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Business Development Representative

Who We Are; What We Do; Where We’re Going


Magnet Forensics is a global leader in the development of digital investigative software that acquires, analyzes, and shares evidence from computers, smartphones, tablets, and IoT-related devices. We are continually innovating so our customers can deploy advanced and effective tools to protect their companies, communities, and countries.

 

Serving over 4,000 customers in over 100 countries, our solutions are playing a crucial role in modernizing digital investigations, helping investigators fight crime, protect assets, and guard national security.

 

With employees based around the world, Magnet Forensics has been expanding our global presence with offices in Waterloo and Ottawa, Canada; Atlanta, GA, Herndon, VA, Westminster, CO; and Singapore. As a part of Magnet Forensics, you can expect to make a difference in the world, no matter what role you play. You’ll be supported through learning and development, not to mention an incredible team with unbelievable talent and integrity.

 

If you think you would be the right person to join our team working towards this goal, we would love to hear from you! 


Role Summary: 


At Magnet Forensics Inc, the Business Development Reps are the frontlines of the Customer experience. Working closely with the Sales and Marketing teams, the Business Development Representative (BDR) is key player in our strategic growth plans. Through a combination of top of funnel activities, including both inbound lead response and outbound prospecting, the BDR will generate and qualify sales opportunities for our Account Executives. The most exciting part of this role is the opportunity for growth. At Magnet Forensics, successful BDRs will learn the fundamentals of Sales and Marketing providing a foundation for a career in Business Development, Sales, Marketing and more!  


Who Should Apply: 

As a successful candidate for this role, you are passionate about developing new skills and building a network of peers & mentors. You are motivated by healthy competition and you’re eager to be the leader of a winning group or team. You display resiliency when faced with adversity, and ultimately, you are naturally curious, consistently looking for novel ways to solve problems and improve processes. 


Role Responsibilities:
  • Qualify all sales leads generated by marketing, based on defined lead qualification criteria  
  • Leverage prospecting strategies, including phone, email and social networking to connect with prospective customers, identify their needs and challenges, and qualify their interest  
  • Work closely with our sales team (Account Executives) to schedule discovery meetings with sales ready leads/prospects 
  • Leverage a variety of marketing and sales tools that will be available for your use, to maximize your efficiency and effectiveness, including Prospecting tools (ex. SalesLoft, ZoomInfo, LinkedIn Navigator) and Marketing Automation tools (ex. Pardot) 
  • Manage new contacts via our CRM platform (Salesforce) to ensure accuracy for long term pipeline development 
  • Provide friendly and knowledgeable service to prospects on a consistent basis and build strong relationships 
  • Work as part of a cross functional team and build strong relationships across the organization 
  • The primary focus of this role is Inbound Lead Response (75%) with additional attention on Outbound Prospecting (25%) 


Qualifications:
  • You want to be part of a high growth software company that always puts it’s customers first 
  • You have a never give up attitude! You are an organized self-starter with excellent follow-through, that has demonstrated lots of initiative 
  • You are goal-oriented and full of drive, with an innate desire to succeed 
  • You have 2+ years experience in sales or customer service roles, and can work under pressure 
  • You have a University degree or College diploma in Business, Marketing or equivalent, and leverage it to be a critical thinker that enjoys solving complex challenges  
  • You are comfortable with change
  • You have strong analytical, relational and negotiation skills, as well as excellent verbal & written communication skills 
  • You have Proficiency in Microsoft Office, as well as a solid understanding of social media tools like LinkedIn and Twitter 


Added Bonus:
  • You have experience working with a CRM system like Salesforce 
  • You have familiarity and prior exposure to the lead funnel process - lead generation, lead follow up, and lead tracking 
  • You have prior experience with lead prospecting software tools an/or chatbot monitoring 


The Most Important Thing:
  • We’re looking for candidates that can provide examples of how they have demonstrated Magnet CODE in their previous experiences:

CARE – We care about each other and our mission to make a difference in the world.
OWN – We are accountable for our results – while never forgetting to act with integrity, empathy, and respect.
DEDICATE – We put our heart and soul into meeting the needs of our customers and helping them serve the people they protect.
EVOLVE – We are constantly innovating and exploring new ways to work together to make an impact with our work.


