Video Director (Performance Creative)

As a Video Director (Performance Creative) at Hambi Media, your key responsibilities include leading video shoots, directing talent to elicit authentic performances, collaborating on creative concepts with strategy and media buying teams, and operating the camera to ensure high-quality visuals optimized for paid media. You'll also be tasked with analyzing ad performance and iterating on creative based on results, in addition to managing production logistics such as schedules and equipment.

To apply for the Video Director (Performance Creative) position at Hambi Media, you'll need a minimum of 3 years of experience in video production and directing, particularly for digital marketing campaigns. You should have hands-on camera and lighting skills, ideally with experience using Sony FX3 and iPhone cameras. A solid grasp of direct response marketing principles and the ability to create authentic, UGC-style video content is also essential for success in this role.

In addition to the essential qualifications for the Video Director (Performance Creative) at Hambi Media, bonus skills include proficiency in Adobe Premiere Pro and After Effects for post-production, experience working with influencers, and a solid understanding of ad platform best practices for Meta, TikTok, and YouTube Ads. These skills will enhance your capability in producing high-converting video content and collaborating effectively with various stakeholders.

The work culture at Hambi Media is collaborative, innovative, and driven by high performance. As a Video Director (Performance Creative), you'll be part of a world-class team dedicated to storytelling and creativity. The agency promotes flexible and hybrid working arrangements, allowing you to balance working from home and on-site shoots. You'll find plenty of opportunities for personal and professional growth, including structured training and development initiatives.

At Hambi Media, Video Directors (Performance Creative) can look forward to numerous opportunities for growth. The company is dedicated to fostering talent and encourages progression into leadership roles as the agency expands. Along with annual salary reviews and additional benefits such as extra holiday on your birthday, you’ll also engage in team-building activities and have the chance to learn from an experienced team focused on driving success for D2C brands across various platforms.

When answering this question, highlight specific projects where you directed performance-driven video content. Discuss your process in pulling authentic performances from talent and how your direction contributed to the final product's success. Be sure to frame your answer around how this experience aligns with Hambi Media's focus on creating high-converting video ads.

To effectively answer this, discuss your techniques for building rapport with talent and contributors to foster a comfortable environment. You might mention specific exercises or methods you employ to elicit genuine reactions. Relate your approach to the needs of the Video Director role at Hambi Media, emphasizing the importance of authentic storytelling.

When discussing this question, outline the resources and platforms you utilize to keep abreast of industry trends, such as following leading industry blogs, attending webinars, or engaging in online communities. Explain how adapting trends into your work can enhance content performance, particularly for paid media, aligning your answer with Hambi Media's mission.

In your response, detail specific instances where you analyzed performance data to inform creative decisions. Explain the metrics you focus on and how your interpretations led to successful adjustments in your video content. Connect this to Hambi Media's emphasis on creating performance-driven ad creatives.

Use this question to illustrate a successful collaboration with media buying teams, detailing your role and contributions. Discuss how you worked together to develop creative ad concepts that resonate with the target audience and drive conversion, a key aspect of the Video Director role at Hambi Media.

When tackling this question, speak about your time management strategies, such as prioritizing tasks, breaking projects into manageable pieces, and effective communication with your team. Mention examples from past projects that showcase your ability to meet deadlines without compromising on quality, which is crucial in a fast-paced environment like Hambi Media.

Share your preferred editing tools and software, particularly if they include Adobe Premiere Pro and After Effects, as these are relevant to the Video Director role at Hambi Media. Discuss how your familiarity with these tools enhances your editing efficiency and overall creative outcome.

In your answer, outline your creative concepting process, emphasizing collaboration, brainstorming techniques, and integrating performance marketing principles into the ideation phase. Detail how you incorporate the insights of your team at Hambi Media to elevate concepts that lead to targeted and impactful video ad campaigns.

Detail your self-shooting experience, mentioning specific projects where you assumed both directing and shooting roles. Highlight how this versatility enhances your effectiveness as a Video Director (Performance Creative) by ensuring a cohesive vision throughout the production process, a trait that aligns with Hambi Media's values.

Share what you find rewarding about your role as a Video Director. This could include the thrill of bringing stories to life, the impact of your content on audiences, or the collaborative process with creative teams. Tie your response back to the culture at Hambi Media, emphasizing how you can thrive in an environment that values creativity and performance.