Senior Portfolio Manager - job 1 of 3

The Senior Portfolio Manager at Stryker is responsible for leading upstream marketing efforts, conducting market research and competitive analysis, and engaging key opinion leaders (KOLs). This role involves developing and executing marketing plans, setting customer acquisition goals, and creating pre-commercialization strategies that drive product innovation and long-term growth.

To become a Senior Portfolio Manager at Stryker, a bachelor's degree is required, paired with a minimum of 6 years of relevant work experience. Candidates with 3 years of experience in product management, marketing, or portfolio strategy within the medical device or healthcare industry will have a competitive edge.

Stryker emphasizes mentorship and collaboration, enabling Senior Portfolio Managers to grow their leadership skills and industry knowledge. Through cross-functional teamwork and opportunities to engage with industry leaders, the company fosters an environment where employees can develop their careers and innovate within their roles.

The work environment for a Senior Portfolio Manager at Stryker is dynamic and supportive. With a hybrid work model based in Redmond, Washington, you’ll have the flexibility to balance in-office collaboration with remote work, allowing for creativity and innovation to flourish while maintaining work-life balance.

The salary for a Senior Portfolio Manager at Stryker ranges from $115,600 to $190,400, plus eligibility for bonuses and benefits. Compensation may vary based on location, skills, experience, and other relevant factors, ensuring competitive pay for this critical role.

When answering this question, provide specific examples of market research projects you've led, highlighting how they influenced strategic decisions or product development. Emphasize your ability to analyze data and draw insights that drive business success.

Discuss your methods for gathering competitive insights, whether through market reports, direct research, or analysis of industry trends. Demonstrate your analytical skills by sharing how your findings shaped marketing strategies or product innovations.

Detail specific tactics you've used to build relationships with KOLs, such as hosting focus groups, attending industry events, or conducting one-on-one interviews. Showcase how these engagements provided valuable insights for product direction.

Describe a marketing plan that delivered measurable results, outlining key elements like target audience, marketing channels, timelines, and metrics for success. Emphasize your strategic thought process and the collaborations that contributed to the plan's execution.

Explain how setting clear and measurable customer acquisition goals is crucial for product success. Discuss methods for aligning these goals with overall company objectives and ensuring they are informed by market data and customer insights.

Talk about your involvement in NPD processes, including project scopes you've defined and how you've collaborated with technical teams. Highlight any successes where your strategy led to the launch of a product that met customer needs.

Discuss your approach to mentoring, emphasizing the importance of fostering a positive team dynamic where team members feel valued and encouraged to share ideas. Provide examples of how you’ve supported colleagues’ growth in past roles.

Describe how you actively engage with clinical teams to understand the scientific data behind products, and how you integrate this understanding into your marketing messaging to ensure it accurately reflects the product's benefits.

Outline key performance indicators (KPIs) you typically track, such as customer engagement rates, conversion rates, and market share changes. Explain how you use these metrics to refine future marketing initiatives.

Discuss your process for market forecasting, including tools and methodologies you use. Highlight how you turn data into actionable insights that inform strategic decisions, ensuring alignment with business objectives.