Compensation & Benefits:
  • The Compensation Range is for the primary location for which the job is posted. Please note that the actual compensation may vary depending on location and job-related factors such as qualifications, experience, knowledge and skills. If you are applying for this role outside of the primary location and you are selected for an interview, the Talent Acquisition Partner can share more information with you. If the compensation structure for the role includes an incentive component (ie. most Sales roles) the range below represents total target compensation (TTC) (base salary + variable).

Compensation Range:
  • MIN: $56,000 – MID: $80,000 – MAX: $104,000  CDN


Magnet Forensics is proud to offer Benefits such as:
  • Generous Time Off Policies;
  • Competitive Compensation;
  • Volunteer Opportunities;
  • Reward and Recognition Programs; 
  • Employee Committees & Resource Groups;
  • Healthcare and Retirement Benefits. 


Here at Magnet Forensics, we are committed to continuous learning and are focused on building a diverse and inclusive workforce. This commitment will be reflected in our hiring processes and embedded in our values and how we treat one another. If you’re interested in this role, but do not meet all of the qualifications listed above, we encourage you to apply anyways.

 

Magnet Forensics is an Equal Opportunity Employer and considers applicants for employment without regard to race, colour, religion, sex, orientation, national origin, age, disability, genetics or any other basis forbidden under federal, provincial, or local law. We are committed to providing an inclusive, accessible recruitment process and work environment. Accommodation is available to all applicants upon request throughout the hiring process. Please contact aoda@magnetforensics.com should you require any accommodations.


All offers of employment at Magnet are contingent upon satisfactory completion of a background check. All background checks will be conducted in accordance with all applicable laws. Magnet will consider each position’s job duties, among other factors, in determining what constitutes satisfactory completion of the background check. Refusal to consent to a background check may be grounds for revoking an offer of employment.


US Applicants: Magnet Forensics participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.

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Average salary estimate

$80000 / YEARLY (est.)
min
max
$56000K
$104000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

What You Should Know About Business Development Representative, Magnet Forensics

Join us at Magnet Forensics as a Business Development Representative, where you’ll be the frontline hero in providing an exceptional customer experience! Based in the bustling city of Waterloo, Ontario, you’ll partner with our dynamic Sales and Marketing teams, playing a crucial role in our strategic growth. Your skills in identifying new opportunities will be key as you nurture inbound leads and embark on outbound prospecting adventures. Imagine growing within a global leader renowned for its innovative digital investigative software that’s revolutionizing how evidence is acquired and analyzed. With over 4,000 customers in 100 countries, your contributions will support efforts to fight crime and enhance security in communities worldwide. If you thrive on competition, possess strong communication skills, and have a curious mind eager to solve challenges, we’d love to see you grow your career with us. As you connect with prospective customers, you’ll leverage the latest tools and build lasting relationships that fuel our business objectives. Plus, you'll be stepping into an encouraging environment where learning and development are prioritized. Ready to make an impact at Magnet Forensics? Dive into this opportunity where your passion and skills can truly shine!

Frequently Asked Questions (FAQs) for Business Development Representative Role at Magnet Forensics
What are the main responsibilities of a Business Development Representative at Magnet Forensics?

As a Business Development Representative at Magnet Forensics, your primary responsibilities include generating and qualifying sales opportunities for our Account Executives through both inbound lead responses and outbound prospecting. You'll utilize various strategies, including phone calls, emails, and social networking, to connect with prospective customers and build relationships while managing new contacts through our CRM system.

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What qualifications are needed to apply for the Business Development Representative position at Magnet Forensics?

