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Programmatic Director

About Ogury

Ogury is a global adtech company that delivers Personified Advertising solutions grounded in privacy to brands, agencies and publishers by focusing on targeting personas, not people.


We deliver relevant audiences at scale and on quality publisher inventory thanks to our exclusive data, which is meticulously collected and crafted from millions of self-declared customer surveys, enriched with billions of impactful data points, and refined by AI. This results in audience insights and performance not available through any other adtech platform.


Founded in 2014, Ogury is a global organization with a diverse team of 500+ people across 19 countries.


At Ogury, our vision unites us all. But we know that it takes people from all walks of life to come together and make it happen. We embrace and celebrate what makes us different, creating a unique and winning culture where everyone feels safe, has access to the same opportunities, and is excited about bringing their most authentic self to work. Everyday.


Together we’re changing the face of adtech with values that inspire excellence, standards that encourage a leadership mindset, and an inclusive workplace where Ogurians are engaged and know they belong.


Working at Ogury

At Ogury, we pledge to provide all our team members with an equitable voice across our company and community. We understand that to have Ogurians who are engaged, respected, and who feel proud to belong, means creating a safe space where everyone feels comfortable bringing their most authentic selves to work. Everyday.


About the role

Are you ready to lead, innovate, and make a lasting impact in the programmatic advertising space? This is an exciting opportunity to play a pivotal role in expanding Ogury’s programmatic business across the U.S. market.


As the Programmatic Director, you will collaborate with top advertisers, agencies, and DSPs to maximize revenue opportunities while serving as a trusted market expert for Ogury. In partnership with the VP of Programmatic, you will shape and execute the regional programmatic strategy, securing new revenue streams and driving business growth.


In this role, you’ll be instrumental in building and enhancing Ogury’s programmatic offering, executing a best-in-class go-to-market strategy, and unlocking new business opportunities. You will also work closely with global teams, including both business and product divisions, to identify emerging trends, innovation opportunities, and strategic areas for expansion. As an advocate and educator, you will help elevate programmatic expertise across internal teams and external partners alike.


This hybrid role will be based out of our Chicago, IL or Los Angeles, CA office, where we foster a collaborative and creative work environment. We encourage team members to join us in the office at least two days a week to build stronger connections. You will report directly to the VP, Programmatic - Americas.


Why you will love this role
  • Be a Market Leader – Own and drive programmatic strategy across the U.S., influencing key players and shaping Ogury’s future in programmatic advertising
  • Global & Cross-Functional Collaboration – Work with a talented team across regions, bridging business and product innovation to deliver cutting-edge solutions
  • Endless Growth Opportunities – Play a crucial role in scaling our programmatic business, unlocking new revenue streams, and making a real impact in a rapidly evolving industry


What you will be doing
  • Owning and driving net new business growth across agencies, client direct, and DSPs across the US
  • Responsible for maximizing immediate programmatic revenues in partnership with the sales team across the US
  • Nurturing existing partnerships with DSPs by unlocking co-selling opportunities with our agency & client direct partners
  • Support the US team in the rollout of the Ogury’s programmatic strategy
  • Develop sales initiatives and package offerings to meet market expectations
  • Leverage industry relationships to open new doors for Ogury
  • Work closely with the Programmatic team on actively maintaining a healthy pipeline & forecast in the US


What you will bring to Ogury
  • Proven sales expertise – You are an expert of your domain, consistently exceeding targets and driving revenue growth
  • Experience in solution-based sales, with a track record of consultative selling and strategic deal-making
  • Strong experience and technical understanding of programmatic ad sales, structuring and facilitating enterprise-level deals worth 7 figures or more
  • Strong relationships with senior-level contacts, including C-suite executives, brand leaders, and agency decision-makers
  • Demonstrated ability to collaborate cross-functionally with Product, Engineering, Sales, and Marketing teams to drive success
  • Proven experience in negotiating agreements and partnerships with leading agencies and brands
  • A high degree of creativity, bringing innovative solutions to complex challenges
  • Natural educator and business consultant, with the ability to connect, advise, and empower clients to maximize their potential and deepen partnerships


$125,000 - $145,000 a year
In compliance with the US State based Pay Transparency Act, we strive to provide this same visibility towards compensation for all of our teams, globally. 

The salary for the Programmatic Director role is: $125,000 - $145000 USD annually, in addition to annual variable compensation, dependent upon relevant experience and location.

Applications will close on May 30, 2025.


How Ogury supports you

At Ogury, we believe in taking care of our team members and providing a work environment that supports both professional growth and personal well-being. 


While benefits may vary by location, here’s a glimpse of what you can typically expect when you join our team:

- A competitive compensation package

- Flexibility in working hours and location

- Comprehensive benefits coverage

- 401K plan with a company match

- Generous holiday and leave allowance, in addition to national holidays

- A strong focus on the well-being of our team members, with access to both physical and mental health resources

- And more



We thank you in advance for your interest in Ogury!

#LI-HP1 #LI-Hybrid



Our Commitment

At Ogury, we are committed to fostering an inclusive workplace by providing equal employment opportunities to all. We will consider all qualified applicants without discrimination based on any characteristic protected by applicable laws.


We are committed to providing an accessible and inclusive candidate experience. If you require accommodations during the recruitment process, please contact us at recruitment@ogury.co. In accordance with applicable laws, we will work with you to provide reasonable support and ensure a fair hiring process.



Please note that this position is for an existing vacancy and is open to all qualified candidates. 

