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Marketing Representative- Allianz Amphitheater

Job Summary:

WHO ARE WE?

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 500 million tickets sold annually and more than 12,000 clients worldwide.  Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 40,000 shows and 100+ festivals annually for nearly 4,000 artists in over 40 countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect over 1,000 brands with the 98 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com.

Live Nation’s Concerts Division is where tours are born, artists come to life, and fans get to experience the rush of live music. From our dozens of owned/operated Amphitheaters to our Global Touring team, from Ticketing and Venue Operations to Marketing and Sales... we foster a fun and upbeat work culture with no shortage of opportunities. With perks ranging from free concert tickets to dog-friendly offices, to progressive benefits like student loan reimbursement and adoption/fertility support... it’s no wonder we are certified as a Great Place to Work organization and one of People Magazine’s “50 Companies that Care”. We want everyone to feel like they belong and can thrive in our community, so we strive to help you achieve your career and personal goals. Live music is our passion and where we find our common ground. There has never been a better time to join Live Nation.

WHO ARE YOU?

Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on! 

THE JOB

We’re looking for a passionate and energetic On-Site Marketing Representative to join our team at Allianz Amphitheater in Richmond, VA! Under the guidance of the Venue Marketing team, you’ll play a key role in Live Nation’s on-site marketing efforts—capturing and sharing unforgettable moments. This is a dynamic, fast-paced role where every event is a new experience. This is a part-time, seasonal role (approximately May–November).

WHAT THIS ROLE WILL DO

  • Coordinate & Escort: Deliver media passes to approved outlets and guide photographers to designated areas within their allotted time at each show.
  • Content Curation: Use your creativity and keen eye to identify memorable moments worth capturing and curate content across our social media platforms.
  • Create & Post: Capture the excitement by posting engaging, timely coverage of each event on the venue’s social media pages.
  • Engage with Fans: Respond to fan messages and questions to ensure everyone has a fantastic on-site experience.
  • Collaborate with Photographers: Work closely with the house photographer at each show to ensure high-quality content is captured.
  • Support the Venue Team: Assist with various venue responsibilities as needed during shows, as directed by the Venue Marketer and the General Manager.

WHAT THIS PERSON WILL BRING

Required:

  • Exceptional organizational skills with a keen eye for detail.
  • Creative mindset with the ability to recognize and capture unique content opportunities.
  • A true music aficionado with a passion for live events and a knack for spotting what makes each performance special.
  • Ability to thrive in a fast-paced environment and juggle multiple tasks.
  • Strong problem-solving skills and ability to work independently.
  • Excellent communication skills, both written and verbal.
  • Comfort working in busy, loud, high-pressure settings.
     

Preferred:

  • Experience working in live events marketing, content curation, and media relations.
  • Continued education or training in communications, marketing, media relations, or related fields.
  • Familiarity with Canva or other graphic design tools.

Physical Demands/Working Environment:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the functions.

While performing the duties of this job, the employee is regularly required to sit or stand for prolonged periods of time, walk various distances on both paved and uneven terrain; use hands and fingers; reach with hands and arms; bend, twist, crouch, or kneel; and talk or hear. The employee may be needed to lift and/or move up to 30 pounds. Specific vision abilities required by this job include close vision and color vision. While performing the duties of this job, the employee may regularly be exposed to wet and/or humid conditions, cold weather, wind, dust or dirt, and extreme heat. The noise level in the work environment is usually moderate to loud. Employees may be exposed to flashing or strobing lights while on site.

EQUAL EMPLOYMENT OPPORTUNITY

We are passionate and committed to our people and go beyond the rhetoric of diversity and inclusion.  You will be working in an inclusive environment and be encouraged to bring your whole self to work.  We will do all that we can to help you successfully balance your work and homelife.  As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with.  It’s talent that matters to us and we encourage applications from people irrespective of their gender, race, sexual orientation, religion, age, disability status or caring responsibilities.


Live Nation strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation. 

We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.

We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Live Nation will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant  consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Live Nation also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process.  Live Nation will also provide reasonable religious accommodations on a case by case basis.

HIRING PRACTICES
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Live Nation recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.

**Please note that the compensation information provided is a good faith estimate for this position only and is provided pursuant to the Colorado Equal Pay for Equal Work Act and Equal Pay Transparency Rules. It is estimated based on what a successful Colorado applicant might be paid. It assumes that the successful candidate will be in Colorado or perform the position from Colorado. Similar positions located outside of

Colorado will not necessarily receive the same compensation. Live Nation takes into consideration a candidate’s education, training, and experience, as well as the position’s work location, expected quality and quantity of work, required travel (if any), external market and internal value, including seniority and merit systems, and internal pay alignment when determining the salary level for potential new employees. In compliance with the CO EPEWA, a potential new employee’s salary history will not be used in compensation decisions.

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Average salary estimate

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$35000K
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What You Should Know About Marketing Representative- Allianz Amphitheater, Live Nation Entertainment

Join the energetic team at Allianz Amphitheater in Richmond, VA as a Marketing Representative with Live Nation Entertainment! This part-time, seasonal role runs from May to November and is perfect for someone who thrives in a vibrant, fast-paced environment and has a true passion for live music. As a Marketing Representative, you will be at the heart of our on-site marketing efforts, helping to create unforgettable experiences for fans and artists alike. Your responsibilities will include coordinating media access for photographers, curating engaging content for our social media platforms, and delivering real-time coverage at events. You’ll also respond to fan inquiries, ensuring everyone has an amazing time. To succeed in this role, you should possess exceptional organizational skills, a creative mindset, and a knack for capturing unique moments that resonate with audiences. If you have some experience in live events marketing or content curation, that's a plus! With great perks like free concert tickets and a supportive work environment that values diversity and inclusion, joining Live Nation isn’t just a job, it’s a community and a chance to make lifelong memories. Step into the spotlight and let your passion for music shine as a Marketing Representative at Allianz Amphitheater!