To apply for the Business Development Representative position at Magnet Forensics, you should have a University degree or College diploma in Business, Marketing, or a related field. Additionally, having at least 2 years of experience in sales or customer service roles is essential, along with strong analytical, communication, and negotiation skills. An eagerness to learn and grow within a high-pressure environment is crucial.

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What is the training process for new Business Development Representatives at Magnet Forensics?

New Business Development Representatives at Magnet Forensics receive comprehensive training focused on the fundamentals of sales and marketing. You'll have opportunities to learn about our products, sales processes, and utilize various tools aimed at maximizing your effectiveness in generating leads and connecting with customers. Our supportive team is committed to your growth and development from day one.

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What career growth opportunities are available for Business Development Representatives at Magnet Forensics?

At Magnet Forensics, successful Business Development Representatives have the opportunity to grow into various roles within Business Development, Sales, and Marketing. With a commitment to internal promotions and a focus on continuous learning, you can evolve your career while contributing to our mission of enhancing safety and security globally.

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How does Magnet Forensics support work-life balance for Business Development Representatives?

Magnet Forensics values work-life balance and offers generous time off policies as part of its benefits package. We encourage our Business Development Representatives to maintain a healthy work-life balance while striving towards their professional goals, ensuring that employees feel supported both inside and outside the workplace.

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Common Interview Questions for Business Development Representative
Can you explain your experience with lead generation as a Business Development Representative?

In your response, highlight specific methods you have used to generate leads, such as cold calling, networking, or utilizing social media. Be sure to discuss the strategies that led to successful outcomes and demonstrate your ability to connect with potential clients and understand their needs.

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How do you handle objections from prospective customers?

When faced with objections, it’s crucial to listen actively to the customer’s concerns. Share an example where you empathized with a prospect and answered their questions or provided valuable information that helped alleviate their doubts and ultimately moved them along in the sales process.

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What tools or software have you used for managing sales leads?

Be prepared to discuss any CRM systems you've used, such as Salesforce, along with prospecting tools like LinkedIn Sales Navigator or SalesLoft. Show appreciation for how these tools can enhance your efficiency and effectiveness in managing leads and tracking progress.

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Describe a time when you exceeded your sales targets as a Business Development Representative.

Share a specific example where you not only met but surpassed your targets. Discuss the strategies you implemented to achieve this success and the impact it had on your team and the broader organization.

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How would you define success in the role of a Business Development Representative?

Your answer should illustrate that success involves not only meeting numerical targets but also building strong relationships and understanding customer needs. Emphasize the importance of accurate lead qualification and pipeline development as indicators of long-term success.

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What motivates you in a sales environment?

Discuss specific motivators like personal growth, competition, achieving goals, or helping customers solve their challenges. Whatever your motivations are, tie them back to how they relate to success as a Business Development Representative at Magnet Forensics.

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How do you stay organized and manage your time effectively?

Share your process for prioritizing tasks and tools you use for organization. Discuss techniques such as maintaining a daily planner, using CRM systems efficiently, or setting reminders for follow-ups to ensure you stay on track with your responsibilities.

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Can you provide an example of a team project you were involved in?

Describe a collaborative project emphasizing your role and how you contributed to achieving the team’s goals. Discuss the dynamics of working as part of a cross-functional team and how you built relationships in the process.

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What role does customer service play in the Business Development process?

Explain how strong customer service is the backbone of successful business development. Highlight the importance of understanding customer needs and providing excellent support to nurture leads into long-term relationships.

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What strategies will you implement to engage prospects effectively?

Discuss various outreach strategies, including personalized emails, effective use of social media, and initiating conversations that resonate with potential customers. Show that you understand the importance of tailoring your approach to each prospect.

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At Magnet Forensics, you don't need to choose between Purpose, Innovation, and Teamwork. We can’t promise that having an impact that can potentially save lives is easy work. But we can guarantee that it’s fulfilling, fun, and you will work with o...

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DATE POSTED
March 29, 2025

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