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CEO of Ogury
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Average salary estimate

$135000 / YEARLY (est.)
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$125000K
$145000K

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What You Should Know About Programmatic Director, Ogury

At Ogury, we're on the lookout for a talented Programmatic Director to join our dynamic team! Based in either Chicago or Los Angeles, this role is your chance to step into the exciting world of programmatic advertising and lead the charge in expanding Ogury's business across the U.S. market. You'll be collaborating with top advertisers, agencies, and demand-side platforms (DSPs) to maximize revenue opportunities while establishing yourself as a key expert in our industry. Together with the VP of Programmatic, you’ll play a crucial role in shaping our regional strategy, building innovative offerings, and unlocking new business potential. Your work will involve developing and nurturing strong partnerships, creating compelling sales initiatives, and leveraging your extensive network to open new doors. Your deep understanding of programmatic ad sales and comprehensive experience in deal-making will ensure you contribute significantly to our growth. We're looking for someone creative, consultative, and well-connected within the industry who is excited about making a real impact in a fast-paced environment. At Ogury, we’re committed to fostering a collaborative culture where you’ll have opportunities to elevate programmatic expertise both internally and externally. If supporting a diverse team and driving innovative solutions sparks your passion, then this may be the perfect role for you!

Frequently Asked Questions (FAQs) for Programmatic Director Role at Ogury
What are the primary responsibilities of a Programmatic Director at Ogury?

As a Programmatic Director at Ogury, your key responsibilities include owning the programmatic strategy across the U.S., driving business growth by maximizing programmatic revenue, nurturing partnerships with DSPs and agencies, and developing initiatives that align with market expectations. Your role also involves collaborating with cross-functional teams to deliver innovative advertising solutions and ensuring a healthy pipeline of opportunities.

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What qualifications are required for the Programmatic Director position at Ogury?

To qualify for the Programmatic Director position at Ogury, candidates should have proven sales expertise in programmatic advertising, with a strong track record of exceeding revenue targets. Experience in consultative selling, structuring significant deals, and managing senior-level relationships is essential. Additionally, candidates should possess a deep technical understanding of programmatic ad sales and a knack for innovative problem-solving.

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What can I expect from the team culture at Ogury as a Programmatic Director?

At Ogury, you can expect a unique and inclusive team culture where diversity is celebrated. As a Programmatic Director, you’ll be part of a collaborative environment that encourages team members to bring their authentic selves to work. With a focus on growth and mutual respect, you’ll connect with talented colleagues while driving innovative solutions that shape the future of adtech.

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How does the Programmatic Director role contribute to Ogury's business growth?

The Programmatic Director plays a crucial role in Ogury's business growth by driving the programmatic strategy and maximizing revenue from partnerships with agencies and DSPs. By leveraging industry relationships, creating compelling sales initiatives, and actively engaging with clients, you'll unlock new business opportunities and solidify Ogury’s position as a leader in programmatic advertising.

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What is the expected salary for the Programmatic Director position at Ogury?

The expected salary for the Programmatic Director position at Ogury ranges from $125,000 to $145,000 annually, depending on experience and location. This competitive compensation package includes additional variable compensation opportunities as well as comprehensive benefits that support both professional growth and personal well-being.

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Common Interview Questions for Programmatic Director
Can you describe your experience with programmatic advertising?

In your response, detail your specific experiences with programmatic platforms, campaigns you've led, and the results achieved. Highlight any successful strategies you've implemented to drive revenue and how you’ve overcome challenges within the space.

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How do you approach building relationships with agency partners?

Discuss your relationship-building strategies, emphasizing the importance of understanding client needs, effective communication, and trust. Mention specific examples of successful partnerships and how they impacted revenue growth.

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What strategies would you employ to maximize programmatic revenue at Ogury?

Share insights on your approach to identifying revenue opportunities, leveraging data analytics, and creating targeted offerings. Include how you would use your understanding of market trends to design strategies that align with Ogury’s goals.

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Describe a time you had to negotiate a high-value deal.

Provide a concrete example of a negotiation that involved multiple stakeholders. Explain the strategies you employed, how you navigated obstacles, and the outcome that resulted from your efforts.

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What do you believe differentiates Ogury in the programmatic ad space?

Emphasize Ogury’s unique approach to personified advertising and the focus on privacy. Discuss how you can leverage this differentiation to resonate with clients and enhance the programmatic business strategy.

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How do you keep up with industry trends in programmatic advertising?

Discuss the resources, publications, and networks you follow to stay informed about trends and innovations. Mention any communities you're part of or events you attend that contribute to your ongoing education in the field.

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How would you support internal teams in understanding programmatic advertising?

Talk about your experience in educating both internal teams and clients. Explain how you would design training sessions, workshops, or resources to enhance programmatic knowledge throughout the organization.

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What role do data analytics play in your programmatic strategy?

Explain how you use data analytics to drive decision-making, optimize campaigns, and measure success. Provide examples of specific analytics tools or methodologies you’ve utilized in past roles.

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Can you give an example of how you’ve handled a significant challenge in programmatic sales?

Share a specific challenge you faced, the steps you took to address it, and what the outcome was. Highlight the skills and competencies you demonstrated that ultimately led to a successful resolution.

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Why do you want to work at Ogury as Programmatic Director?

Express your passion for programmatic advertising and what draws you to Ogury's mission and values. Mention how Ogury’s culture, innovative spirit, and commitment to inclusivity align with your own professional goals.

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Full-time, hybrid
DATE POSTED
March 29, 2025

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