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Director, Customer Engagement

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Fast Facts

We are seeking a Director of Customer Engagement at Kaplan, responsible for leading a high-performing team focused on onboarding partnerships and optimizing customer retention for our strategic accounts.

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Responsibilities: Key responsibilities include managing customer engagement processes, developing KPIs, monitoring customer experiences, and identifying cross-sell opportunities.

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Skills: Required skills include process management, customer relationship management, attention to detail, and excellent presentation skills.

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Qualifications: A Bachelor's Degree in Business or a related field with a minimum of 4 years in managing customer experience, with an MBA preferred.

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Location: Remote/Nationwide, USA

liETtVLaARqgmMEbYzHNNLIzUPcdfPrwhYtVK7Qa.png Compensation: $64000 - $202600 / Annually



Job Title 

Director, Customer Engagement

Job Description

For more than 80 years, Kaplan has been a trailblazer in education and professional advancement. We are a global company at the intersection of education and technology, focused on collaboration, innovation, and creativity to deliver a best-in-class educational experience and make Kaplan a great place to work.

The future of education is here and we are eager to work alongside those who want to make a positive impact and inspire change in the world around them.

The Director, Customer Engagement focuses on four primary goals (1) define and deploy efficient processes for onboarding and growing new partnerships for supplemental education strategic institutional accounts (2) define and manage KPIs for the strategic corporate customer engagement team that support customer retainment and growth (3) monitor and report on the end to end experience of supplemental corporate strategic accounts (4) Identify and share cross-sell and upsell opportunities with the sales team 

Primary/Key Responsibilities

  • Manage a high-performing customer engagement team through effective training and coaching of the team 
  • Monitor team performance against clear KPIs
  • Develop and deploy engagement plans for corporate strategic accounts
  • Leverage customer surveys, interviews, CRM, and LMS data to determine engagement scores for strategic accounts
  • Track key KPIs for strategic accounts to increase renewal rates and grow revenue within each partnership
  • Surface and escalate key issues for strategic accounts for efficient resolution
  • Advocate for corporate strategic accounts customer needs to be aligned to improving customer engagement and renewal rates
  • Collaborate with cross-functional teams was needed to ensure strategic account needs are met
  • Manage and monitor key projects to improve the end-to-end experience for strategic accounts
  • Identify cross-sell and upsell opportunities to share with the partner sales team
  • Build healthy relationships with strategic accounts stakeholders to ensure concierge-level engagement
  • Assess resource support for strategic accounts to determine the ROI of the strategic account team
  • Conduct performance reviews for the strategic account team and contribute towards resource management.

Minimum Qualifications

  • Bachelor's Degree, Business or related field
  • Minimum of 4 years of relevant E2E experience in managing customer experience and 2 years in management
  • Process management 
  • Attention to detail 
  • Customer relationship management 
  • Strategic analysis
  • Cross-functional collaboration
  • Matrix management
  • Excellent presentation skills

Preferred Qualifications

  • Master’s Degree or MBA

We offer a competitive benefits package including:

Remote work providing flexible work/life balance

Comprehensive Retirement Package automatically enrolled in The Company Contribution Plan (8-10% annual company contribution based on tenure)

Our Gift of Knowledge Program provides tuition assistance and substantial discounts for our employees and close family members

Competitive health benefits and new hire eligibility starts day-1 of employment

Generous Paid Time Off includes paid holidays, vacation, personal, sick paid time-off, plus one (1) volunteer day and one (1) diversity and inclusion day to participate and give back to our local communities

And so much more!

#LI-JB1

#LI-Remote

For full-time positions, Kaplan has two Salary Grades, this position is Salary Grade B: $64,000 - $202,600. Actual compensation for this role is determined by several factors including but not limited to job level, candidate's skills, experience, and education, among other factors determined by the business.

Location

Remote/Nationwide, USA

Additional Locations 

Employee Type

Employee

Job Functional Area 

Sales

Business Unit

00092 Kaplan Health

At Kaplan, we recognize the importance of attracting and retaining top talent to drive our success in a competitive market. Our salary structure and compensation philosophy reflect the value we place on the experience, education, and skills that our employees bring to the organization, taking into consideration labor market trends and total rewards. All positions with Kaplan are paid at least $15 per hour or $31,200 per year for full-time positions. Additionally, certain positions are bonus or commission-eligible. And we have a comprehensive benefits package, learn more about our benefits here.

Diversity & Inclusion Statement:

Kaplan is committed to cultivating an inclusive workplace that values diversity, promotes equity, and integrates inclusivity into all aspects of our operations. We are an equal opportunity employer and all qualified applicants will receive consideration for employment regardless of age, race, creed, color, national origin, ancestry, marital status, sexual orientation, gender identity or expression, disability, veteran status, nationality, or sex. We believe that diversity strengthens our organization, fuels innovation, and improves our ability to serve our students, customers, and communities. Learn more about our culture here.

Kaplan considers qualified applicants for employment even if applicants have an arrest or conviction in their background check records. Kaplan complies with related background check regulations, including but not limited to, the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. There are various positions where certain convictions may disqualify applicants, such as those positions requiring interaction with minors, financial records, or other sensitive and/or confidential information.

Kaplan is a drug-free workplace and complies with applicable laws. 

