Director of Product

As the Director of Product at AgencyEngine, your main responsibilities include developing and leading the product strategy and vision, product planning, lifecycle management, and collaborating with cross-functional teams to define product roadmaps. You'll also be conducting market research, evaluating product performance using data-driven methodologies, mentoring your product management team, and driving the go-to-market strategy for new product launches.

To be successful as the Director of Product at AgencyEngine, candidates should have at least 7 years of proven experience in product management with a strong track record in the technology sector. A Bachelor's degree in Business, Marketing, Engineering, or a related field is essential, while an MBA or advanced degree is preferred. Experience in the martech industry, along with strong leadership, analytical, and communication skills, is highly desirable.

AgencyEngine is proud to maintain a remote-first work environment. This allows the Director of Product to work flexibly from anywhere, provided they can attend to core hours between 9 AM and 5 PM EST. The company values work-life balance, offering three weeks of paid vacation along with personal days and fostering a supportive community through virtual social events.

The Director of Product at AgencyEngine plays a crucial role in shaping the product that will enhance partners’ offerings, thereby directly impacting the growth trajectory of the company. By identifying trends and opportunities for product innovation, mentoring their team, and driving alignment with business goals, the Director will empower AgencyEngine to distinguish itself in the competitive martech market.

At AgencyEngine, the culture emphasizes collaboration, innovation, and inclusivity. The Director of Product will be part of a supportive environment where diverse backgrounds and perspectives are valued. The company actively promotes diversity and inclusion, creating a workplace where everyone feels heard and fully engaged in the mission of enhancing marketing capabilities for SMB customers.

Talk about your previous roles in product management, emphasizing your strategic mindset, leadership experience, and successful product launches that align with AgencyEngine's vision.

Discuss your approach to balancing stakeholder needs, market research, and data-driven decision-making when prioritizing product features, highlighting your experience in utilizing frameworks that guide these decisions.

Provide a detailed example of a product journey you've led, focusing on your role, the challenges faced, solutions implemented, and the impact it had on users or the company.

Share techniques you've used to foster communication and collaboration among cross-functional teams, such as regular check-ins, shared documentation, or using project management tools.

Explain how you leverage market research to identify trends and customer needs, and how this informs your product strategy and decision-making.

Discuss your familiarity with Agile and Scrum methodologies, and how you apply these frameworks to optimize product development cycles and ensure team agility.

Highlight your strategies for gathering customer feedback, integrating it effectively into the product lifecycle, and ensuring that the product meets user expectations.

Share your insights on current martech trends and what you believe makes a product truly successful in enhancing marketing capabilities for businesses.

Describe your mentorship style, focusing on how you foster growth, support team members in facing challenges, and encourage innovative thinking.

Reflect on what excites you about AgencyEngine's mission, its innovative approach in the martech landscape, and how your values align with the company culture and goals.