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Manager, Business Development (Games & Digital Platforms)

Company Description

We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Comcast NBCUniversal has announced its intent to create a new publicly traded company ('SpinCo') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.

As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we'll continue to create and deliver content that reflects the current and ever-changing face of the world.

Universal Products & Experiences (UP&E) globally drives the expansion and elevation of NBCUniversal’s iconic collection of brands, intellectual properties, characters, and stories based on the company’s extensive portfolio of properties created by Universal Pictures, Illumination, DreamWorks Animation and NBCUniversal Television and Streaming. The division executes this through innovative physical and digital products, engaging retail and product experiences across our expansive global theme park destinations (for both owned and 3rd party IP), location-based venues, e-commerce product platforms, and retailers around the world. Along with global brand strategy and creative, UP&E’s three lines of business include Consumer Products, Games and Digital Platforms, as well as Theme Parks Products & Retail. UP&E is a division of Universal Destinations & Experiences, part of NBCUniversal, a subsidiary of Comcast Corporation. https://www.universalproductsexperiences.com/

Universal Products & Experiences is committed to attracting and retaining a diverse workforce of the highest caliber. We are committed to fostering equitable and inclusive environments that honor the experiences, perspectives, and uniqueness of each colleague.

It is the policy of NBCUniversal and NBCUniversal's affiliated businesses to consider all qualified applicants for employment without regard to race, color, religion, national origin, sex (including pregnancy) sexual orientation, age, disability, veteran status or other characteristics protected by applicable law.

Job Description

The Manager of Business Development (Games & Digital Platforms) will play a pivotal role in the research guiding the UP&E gaming initiatives. This position involves developing and interpreting game industry research and analytics to inform business development priorities, tracking and disseminating market trends, and leveraging industry databases to frame research quantitatively. The role requires identifying and presenting new market opportunities, managing partner relationships from initial discussions to project kickoffs, and creating and maintaining pitch materials and partner tracking solutions.

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website.

Salary range: $85,000 - $110,000 (bonus eligible)

Qualifications

Responsibilities include:

  • Develop and interpret game industry research and analytics to educate and inform game team biz dev priorities
  • Mine, track, and disseminate game market trends related to genre popularity / frequency, sales, user acquisition, deal structures, platform and monetization strategies, and M&A activity
  • Utilize game industry databases such as Sensor Tower, App Annie, NPD to quantitatively frame  research and analytics
  • Identify, scope, and present white space opportunities to the VP / UP&E team by leveraging market intelligence and internal / external historical comps
    • These strategies are intended to drive audience and revenue growth while expanding the reach of NBCU’s content across major platforms worldwide in alignment with overall brand strategy
    • Uncover latent potential game genres and niches
    • Create target lists of potential partners
    • Partner with the VP team to pitch and negotiate these opportunities
  • Own pitch materials and partner tracking solutions
  • Manage partners from initial discussions to internal project kickoff meetings; assist in agreement negotiation and work with legal to close agreements out
  • Present ongoing partner performance reports to UBD management. Tie reports to original forecasts & expectations, identify and drive value add opportunities, and anticipate issues and proactively elevate them
  • Become an equitable partner with:
    • UBD Finance on category budgeting and forecasting, revenue reporting, and revenue collection.
    • UBD Global Asset Management on the distribution of creative assets to partners and digital product approvals.
    • UBD Legal and Business Affairs on contract management.
    • Various teams across NBCUniversal, including Brand Marketing and Franchise Management, Digital Marketing, Digital Enterprises, DreamWorks Animation, and Peacock on new business and cross-marketing initiatives as appropriate
  • Make repetitive tasks more efficient / streamlined
  • Other duties as assigned

Qualifications/Requirements:

  • 4+ years of account / program management experience related to the games industry
  • Basic understanding of video games and/or the video game industry
  • Experience utilizing spreadsheets for data and financial analysis
  • Experience managing, analyzing and communicating results to senior management
  • Hybrid Work Model
  • Strong at building internal and external decks

Preferred Qualifications:

