affiliates within the EVERSANA INTOUCH Network include EVERSANA INTOUCH Solutions, EVERSANA INTOUCH Proto, EVERSANA INTOUCH Seven, EVERSANA INTOUCH Oxygen, EVERSANA INTOUCH Engage, EVERSANA INTOUCH TTC, EVERSANA INTOUCH Media, and EVERSANA INTOUCH International. 

Across our growing organization, we embrace diversity in backgrounds and experiences. Improving patient lives around the world is a priority, and we need people from all backgrounds and swaths of life to help build the future of the healthcare and the life sciences industry. We believe our people make all the difference in cultivating an inclusive culture that embraces our cultural beliefs.  We are deliberate and self-reflective about the kind of team and culture we are building. We look for team members that are not only strong in their own aptitudes but also who care deeply about EVERSANA INTOUCH, our people, clients and most importantly, the patients we serve.   

Job Description

What Does the Director, CX Strategy Do?

Our CX Strategy team develops personalized, cross-channel solutions with the individual in mind. Based on client business objectives, we meet patient and physician needs by delivering timely, relevant experiences—with the goal of building enduring customer relationships.   

The experiences we create are data-driven, so we are looking for innovative thinkers who are passionate about data—all kinds of data, including demographic, research, behavioral and self-professed—and crazy about digital. Customer Experience Strategy Directors are experts in web and email but love to be challenged and embrace integrating new channels and driving innovation. Our solutions are grounded in technology, so an affinity for tech is a must. This person will act as the strategic lead on their brands and present and collaborate with cross-agency partners and clients. 

  • Lead the development of large, personalized, cross-channel experiences 
  • Develop thoughtful, innovative solutions founded in research and data 
  • Identify opportunities to personalize experiences and connect the channels 
  • Collaborate with our other crazy smart subject matter experts to develop solutions that inspire brand tactics 
  • Establish and grow vital internal and client relationships 
  • Leverage analytics to drive customer experience optimization 
  • Work closely with planning, creative and analytics to develop truly evocative and impactful experiences 
  • Contribute to the new business work to help showcase our CX strategy capabilities  

Qualifications

What Are We Looking For?

  • Bachelor’s degree (or equivalent education plus professional experience) required 
  • 10+ years of digital/multichannel CX strategy experience 
  • Pharmaceutical or healthcare marketing is highly desirable 
  • Strong communication, presentation and interpersonal skills 
  • Proven leadership skills (both team building and the ability to lead cross-functional teams)   
  • Must have the ability to craft powerful PowerPoint presentations that are visually pleasing and tell a cohesive story based on strategy, insights and data 
  • Basic understanding of marketing cloud platforms is essential 

Additional Information

OUR CULTURAL BELIEFS:

Patient Minded I act with the patient’s best interest in mind.

Client Delight I own every client experience and its impact on results.

Take Action I am empowered and empower others to act now.

Grow Talent I own my development and invest in the development of others. 

Win Together I passionately connect with anyone, anywhere, anytime to achieve results.

Communication Matters I speak up to create transparent, thoughtful and timely dialogue.

Embrace Diversity I create an environment of awareness and respect.

Always Innovate I am bold and creative in everything I do.

EVERSANA is committed to providing competitive salaries and benefits for all employees. The anticipated base salary range for this position is $119,000 to $176,000 and is not applicable to locations outside of the U.S. The base salary range represents the low and high end of the salary range for this position. Compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). EVERSANA reserves the right to modify this base salary range at any time. 

Our team is aware of recent fraudulent job offers in the market, misrepresenting EVERSANA. Recruitment fraud is a sophisticated scam commonly perpetrated through online services using fake websites, unsolicited e-mails, or even text messages claiming to be a legitimate company. Some of these scams request personal information and even payment for training or job application fees. Please know EVERSANA would never require personal information nor payment of any kind during the employment process. We respect the personal rights of all candidates looking to explore careers at EVERSANA.

From EVERSANA’s inception, Diversity, Equity & Inclusion have always been key to our success. We are an Equal Opportunity Employer, and our employees are people with different strengths, experiences, and backgrounds who share a passion for improving the lives of patients and leading innovation within the healthcare industry. Diversity not only includes race and gender identity, but also age, disability status, veteran status, sexual orientation, religion, and many other parts of one’s identity. All of our employees’ points of view are key to our success, and inclusion is everyone's responsibility.

Consistent with the Americans with Disabilities Act (ADA) and applicable state and local laws, it is the policy of EVERSANA to provide reasonable accommodation when requested by a qualified applicant or candidate with a disability, unless such accommodation would cause an undue hardship for EVERSANA. The policy regarding requests for reasonable accommodations applies to all aspects of the hiring process. If reasonable accommodation is needed to participate in the interview and hiring process, please contact us at [email protected].

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Average salary estimate

$147500 / YEARLY (est.)
min
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$119000K
$176000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Director, CX Strategy, EVERSANA

Are you ready to take on the exciting challenge of transforming customer experiences as the Director of CX Strategy at EVERSANA INTOUCH in Chicago, IL? Here, we cater to the ever-evolving needs of the healthcare and life sciences industries, and we're looking for someone passionate about crafting personalized, cross-channel solutions that leave an impact. As our Director of CX Strategy, you’ll lead the development of innovative strategies designed to enhance patient and physician engagement, all backed by data. Your role will involve collaborating closely with our cross-functional teams and clients to create solutions that are not only technologically grounded but also deeply inspiring. We’re on the lookout for innovative thinkers who thrive on optimizing digital experiences. With over a decade in digital or multichannel CX strategy and a flair for effective storytelling through powerful presentations, you’ll play a crucial role in establishing strong internal and client relationships. If you’re all about leveraging data to turn insights into actionable strategies and have experience in the pharmaceutical or healthcare marketing sectors, we’d love to hear from you. Join us at EVERSANA INTOUCH to make meaningful connections and foster the future of healthcare!

