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Product Manager, Broadcast Content & Automation

Company Description

We’re the world’s leading sports technology company, at the intersection between sports, media, and betting. More than 1,700 sports federations, media outlets, betting operators, and consumer platforms across 120 countries rely on our know-how and technology to boost their business.

Job Description

ABOUT US: 

Join the team that changes the way the world experiences sport. We are in search of a Product Manager, Broadcast Content & Automation to drive our current product suite and future roadmap. 

In this role, you will be working directly with our product, engineering, marketing, and account management groups to ideate, shape, and execute on products and initiatives within the Broadcast sphere, primarily focused on the content creation and services around supporting live sporting events, throughout their entire lifecycle (pre-game, in-game, and post-game). Key to this role will be driving storytelling through automation tools and empowering our expert editorial and research team to provide the highest quality content in the most efficient and effective manner, with a heavy focus on ML/AI/LLMs

THE CHALLENGE: 

  • Product Strategy: Develop and execute a comprehensive strategy for your products, which will focus on tools (existing and to-be-developed) designed to empower writers and researchers to tell deeper stories at scale, doing so with a focus on incorporating new technologies. 
  • Market Analysis: Conduct thorough market analysis to identify trends, competitor activities, and emerging opportunities in the space. 
  • User Segmentation: Segment our user base to understand their demographics, behaviors, and preferences, and tailor product features to meet their needs. 
  • Stakeholder Engagement: Collaborate closely with stakeholders to gather requirements, prioritize features, and ensure alignment with business goals. 
  • Product Development: Prioritize and manage the product backlog, working closely with development teams to deliver high-quality features and enhancements on time and within budget. 
  • Roadmap Planning: Develop and maintain a product roadmap that outlines key initiatives, milestones, and timelines for product development and enhancement. 
  • Data Analysis: Analyze user data, platform analytics, and market trends to make data-driven decisions and optimize product performance. 
  • Cross-functional Collaboration: Collaborate with cross-functional teams, including development, design, marketing, and operations, to ensure seamless execution of product initiatives. 
  • Documentation: Prepare clear and concise documentation, including user stories, acceptance criteria, and release notes, to communicate requirements and updates to stakeholders and team members. 
  • New Technology: Strong focus on new tech stacks, such as AI/ML/LLMs. 

  ABOUT YOU: 

  • At least 5 years of experience as a Product Manager or similar role, with a track record of driving product innovation and growth. 
  • Experience in working with AI/ML/LLMs and similar technologies. 
  • Content-minded: background at the highest-level of sports editorial and storytelling. 
  • Strong analytical skills with the ability to interpret data and translate insights into actionable strategies. 
  • Familiarity with design thinking principles and experience with collaboration with design teams. 
  • Excellent communication and stakeholder management skills, with the ability to collaborate effectively across teams and departments. 
  • Experience conducting user research and gathering customer insights to inform product decisions. 
  • Proficiency in Agile methodologies, with experience in managing product backlogs, prioritizing features, and facilitating sprint planning sessions. 
  • Knowledge of the sports, data, and technology industry and experience working with development teams is highly desirable. 

  OUR OFFER: 

  • A collaborative environment with colleagues from all over the world (Engineering offices in Europe, Asia and US). 
  • Ability to shape your own workday and career via a clearly defined professional and personal development plan. 
  • Opportunity to work with senior leadership team and develop yourself within an inspiring and fast-growing company. 
  • Vibrant and inclusive community, including Women in Tech and Pride groups which welcome all participants. 
  • Flexible working hours. 

OUR RECRUITMENT PROCESS:  

  • Initial Screening: A quick chat with our Talent Acquisition Partner to understand your background and expectations. 
  • Two Technical Interviews: Meet with the Technical team and later with the Hiring Manager to dive into your solution, as also discuss team fit. 
  • Finals Steps: Receive feedback and, if successful, an offer! 

Additional Information

At Sportradar, we celebrate our diverse group of hardworking employees. Sportradar is committed to ensuring equal access to its programs, facilities, and employment opportunities. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. We encourage you to apply even if you only meet most of the requirements (but not 100% of the listed criteria) – we believe skills evolve over time. If you’re willing to learn and grow with us, we invite you to join our team!

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Average salary estimate

$110000 / YEARLY (est.)
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$90000K
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What You Should Know About Product Manager, Broadcast Content & Automation, Sportradar

Are you a visionary Product Manager ready to impact the world of sports technology? At Sportradar, the premier name in sports media, we're looking for a Product Manager for Broadcast Content & Automation who can transform how stories are told through sports. This role will put you at the forefront of product development, working closely with our talented teams in engineering, marketing, and account management. You’ll focus on creating innovative tools that enhance content creation and support live sporting events throughout their life cycle—from pre-game planning to in-game excitement, and beyond to post-game analysis. Your mission will be to leverage automation and cutting-edge technologies like AI and machine learning to streamline content generation, allowing our editorial team to deliver high-quality storytelling effectively. With your insights into market trends and user behavior, you’ll shape a product roadmap that meets our clients' needs while prioritizing impactful features. By fostering cross-functional collaboration, you’ll ensure that our product initiatives run smoothly and successfully drive user engagement. Join us in redefining how the world experiences sport and bring your passion for innovation and storytelling to Sportradar!