  • Ability to align a diverse group of internal and external partners around key initiatives and strategic objectives
  • The ability to play through game builds and provide feedback
  • Familiarity with game industry databases such as Sensor Tower, App Annie, etc.
  • Ability to balance competing priorities in a fast-paced environment, and push back when necessary
  • Experience in the game production process
  • Excellent verbal and written communication abilities
  • Exceptional curiosity and strong work ethic
  • Leadership ability with strong organizational skills
  • Ability to work well in a fluid, changing environment as creative challenges evolve
  • Results oriented
  • Be proactive in identifying issues / risks / blockers before they occur; have the ability to escalate issues as needed, implement solutions, and learn from mistakes
  • Drive multiple initiatives simultaneously
  • Strong organizational skills
  • Able to work effectively in a small team environment where strong and impactful collaboration is critical and expected
  • Interest in and ability to learn and utilize emerging technologies

Additional Requirements:

  • Travel may be required
  • Perform other related duties as assigned to support the needs of the team
  • Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.

Additional Information

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

NBCUniversal will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles' Fair Chance Initiative For Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].

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Average salary estimate

$97500 / YEARLY (est.)
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$85000K
$110000K

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What You Should Know About Manager, Business Development (Games & Digital Platforms), NBCUniversal

Welcome to NBCUniversal! We're excited to announce an incredible opportunity for a Manager of Business Development (Games & Digital Platforms) here in Universal City, Texas. In this pivotal role, you'll dive into the fascinating world of gaming, where your insights will guide our strategy for innovative games and digital experiences. Your expertise in game industry research and analytics is crucial as you identify new market opportunities and manage partnerships. You'll be developing pitch materials, tracking market trends, and using industry databases to inform our business development priorities. This isn’t just a job; it's a chance to influence and shape how our iconic brands engage with the gaming community, driving audience growth and revenue expansion. We value teamwork and collaboration, so expect to work closely with various teams, from finance to marketing, ensuring all efforts align with our creative vision. Plus, enjoy competitive benefits like medical insurance, 401(k), and more! This role promises a dynamic environment where you'll constantly learn and adapt, all while contributing to NBCUniversal’s mission of inclusivity and entertainment. Ready to make your mark in the gaming arena? Come join us and let's create remarkable experiences together!

Frequently Asked Questions (FAQs) for Manager, Business Development (Games & Digital Platforms) Role at NBCUniversal
What are the responsibilities of the Manager of Business Development at NBCUniversal?

The Manager of Business Development (Games & Digital Platforms) at NBCUniversal has a variety of responsibilities. You'll be tasked with developing and interpreting game industry research that informs the business development priorities of the Universal Products & Experiences division. This role requires you to track market trends, identify new opportunities, maintain partner relationships, and create effective pitch materials. Moreover, your insights will enhance NBCUniversal's engagement in the gaming sector, thereby driving audience and revenue growth.

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What qualifications are required for the role of Manager, Business Development at NBCUniversal?

To qualify for the Manager, Business Development (Games & Digital Platforms) role at NBCUniversal, it's essential to have at least 4 years of account or program management experience related to the games industry. You should possess a basic understanding of video games and the overall gaming industry, along with strong analytical skills for managing and communicating results to senior management. Familiarity with databases like Sensor Tower and App Annie is favored, alongside excellent communication abilities and leadership skills to manage diverse stakeholders effectively.

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How does NBCUniversal foster inclusivity in their workplace for the Manager of Business Development role?

NBCUniversal prioritizes inclusivity and diversity in the workplace, especially for roles like the Manager of Business Development. The company is committed to creating an environment that welcomes diverse perspectives and experiences. They actively embrace initiatives for diversity, equity, and inclusion, ensuring all employees feel supported and heard. This commitment also reflects in their recruitment practices, where they consider qualified applicants without bias towards protected characteristics.

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What tools or databases does the Manager of Business Development use at NBCUniversal?