Frequently Asked Questions (FAQs) for Director, CX Strategy Role at EVERSANA
What are the responsibilities of the Director of CX Strategy at EVERSANA INTOUCH?

The Director of CX Strategy at EVERSANA INTOUCH is responsible for leading the development of personalized, cross-channel experiences that cater to client business objectives. This role involves leveraging analytics to optimize customer experiences, collaborating with subject matter experts, and presenting innovative strategies to clients. The focus is on building enduring relationships with patients and healthcare professionals through timely, relevant experiences.

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What qualifications are needed for the Director, CX Strategy position at EVERSANA INTOUCH?

Ideal candidates for the Director of CX Strategy role at EVERSANA INTOUCH should possess a Bachelor’s degree or equivalent education, along with at least 10 years of experience in digital or multichannel CX strategy. Experience in pharmaceutical or healthcare marketing is highly desirable, as well as strong communication and leadership skills. Applicants should also have a basic understanding of marketing cloud platforms.

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How does the Director of CX Strategy contribute to innovative solutions at EVERSANA INTOUCH?

The Director of CX Strategy plays a pivotal role in contributing to innovative solutions at EVERSANA INTOUCH by developing thoughtful, data-driven strategies that integrate various channels. This position encourages collaboration with other experts within the organization to inspire brand tactics and optimize customer experiences, ensuring that solutions are impactful and tailored to meet specific client needs.

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What is the expected salary range for the Director of CX Strategy at EVERSANA INTOUCH?

At EVERSANA INTOUCH, the anticipated base salary range for the Director of CX Strategy is between $119,000 and $176,000. This range reflects the varying levels of experience and qualifications among candidates. However, compensation may be adjusted based on geographic location and specific job-related qualifications, as we aim to remain competitive within the market.

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How does EVERSANA INTOUCH support diversity in the workplace for the Director of CX Strategy role?

EVERSANA INTOUCH is dedicated to fostering diversity, equity, and inclusion within the workplace. For the Director of CX Strategy role, we welcome candidates from all backgrounds and experiences, understanding that diverse perspectives drive creativity and innovation. Our commitment to an inclusive culture is key to enhancing patient lives globally.

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Common Interview Questions for Director, CX Strategy
What strategies would you implement as the Director of CX Strategy to enhance patient experiences?

To enhance patient experiences, I would focus on data-driven personalization by analyzing patient demographics and behaviors. By leveraging insights from analytics, I would devise tailored communication strategies across multiple channels to ensure that patients receive relevant information and support at the right time.

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Can you describe a time you led a successful cross-functional team project?

Certainly! One notable project involved collaborating with marketing, sales, and IT teams to launch a new healthcare platform. By facilitating open communication and encouraging creative input, we developed a successful strategy that increased user engagement by 30% in its first quarter.

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How do you approach patient engagement in the healthcare sector?

My approach to patient engagement involves understanding their unique journeys and needs through thorough research and analytics. By creating customized communication and engagement strategies, I ensure that patients feel valued and informed at every stage of their healthcare experience.

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What do you believe are the key components of a successful CX strategy?

A successful CX strategy hinges on understanding the customer journey, utilizing data to inform decision-making, fostering collaboration among teams, and continuously optimizing experiences based on feedback. Additionally, creation of a seamless multi-channel experience is crucial to meet diverse patient needs.

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How would you leverage analytics to improve customer experiences?

I would leverage analytics by routinely assessing customer data to identify trends and preferences, allowing for timely adjustments to strategies. By tracking engagement metrics and gathering feedback, I can refine experiences to resonate better with patients and professionals alike.

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What role does technology play in the CX strategies you would develop?

Technology is foundational to the CX strategies I develop. It not only enables data collection and analysis but also facilitates innovative engagement through various platforms. By integrating the right technologies, I can create cohesive, personalized experiences that resonate with users.

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How do you stay updated with the latest trends in customer experience?

I stay updated with the latest trends in customer experience by actively participating in workshops, webinars, and industry conferences. Additionally, I follow key publications and thought leaders in healthcare marketing and CX, which helps me embrace innovative ideas and practices.

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What challenges might you face as a Director of CX Strategy, and how would you overcome them?

Challenges such as changing patient expectations and technology integration may arise. I plan to overcome these by fostering a culture of adaptability within the team, encouraging open dialogue about challenges, and staying client-focused to ensure we can pivot strategies as needed.

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Can you give us an example of how you have used customer feedback to enhance a strategy?

In a previous role, we collected feedback from patients about our digital platforms. Based on their insights, we revamped the user interface to make it more intuitive, which resulted in a significant increase in satisfaction ratings and engagement metrics.

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How do you prioritize initiatives when developing a CX strategy?

I prioritize initiatives based on a combination of data analysis, business objectives, and potential impact on the customer experience. Involving stakeholders at various levels helps ensure that we align our priorities with both client expectations and internal capabilities.

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A Vision to Advance Life Sciences Services “Sana” is latin for healthy. So naturally, when service leaders – spanning the patient experience to global channel distribution – combined into one powerful platform, we became EVERSANA. Together, we w...

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Full-time, on-site
DATE POSTED
April 11, 2025

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