Frequently Asked Questions (FAQs) for Marketing Representative- Allianz Amphitheater Role at Live Nation Entertainment
What are the responsibilities of a Marketing Representative at Allianz Amphitheater?

As a Marketing Representative at Allianz Amphitheater, your primary responsibilities include coordinating media passes for photographers, curating memorable content from live events, posting timely updates on social media, and engaging with fans. You'll play a key role in capturing the essence of each performance and ensuring that everyone has an amazing experience at the venue.

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What skills are required for the Marketing Representative position at Allianz Amphitheater?

To excel as a Marketing Representative at Allianz Amphitheater, you should possess strong organizational skills, creativity, and a detail-oriented approach. A passion for live music and events is essential, along with excellent communication skills and the ability to thrive in a fast-paced environment. Experience in live events marketing or content curation is preferred.

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Is the Marketing Representative role at Allianz Amphitheater part-time or full-time?

The Marketing Representative role at Allianz Amphitheater is a part-time, seasonal position, typically running from May to November. This flexibility allows you to experience the excitement of live events while contributing to our dynamic marketing efforts.

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How can I apply for the Marketing Representative position at Allianz Amphitheater?

To apply for the Marketing Representative position at Allianz Amphitheater, visit the Live Nation Entertainment careers page or reach out directly to their HR team. Be prepared to showcase your passion for live music and any relevant experience during the application process.

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What are the working conditions for the Marketing Representative position at Allianz Amphitheater?

The working conditions for the Marketing Representative position at Allianz Amphitheater include operating in a lively, often loud environment during events. Employees may need to walk various distances, manage media, and engage with fans while ensuring a positive and memorable experience, all contributing to the vibrant atmosphere that live events bring.

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Common Interview Questions for Marketing Representative- Allianz Amphitheater
How would you handle a difficult fan at an event?

In handling a difficult fan at an event, I would maintain a calm and friendly demeanor, listen to their concerns, and offer solutions where possible. It's essential to empathize with their situation and ensure that they feel heard to turn their experience around positively.

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Can you provide an example of how you creatively captured content at a live event?

At a previous event, I utilized my understanding of lighting and crowd dynamics to capture engaging photos and videos at key moments, such as the artist's entrance or fan reactions. By thinking outside the box, I showcased the energy of the event, ultimately boosting social media engagement.

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What strategies do you use for effective social media engagement?

Effective social media engagement strategies I use include posting timely updates, using interactive features like polls, and showcasing unique moments to connect with fans. Additionally, responding promptly to messages and engaging directly with followers creates a sense of community and keeps the excitement alive.

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Describe your experience collaborating with photographers at events.

In my previous roles, I regularly collaborated with photographers by discussing key moments to capture and ensuring their access to the best locations during performances. This collaboration helped create high-quality content while fostering respect and communication on-site.

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How do you prioritize tasks in a fast-paced event environment?

When working in a fast-paced event environment, I prioritize tasks by creating a detailed checklist, assessing which duties are time-sensitive, and delegating as necessary. Staying organized and focused helps me manage multiple responsibilities effectively while ensuring a successful event.

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What do you think makes for compelling event marketing content?

Compelling event marketing content should resonate with the audience and capture the unique essence of the performance. High-quality visuals, authentic fan reactions, and storytelling elements combined with engaging captions can create a connection that excites and draws in potential attendees.

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How do you stay motivated during long events?

To stay motivated during long events, I make a point to immerse myself in the atmosphere, take breaks when necessary, and remember that I'm contributing to fans' experiences. Focusing on the excitement of the live event fuels my energy and keeps me engaged throughout.

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What role do you think a Marketing Representative plays in enhancing a fan's experience?

A Marketing Representative plays a crucial role in enhancing a fan's experience by connecting with them through engaging content, responding to inquiries, and ensuring they feel welcome and included. This overall involvement creates a sense of belonging, which enhances their enjoyment at the event.

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How do you ensure accurate representation of the event on social media?

To ensure accurate representation of the event on social media, I focus on capturing genuine moments, sharing authentic content, and adhering to the brand’s voice. Coordinating with photographers and team members for quality checks also helps maintain accuracy in our representation.

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Why do you want to work as a Marketing Representative at Allianz Amphitheater?

I want to work as a Marketing Representative at Allianz Amphitheater because it combines my passion for live music with my skills in marketing and content creation. Being part of a team that brings memorable experiences to life is an opportunity I genuinely value and strive for.

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Recognized three years in a row by Great Place to Work® and named one of People Magazine’s Top 50 Companies that Care, Live Nation Entertainment is the global leader in live events and ticketing.

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BADGES
Badge Diversity ChampionBadge Future Maker
CULTURE VALUES
Inclusive & Diverse
Diversity of Opinions
Dare to be Different
Collaboration over Competition
Growth & Learning
FUNDING
DEPARTMENTS
SENIORITY LEVEL REQUIREMENT
TEAM SIZE
EMPLOYMENT TYPE
Part-time, on-site
DATE POSTED
April 3, 2025

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