In the Manager of Business Development (Games & Digital Platforms) role at NBCUniversal, you'll utilize several important tools and databases. Familiarity with industry databases like Sensor Tower and App Annie is highly beneficial, as these platforms provide valuable insights into market trends, user acquisition, and game performance metrics. Additionally, you may leverage spreadsheets for financial analysis and data management to support your insights and recommendations during presentations and strategic meetings.

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What benefits does NBCUniversal offer for the Manager of Business Development position?

The Manager of Business Development position at NBCUniversal comes with a comprehensive benefits package. Employees can expect medical, dental, and vision insurance, as well as a 401(k) retirement plan. Furthermore, NBCUniversal offers paid leave, tuition reimbursement, and various discounts and perks. This robust benefits offering underscores NBCUniversal's commitment to supporting its employees in all aspects of their lives.

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Common Interview Questions for Manager, Business Development (Games & Digital Platforms)
Can you describe your experience in the gaming industry and how it relates to the Manager position?

When answering this question, emphasize relevant roles you’ve held in the gaming sector. Discuss specific experiences with market research, partnership management, or project management you’ve undertaken. Highlight how these experiences have equipped you with the necessary skills and knowledge to excel as the Manager of Business Development at NBCUniversal.

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How do you keep track of market trends in the gaming industry?

To effectively respond, outline your methods for staying updated with market trends, such as following industry news, subscribing to gaming analytics platforms, participating in forums, or networking at industry events. Demonstrate your proactive approach in utilizing resources like Sensor Tower and App Annie to gather data that informs strategic decisions.

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What strategies would you use to identify new partnership opportunities?

In your response, convey a systematic approach to identifying partnership opportunities. This might include analyzing current market trends, leveraging industry contacts, and assessing potential partners' synergies with NBCUniversal's brand strengths. Discuss your ability to present these opportunities clearly and compellingly to the VP and other stakeholders.

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Describe a time you managed a challenging project. How did you ensure its success?

Here, narrate a specific project, focusing on its challenges and your strategic response. Highlight skills like stakeholder communication, resource allocation, and adaptation to changing demands. Illustrate your problem-solving abilities and how these that led to a successful outcome, drawing parallels to potential challenges you might face as the Manager of Business Development.

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How do you approach data analysis and reporting in your projects?

Share your methodology for data analysis; explain how you gather, analyze, and interpret data to extract actionable insights. Mention your proficiency with spreadsheets and analytical tools, and your focus on reporting accurate findings that drive key decisions. Include an example of how your data analysis led to successful project outcomes.

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What is your experience with pitch materials and presentations?

Discuss your background in creating pitch materials for partners or internal stakeholders. Explain how you determine what information is vital, your style of visual storytelling, and any feedback you've received on prior presentations. Emphasize your understanding of aligning the pitch with the audience’s interests and NBCUniversal's strategic goals.

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How would you handle conflicts with partners during negotiations?

In answering, express your conflict resolution strategy, which could include active listening, finding common ground, and being transparent about expectations. Highlight your negotiation skills and your commitment to maintaining strong relationships, emphasizing that both parties' interests are ultimately vital to success.

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Can you give an example of how you've used market intelligence in your work?

Provide an example where you effectively utilized market intelligence to impact a project. Discuss your research methods, the data collected, and how it influenced your decisions. This showcases your ability to leverage information to drive meaningful results in your role at NBCUniversal.

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What would you do to improve efficiency in repetitive tasks within this role?

Address this by sharing techniques or tools you've implemented in past roles to streamline repetitive tasks. Discuss your experience with automation, collaborative tools, or process improvement methodologies that could save time and enhance productivity, underscoring your proactive nature in identifying and resolving inefficiencies.

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How would you prioritize competing projects and tasks?

Discuss your approach to prioritization, which might include assessing project deadlines, impact, and alignment with strategic goals. Explain your organizational skills and how you communicate with your team to manage expectations, thus ensuring that all projects are tracked efficiently while maintaining high quality.

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We are in business to create and deliver content so compelling it entertains, informs and shapes our world. We believe that the talent, creativity and diversity of our people are our greatest resources. We take our business seriously, but do no...

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DATE POSTED
March 31, 2025

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