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CEO of Kaplan
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Andrew S. Rosen
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Average salary estimate

$133300 / YEARLY (est.)
min
max
$64000K
$202600K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Director, Customer Engagement, Kaplan

Kaplan is on the hunt for a passionate Director of Customer Engagement to join our dynamic team, all from the comfort of your own home! In this role, you'll be steering a high-performing crew dedicated to onboarding partnerships and enhancing customer retention for our strategic accounts. Imagine defining and rolling out streamlined processes for new partnership growth, cooking up KPIs that really matter, and making sure our corporate partners have the best possible experience every step of the way. As the Director of Customer Engagement, you'll harness diverse data sources, including feedback and CRM systems, to keep a pulse on customer satisfaction and unearth new cross-selling opportunities. Important skills for this role include a knack for process management, great attention to detail, and stellar presentation capabilities. We’re looking for someone with at least four years of relevant experience and ideally an MBA under their belt. If you're ready to make waves in customer engagement and take our services to new heights, Kaplan will not only support your journey with a fantastic benefits package and flexible work-life balance but also empower you to truly inspire change within the educational landscape. We can’t wait to see how you’ll make an impact with us!

Frequently Asked Questions (FAQs) for Director, Customer Engagement Role at Kaplan
What are the responsibilities of the Director of Customer Engagement at Kaplan?

The Director of Customer Engagement at Kaplan is responsible for leading a high-performing team focused on customer onboarding and retention. Key duties include managing customer engagement processes, developing necessary KPIs, monitoring customer experiences, and identifying cross-sell opportunities. This role plays a crucial part in building relationships with strategic accounts while advocating for their needs to enhance engagement and renewal rates.

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What qualifications do I need to apply for the Director of Customer Engagement at Kaplan?

To apply for the Director of Customer Engagement position at Kaplan, candidates should have a Bachelor’s Degree in Business or a related field, along with a minimum of four years of experience in managing customer experiences. While an MBA is preferred, having strong skills in process management and customer relationship management is essential for success within this role.

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What skills are essential for the Director of Customer Engagement role at Kaplan?

Essential skills for the Director of Customer Engagement role at Kaplan include excellent process management, attention to detail, customer relationship management, and strategic analysis. Additionally, strong interpersonal and presentation skills are necessary to effectively communicate initiatives and collaborate with various teams to achieve customer engagement goals.

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How does Kaplan support the ongoing professional development of a Director of Customer Engagement?

Kaplan is committed to the growth of its employees, offering a competitive benefits package that includes tuition assistance through our Gift of Knowledge Program. This program provides both discounts on courses and even tuition support for employees and their families, allowing the Director of Customer Engagement to continue their education and enhance their professional skills.

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Is the Director of Customer Engagement position at Kaplan remote?

Yes, the Director of Customer Engagement position at Kaplan is fully remote, allowing for a flexible work-life balance. This provides an opportunity for candidates nationwide to be part of a global company while managing their professional duties from the comfort of their homes.

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Common Interview Questions for Director, Customer Engagement
How do you measure the success of customer engagement strategies?

When asked about measuring success in customer engagement, focus on discussing specific KPIs you use, such as customer satisfaction scores, renewal rates, and engagement scores. Provide examples of data-driven decisions you've made to enhance customer experiences based on these metrics.

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Can you share an experience of a challenging customer engagement issue you resolved?

Share a specific instance where you faced a difficult engagement challenge. Detail the steps you took to address the issue, the outcome, and any lessons learned. This demonstrates your problem-solving capabilities and customer advocacy.

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What processes would you implement to improve onboarding for new customers?

Discuss your understanding of efficient onboarding processes, like leveraging customer feedback and analytics to shape your approach. Highlight specific strategies you would introduce to enhance the onboarding experience and ensure customer retention.

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How do you foster teamwork within your customer engagement team?

Talk about your approach to teamwork, emphasizing your commitment to training, coaching, and providing constructive feedback. Mention collaborative projects you've led that enhanced team cohesion and improved customer outcomes.

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What tools and methods do you prefer for monitoring customer satisfaction?

Ensure to highlight the various tools you are proficient with, such as surveys, CRM systems, and analytics software. Discuss how you interpret data trends to make informed decisions to enhance customer satisfaction.

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How do you identify upsell and cross-sell opportunities?

Describe your strategies for identifying upsell and cross-sell opportunities. This could involve analyzing customer purchase patterns, conducting account reviews, and fostering strong relationships with clients to understand their needs better.

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What experience do you have with customer relationship management (CRM) systems?

Discuss your familiarity with different CRM systems, explaining how you’ve used them in past roles to track customer interactions and visualize relationship dynamics. Share specific projects or results you achieved using these systems.

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How would you handle a conflict with a client?

Outline a systematic approach to conflict resolution that includes understanding the client's concerns, communicating effectively, and finding common ground for a solution. Providing a past example will strengthen your response.

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What role does data analysis play in your decision-making process for customer engagement?

Emphasize the importance of data analysis in informing your decisions. Discuss how you collect, interpret, and apply data to drive initiatives that enhance customer engagement and improve business outcomes.

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Why do you want to work at Kaplan as the Director of Customer Engagement?

Personalize your answer based on what you admire about Kaplan, such as its commitment to education and innovation. Convey your enthusiasm for contributing to Kaplan's mission and how your values align with the company’s goals.

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Kaplan helps individuals achieve their educational and career goals. We build futures one success story at a time.

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Full-time, remote
DATE POSTED
April 6, 2025

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