Frequently Asked Questions (FAQs) for Product Manager, Broadcast Content & Automation Role at Sportradar
What are the responsibilities of a Product Manager, Broadcast Content & Automation at Sportradar?

As a Product Manager, Broadcast Content & Automation at Sportradar, you'll handle a variety of responsibilities such as developing product strategies, conducting market analysis, and collaborating with cross-functional teams. You'll focus on enhancing tools for content creation regarding live sporting events, managing prioritization of product features, and maintaining a product roadmap. Additionally, applying data analysis to optimize product performance will be key in driving user engagement.

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What qualifications are needed to be a Product Manager, Broadcast Content & Automation at Sportradar?

To qualify for the Product Manager, Broadcast Content & Automation position at Sportradar, candidates should have at least 5 years of experience in product management or similar roles. Familiarity with AI, ML, and LLM technologies is essential. Candidates should also have strong analytical skills, excellent communication abilities, and a background in content strategy focusing on sports storytelling, as well as proficiency in Agile methodologies.

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What is the recruitment process for the Product Manager position at Sportradar?

The recruitment process for the Product Manager, Broadcast Content & Automation role at Sportradar starts with an initial screening chat with our Talent Acquisition Partner. This is followed by two technical interviews focusing on solutions and team alignment. In the final steps, you'll receive feedback and potentially an offer if you successfully meet our expectations.

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What technologies will a Product Manager, Broadcast Content & Automation at Sportradar be working with?

In the role of Product Manager, Broadcast Content & Automation at Sportradar, you will be working with a range of technologies, with a strong emphasis on AI, machine learning, and LLMs. Your focus will be on employing these technologies to enhance storytelling capabilities for content creation related to live sporting events, making innovative use of automation tools to provide high-quality stories efficiently.

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What can a candidate expect from the company culture at Sportradar?

At Sportradar, the company culture is collaborative and inclusive, with a vibrant community that embraces diversity and creativity. Candidates can expect flexible working hours, opportunities for personal and professional development, and a chance to work closely with a global team. The company actively promotes participation in various employee resource groups, fostering an environment where all employees can thrive.

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Common Interview Questions for Product Manager, Broadcast Content & Automation
Can you describe a time when you successfully managed a product backlog as a Product Manager?

In your response, make sure to highlight your approach to prioritization, how you collaborated with stakeholders, and any tools you used. Use specific metrics or results to illustrate the impact of your backlog management on product delivery timelines and quality.

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How do you conduct market analysis for a new product?

Articulate your process for researching market trends and competitor activities. Mention tools and methods you use for analysis—surveys, user interviews, data reports. Highlight how this analysis informs product features to better serve user needs and market demands.

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What strategies do you use to enhance user engagement with your products?

Discuss specific approaches such as user research, user testing, and analytics. Explain how you utilize feedback loops and data-driven insights to iterate on product features, optimizing them for user satisfaction and engagement.

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Describe a challenging project you led and how you overcame obstacles.

Provide insight into a specific project with challenges, elaborating on how you approached problem-solving, collaboration with your team, and the effective communication that helped steer the project to success. Focus on what you learned from the experience.

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How do you collaborate with cross-functional teams like engineering and marketing?

Emphasize the importance of open communication and regular check-ins. Describe your experience with tools or methodologies (like Agile) that facilitate teamwork and information sharing without silos, ensuring alignment on product goals and timelines.

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What role does customer feedback play in your product management process?

Discuss how you prioritize user feedback throughout the product lifecycle—from initial conception to ongoing iterations. Provide examples of how you've implemented feedback into product decisions or changes and measured the outcomes.

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How do you stay updated with new technologies relevant to your role?

Mention how you take an initiative to attend industry conferences, webinars, and engage in online communities. Highlight your commitment to continuous learning and experimentation with new technologies that can enhance your products.

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Can you walk us through your experience with AI/ML in product management?

Share specific projects where you worked with AI or ML technologies. Discuss the impact of these technologies on product features and user experience, and any challenges you faced integrating them into your products.

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What metrics do you use to measure product success?

Talk about metrics such as user engagement, retention rates, and conversion rates. Explain how you set measurable goals and how you analyze data to continually assess and improve product performance.

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How do you incorporate design thinking into your product development process?

Explain your understanding of design thinking principles and how they guide your product development approach. Provide examples of how you've involved users in the design process and developed features based on their needs and pain points.

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For candidates and prospective employees, you know a job at Sportradar will reward you for your hard work and good service. You will be provided with development and learning opportunities, your innovation will be encouraged, and you will work wit...

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Full-time, on-site
DATE POSTED
March 21, 2025

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